Technology Council of Maryland
Health IT Forum
“Big Data” and the Real World
IMS Health - What We Do
Data
Sourcing
Data
Management
Advanced
Analytics
Business
Applications
• 1,000+ advanced
expert resources
• 750,000 client
reports/year
• 3,000+ services
resources
• A leading
provider of
mission critical
dashboards
and reporting
solutions
• 5,000+
projects/year
serving Life
Sciences,
Government
Agencies, and
Financial Services
• 100,000
suppliers
• 17.5 Petabytes of data
• 300M+ APLD
records
• 39Bn+ processed • Biostatisticians,
healthcare
analysts,
transactions/
economists,
year
outcomes
researchers,
epidemiologists,
and clinicians
IMS Health 11/14/2013
2
Services
CONNECTED
HEALTHCARE
Connected Healthcare
Convergence: Everyone Asks the Same Questions
Pharma
Hospitals
Pharmacies
PBMs
Clinicians
Health
Plans
Patients
Health
Information
Exchange
Employers
Government
IMS Health 11/14/2013
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Global Healthcare Data & Analytics
Creating real-world healthcare intelligence
Rx Information
3.0 Billion / Year
Medical Claims
Integrate 7 Billion
Transactions / Year
Prescribers
1 Million Tracked
Weekly
Healthcare Visits
8M Inpatient & 105M
Outpatient / Year
Longitudinal Rx
2.4 Billion / Year
A SINGULAR VIEW
Groups/IDNs
760 Entities
Payers / Plans
8,000 Plans
Providers
1M+ professionals,
1M organizations
& 2M affiliations
IMS Health 11/14/2013
4
Near-census treatment insights
Dynamic representation
of total patient care
Disparate data sources
integrated
Privacy protection,
encryption
Unique Patients
210 Million / Year
Clinical Specialties
All, including
cardiology, neurology,
oncology
Treatments
70+% Dispensed
Prescriptions
Consumers
145M Consumer
Profiles
“Big Data,” More than a Data Warehouse
Data Lifecycle
Data
Preparation
Data
Collection
Data
Transformation
Building
Intelligence
Application
Delivery
Knowledge
Management
Identification
Medical / RX
EMR
Proprietary
Methods
Preparation
Wholesaler
Standardization
Episodes
of Care
Implementation
Hospital
Quality
Assurance
Survey Data
Provider
Clinical
Measurement
SFE
Commercial
Analytics
R&D
Pharmacy
Pharmacy
Benefit
Strategies
Consumer
Program
Integrity
Government
Data
Qualification
Privacy
Protection
Validation /
Certification
Product
Integration
Training
On-Site Clinic
OTC
Dental / Vision
Lab Results
Data
Customization
Enhancement
Performance
Measures
Quality
Assurance
Disease
Staging
Quality
Improvement
Norms /
Benchmarks
Integration
GLOBAL
IMS Health 11/14/2013
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Analytics
Consulting
Services
Information & Analytics
De-Identification and linkage across data sets
Medical
Office/Clinic
Pharmacy/
Prescription
Retail OTC
Behavioral
& Demographics
Hospital
Inpatient/
Outpatient
Laboratory/
General EMR
Labs
Long-Term
Care
Patient ID
Patient ID
Consumer/
Patient ID
Patient ID
Patient ID
Patient ID
Physician IDs
(referring &
rendering)
Prescriber IDs
Physician IDs
Physician IDs
(referring &
rendering)
Physician IDs
Physician IDs
What happens to patients before & after interactions?
Encryption engine protects patient privacy
while linking information
IMS Health 11/14/2013
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Real-world evidence
Extends beyond definition of data alone
Pharma data
(RCT, observational)
Consumer
data
Electronic medical and
health records
Social
media
Pharmacy
data
Meaningful
questions
REAL-WORLD
DATA (RWD)
Claims
databases
Test results,
lab values,
pathology results
IMS Health 11/14/2013
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Mortality,
other registries
Hospital visits,
service details
Fit-forpurpose
data &
analytics
Externally
validated
findings
REAL-WORLD EVIDENCE (RWE)
Real-World Evidence as a capability—
data, tools, processes, organization—
underpinning several functions to drive
business intelligence
Contact
Brian Krantz
Senior Principal and Director
Data and Informatics
IMS Health – Government Solutions
703-204-3842
bkrantz@us.imshealth.com