Chapter Leadership Passport Program
2014-15
Executive, Diplomat, Presidential
“Coming together is the beginning. Keeping together is progress. Working together is success.”
~Henry Ford
Collegiate DECA is a student driven organization that values competence, innovation, integrity, and
teamwork. Student members major in a variety of academic programs areas, with a strong focus on
entrepreneurship and business-related fields. Collegiate DECA programming and conferences give
students unique access to internships, scholarships, and professional networking. For a Calendar of
Events (dates and deadlines) go to www.collegiatedeca.org.
The Chapter Leadership Passport Program provides chapters a guide for year-round engagement,
enhancing the benefits received from membership in Collegiate DECA. Activities are categorized using
DECA’s core values and guiding principles, in an effort to encourage chapters to develop/participate in a
wide range of activities that appeal to many different interests and contribute to the goals of your campus.
Chapters who work together to fulfill the requirements will gain valuable learning experiences, and a
sense of purpose in their mission as DECA members. Chapters who achieve any level of the Chapter
Leadership Passport Program will be recognized for their success on the Collegiate DECA website and at
the International Career Development Conference.
Chapter Leadership Passport Award Submission Deadline: March 3rd
Have an idea for next year’s Passport Program? Email us at askcollegiatedeca@deca.org.
Submission Instructions
Complete the required tasks and provide a brief summary of each activity. In addition, based on the level that you
wish to achieve, a certain number of the activities under Required Elements R3-R7 must be written in article
format. These articles may consist of no more than 250 words to be sent to communications@deca.org and
CC’d to askcollegiatedeca@deca.org. Please indicate “Passport Article” and indicate the name of your
chapter in the subject line of your email. To sign up to receive DECA Direct Online communications go to:
http://bit.ly/decasignup enter your email address and select Collegiate DECA Division.
The completed passport document should be one document. A scanned copy, or screenshot will also be accepted as
proof for an activity. Please be sure to confirm attached hyperlinks are functioning properly, and dates are visible on
scanned items and screenshots. The application, completed Chapter Leadership Passport checklist, and supporting
materials must be submitted electronically by email as an attachment in a Word Document or PDF only. If you
have any problems submitting your application please contact an executive officer. The completed Chapter
Leadership Passport document and all supporting materials should be received by March 3rd to:
askcollegiatedeca@deca.org.
**By submitting activities, pictures, video, etc. for the Chapter Leadership Passport Program you are giving
permission for anything submitted to appear online through decadirect.org, or to be published in any other forms
of online or published media.**
Instructions for Titling Document and Additional Material
Title each document with the level of Chapter Leadership Passport award and name of chapter.
For example: Presidential_UNLV_doc.
Title each additional attachment with the level of Chapter Leadership Passport award, name of chapter, and the
‘code’ of each activity.
For example: Presidential_UNLV_C1.jpg.
Chapter Leadership Passport Award Submission Deadline: March 3rd
The application, completed Chapter Leadership Passport checklist, and supporting materials must be submitted
electronically by email as an attachment. Submissions in the form of a flash drive or CD will gladly be accepted if
mailed and received at DECA Inc. headquarters by March 3rd.
Electronic Email Submission:
askcollegiatedeca@deca.org.
Mail one complete package to:
DECA Inc.
Attn: Collegiate DECA Chapter Passport
1908 Association Drive
Reston, VA 20191
Advisor Verification
An Advisor must send an email certifying that all the work is accurate. Verification must be received by March 3rd.
This verification email must be sent from an official email address (registered with the online membership system)
and identify the chapter.
Verification of Submission
All materials received by the March 3rd deadline will be reviewed for accuracy and approved for recognition on
our website at www.collegiatedeca.org by April 2nd. Please note: verification will not be sent to chapters
individually verifying approval or level of recognition. If your name does not appear on the list of recipients, or you
believe the information is incorrect, email us along with the date your passport was submitted to
askcollegiatedeca@deca.org. Please do this by April 9 to ensure that your chapter is recognized at ICDC.
Please note: if your chapter will not be attending the International Career Development Conference you can still
participate! Your Chapter Leadership Passport Award will be mailed to the address provided on the submission
form, unless otherwise stated.
Chapter Leadership Passport Program 2014-15
School/Chapter (No abbreviations):
School Address:
Chapter Email Address:
School City:
State/Province:
Zip/Postal:
Phone:
Advisor Name:
_ Advisor Email:
Passport Level Applying for:
Is your chapter attending the International Career Development Conference? Check One:
Yes:
No:
Have a Chapter Photo?
INSERT IT HERE!!
Chapter Passport Program Checklist
Required Elements for all Three Levels:
Reminder: Elements R3-R7 need to be written in article format to communications@deca.org and
CC’d to askcollegiatedeca@deca.org. Please indicate “Passport Article” and the name of your
chapter in the subject line of your email. Refer to the levels below for the number of articles required
(Bonus: an article submitted for a student for the Individual Passport can also count towards the Chapter
Passport article requirements). Questions about Social Media Correspondents and article format should be
directed to communications@deca.org.
