Option 2 - Truman State University

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William Barstow
123 Sample Street, Apt. A | Kirksville, MO 64055
555.555.1234 | barstow@hotmail.com
Science Marketing & Communications
Outstanding communicator with expertise in marketing, media/public relations, internal communications,
and event planning for science-related businesses.
Core Competencies
• Strategic Marketing
• Direct Marketing
• Presentations
• Event Planning
• Press Releases
• Marketing Collateral
• Adobe Illustrator
• Adobe InDesign
• PowerPoint
Education
TRUMAN STATE UNIVERSITY, Kirksville, MO
Bachelor of Arts in Communication, Concentration Journalism
Minor in Agriculture
GPA: 3.5/4.0
Graduation: May 2010
Professional Experience
2009 – Present
AFS SERVICES, Des Moines, IA
Training & Marketing Assistant
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Designed & edited bi-weekly internal company newsletter using Adobe Illustrator.
Created, wrote, printed, and assembled 25-page booklet describing various research trials & tests.
Coordinated Know Your Product Tour of company’s research & development facilities for 100+ visitors.
Developed promotional flyers for fall soil sampling services provided by company’s agronomists.
Partnered with agronomic consultants to develop & disseminate an in-depth marketing survey.
Assisted training coordinator in organizing 7 training workshops for members.
LEE COUNTY (IL) FARM BUREAU AG OLYMPICS, Dixon, IL
Chairperson
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Originated, initiated, and evaluated plan to rejuvenate youth participation at Lee County 4-H fair.
Organized 30 volunteers; secured $12K+ in financial support; coordinated games & activities for children ages 8 to 17.
Handled all promotions including several published news releases and radio interviews.
FARM RESOURCE ALLIANCE, INC., Des Moines, IA
Independent Marketing Consultant
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2007
Designed logo & promotional brochure for seed sales, service, and grain marketing using Adobe InDesign.
Created engaging and informative presentations for top-level Alliance executives utilizing PowerPoint.
MISSOURI KATAHDIN SHEEP PRODUCERS, Monroe, IL
Marketing Coordinator
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2008
2007
Strategized direct marketing plan for five Katahdin sheep producers.
Scheduled cooking demonstrations with community groups, restaurants, and farmers’ markets that resulted in significant
sales increases for member sheep producers.
Participated in 5 direct marketing conferences & workshops.
Activities
ADVERTISING & PUBLIC RELATIONS CLUB
SIGMA ALPHA, Omicron Chapter (National professional agriculture fraternity)
COLLEGIATE FARM BUREAU
NATIONAL FFA
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