Customer Satisfaction Survey Template

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Customer Satisfaction Survey Template

Campus/Office Receiving the Service:

District Unit/Person Providing the Service:

Date (MM/DD/YYYY):

Strongly

Agree

Agree Neutral Disagree

Strongly

Disagree

1. Overall, I am satisfied with the service.

2. Please provide suggestions on how we can improve our service to you.

3. On the following scale, how likely is it that you would recommend this service to a friend or colleague?

NOT AT ALL LIKELY EXTREMELY LIKELY

0 1 2 3 4 5 6 7 8 9 10

A simpler way to administer question 3 by phone is the following:

3. On a 0-10 scale, with zero being “Not At All Likely” and 10 being “Extremely Likely,” how likely is it that you would recommend this service to a colleague or friend?

Calculating Overall Customer Satisfaction Score

Strongly

Agree

Agree Neutral Disagree

CHOICE SCORE

1. Overall, I am satisfied with the service.

EXAMPLE OF OVERALL CUSTOMER SATISFACTION FINAL TALLY

5

20

4 3 2

Strongly

Disagree

1

30 3 25 12

Total Number of Responses = 90

Overall Customer Satisfaction Score is calculated as a weighted score by multiplying the number of responses in each of the five choices by its corresponding score , adding the resulting five products, and dividing this number by the total number of responses .

In the example above, the Overall Customer Satisfaction Score (OCSS) is the following:

(20 x 5) + (30 x 4) + (3 x 3) + (25 x 2) + (12 x 1) 291

OCSS = --------------------------------------------------------------- = ------- = 3.23

20 + 30 + 3 + 25 + 12 90

Calculating Net Promoter Score

EXAMPLE OF NPS FINAL TALLY

On the following scale, how likely is it that you would recommend this service to a friend or colleague?

NOT AT ALL LIKELY EXTREMELY LIKELY

0 1 2 3 4 5 6 7 8 9 10

1 2 1 0 8 3 5 0 10 20 10

Total Number of Responses = 60

1. Determine the percentage of respondents who are "promoters," those most likely to recommend your service. Customers who answered 9 or 10 are classified as promoters. To determine the percentage of promoters, divide the number of promoters by the total number of people who responded to the NPS question in the survey. In the example above, % of promoters = ( 20 + 10 )/ 60 = 0.50 or 50%

2. Determine the percentage of respondents who are "Detractors," those least likely to recommend your service. Customers who answered 0 through 6 are classified as detractors. To determine the percentage of detractors, divide the number of detractors by the total number of people who responded to the NPS question in the survey. In the example above, % of detractors = ( 1 + 2 + 1 + 0 + 8 +

3 + 5 )/ 60 = 0.33 or 33%

3. Subtract the percentage of detractors from the percentage of promoters to determine the Net

Promoter Score. In the example above, NPS = 50% - 33% = 17%

October 2014 District

SAC

SPC

PAC

NVC

NLC

Total

November 2014 District

SAC

SPC

PAC

NVC

NLC

Total

December 2014 District

SAC

January 2015

SPC

PAC

NVC

NLC

Total

District

February 2015

SAC

SPC

PAC

NVC

NLC

Total

District

SAC

SPC

PAC

NVC

NLC

Total

March 2015, etc. District

SAC

SPC

PAC

NVC

NLC

Total

Sample of Monthly Customer Satisfaction Report by Campus

Campus

Customer

Satisfaction Score*

(1-5)

Collected

Suggestions to Improve

Service

Net Promoter

Score, NPS*

(0% - 100%)

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