Develop a program of work (R1)
Goals worksheets for each chapter leader (R2)
Chapter community service event (R3)
Organize a chapter social event (R4)
Competition preparation session for the chapter members (R5)
Conduct at least one activity featured in the Membership Campaign (R6)
(For example: participate in campus organization fair, reach out to other program
areas across your campus to promote your chapter, organize a mentor program for
your members with local business leaders, etc.)
Designate member(s) to become Social Media Correspondents and write at least one
article for DECA Direct online (decadirect.org). Articles can be submitted to
communications@deca.org (R7)
Advertise DECA scholarship program to members (R8)
Advertise joining DECA Direct Online to your members (http://bit.ly/decasignup)
(R9)
IN ADDITION to the activities above that are required for earning any of the Chapter
Leadership Passport Award levels…
For EXECUTIVE Level:
At least one (1) of the submissions for Required Elements R3-R7 must be in article format. PLUS…
Complete at least one (1) additional activity from Each Category below.
For DIPLOMAT Level:
At least two (2) of the submissions for Required Elements R3-R7 must be in article format. PLUS…
Complete at least three (3) additional activities from Each Category below.
For PRESIDENTIAL Level:
At least three (3) of the submissions for Required Elements R3-R7 must be in article format. PLUS…
Complete at least five (5) additional activities from Each Category below.
Note: These are “minimums” for the chapter passport program—we encourage you to complete as many as you would like throughout the
year.
Chapter Leadership Passport Program Checklist
Additional Activities
Competence
Create, publish and distribute a chapter newsletter (C1)
Three (3) members attend Collegiate Leadership Academy (C2)
Three (3) members attend the International Career Development Conference (C3)
Schedule a representative from a NAB company to speak to your chapter (C4)
Host and/or join a resume building and/or LinkedIn workshop (C5)
Assemble a panel of three (3) or more professionals to speak to your chapter (C6)
Compete at an association-level or regional/invitation Collegiate DECA competition (C7)
Write/Apply for a grant to fund your chapter (C8)
Write and submit an article for DECADirect.org (C9)
Submit an article/press release for school or community newspaper, etc. highlighting your chapter
activities (such as your members’ competition achievements) (C10)
Create a Facebook & Twitter account for your chapter. If one is already established, appoint a member
to actively share or “tweet” at least five articles to decadirect.org (C11)
Innovation
Raise money for a local charity (IN1)
Create and deliver a presentation in a classroom for recruiting new chapter members (IN2)
Host an information session at a local High School about Collegiate DECA (IN3)
Host a meet and greet information session for night/weekend students (IN4)
Host a networking session for students and invite alumni and professional members (IN5)
Hold an officer retreat to train officers and plan chapter activities (IN6)
Host an on campus preparation for competition activity for high school members (IN7)
Have 75% of members create or post their Collegiate DECA experience in a LinkedIn account (IN8)
Chapter member run for Collegiate DECA National Office (IN9)
Host a Leadership Seminar for your chapter and other organizations on your campus (IN10)
Submit a minimum 3-minute video that can be posted online about any of the following: Chapter
recruitment, fundraising, competition, or a testimonial about the benefits of Collegiate DECA
membership (IN11)
Complete the Collegiate DECA 2014-15 Advocacy Campaign (IN12)
Record an “I Took DECA to College” video and put on social media (Include link in your submission)
(IN13)
Record an “I AM DECA” video and put on social media (Include link in your submission) (IN14)
Integrity
Host or attend a co-chapter leadership event or conference (IY1)
Assist in another organization or school’s community service event (IY2)
Participate in a nationally recognized service program (IY3)
Help or mentor another school starting a Collegiate DECA chapter (IY4)
Hold officer elections appoint committee chairs (IY5)
(Elections can be held in previous spring term)
Host an Advisor/Faculty Appreciation event (IY6)
Get two (2) local business community members to become mentors to members (IY7)
Host your Dean/Administrators to ‘enlighten’ them about Collegiate DECA (IY8)
Three (3) members apply for and receive the Academic Honor Award (IY9)
Recruit a local business partner or sponsor to judge at a local/association/regional or international
conference (IY10)
Teamwork
Host an “Invite-a-friend” meeting (50% members bringing a guest) (T1)
Create a workshop or PowerPoint that demonstrates excellence in your chapter/association (T2): For
example: recruiting, fundraising, grant writing, marketing, etc.
Three (3) members submit completed Individual Leadership Passport Awards (T3)
Host a campus wide social event on your campus, and promote Collegiate DECA (T4)
Host local business professional to speak to chapter about careers (T5)
Attend a campus/local Career Day or (T6)
Advertise your chapter at a campus-wide Student Organization Fair or similar event (T7)
Hold a practice competition for multiple chapters in your area (T8)
Host a campus competition with another department or student organization. Ex: Professional
Development Day (T9)
Honor a local chapter for excellence by writing and submitting an article to your school paper/website
or your community media platforms. Include a copy of the article. (T10)
Hold a chapter fundraising event (T11)