COR0N-BUSUANGA-CULION
SUSTAINABLE TOURISM CIRCUIT
DEVELOPMENT (Province of Palawan)
Project Goal
• make Coron – Busuanga – Culion
Circuit as a competitive and business
investment
friendly
tourism
development
area
delivering
economic
opportunities
while
protecting the environment, cultural
and social resources
• Increased visitor arrivals, length of
stay and visitor spending
• Increased investments in tourism
facilities and services that generate
local employment
Project Description:
• The project focuses on the three
municipalities of the Calamianes Group
of Isands where the concentration of
tourism attractions and resources are
found
• Calamianes particularly Coron and
Busuanga have long been known as
among the top ecotourism destinations
Project Description:
• The project adopts a tourism
circuit approach that mainstreams
disaster risk reduction and climate
change
adaptation
to
the
sustainable development of tourism
in the area
Project Description:
• Seeks to protect the Calamianes’
image as a high value/high quality
tourist
destination
through
professionalizing
services,
improvement of facilities, tourism
product enhancement and marketing
initiatives
Project Description:
• The project will promote inclusiveness
in
tourism
growth
by
creating
employment opportunities, integrating
communities as providers in the tourism
value chain and facilitating the
involvement of indigenous peoples in
tourism-related initiatives
Framework
Tourism Circuit Development
with Enhancement of tourism
products and services
Service Quality Enhancement
• Development of new,
socio-culturally and
environmentally sensitive
product concepts by
consolidating existing
tourism circuits and
packages within and
across the tourism
development areas in
Coron, Busuanga, and
Culion
• Institutionalize feedback
mechanism on service
quality, pricing at the
enterprise and local area
level in partnership with
the academe
• Raise standards of
facilities, tour operations
and services
Development of enhanced local enabling environment
for tourism development
Project Proponents
•
•
•
•
•
•
Provincial Government of Palawan
Municipal Government of Coron
Municipal Government of Busuanga
Municipal Government of Culion
Palawan Tourism Council
Calamian Association of Tourism
Establishments
National Government Agencies in the
Project Implementation Team
• Department of the Interior and Local
Government
• Department of Tourism
• Department of Public Works and
Highways
• Department of Trade and Industry
• Department of Social Welfare and
Development
• Department of Transportation and
Communication
• Department of Agriculture
Tourist Arrivals (Palawan)
Year
Domestic
Foreign
Total
2013
2012
2011
2010
2009
2008
641,901
640,394
513,997
397,078
307,248
234,367
241,118
192,201
131,150
126,794
55,317
48,670
883,019
832,595
645,147
523,872
362,565
283,037
Growth
Rate
6%
29%
23%
52%
28%
26%
Tourist Arrivals (Coron)
Year
2013
2012
2011
2010
2009
2008
Figure
91,580
84,669
67,306
50,134
38,497
13,849
% Increase
8%
26%
34%
30%
178%
Accommodation Establishments
(as of May 2014)
Municipality
Coron
Busuanga
Culion
TOTAL
Accom
Establishments
65
No of
Rooms
977
22
6
93
135
89
1,201
On Going/Pipeline Project
Roads (DOT-DPWH Convergence Program)
• Road connecting Busuanga airport-Kiwit
Road leading to various beaches, Busuanga
(Provincial)
• Coron-Busuanga Road leading to Busuanga
Airport to Coron and Calauit Island (National
Secondary)
• Access Road to Maquinit Hotsprings Coron
(Provincial)
On Going/Pipeline Project
Airport/Port Development
• New Busuanga Airport (DOTC/P4.3B)
• RORO Port (Borac, Coron)
On Going/Pipeline Project
Proposed (DOT-DPWH Convergence
Program)
• Poblacion-Tagumpay-Marcilla-Borac leading
to the proposed RORO Port
• YKR – Decalachao-Cheey-New Quezon
Circumferential Road
Map of on going/pipeline projects
Key Tourism Circuits
Priority Projects
Project
Cluster
Intervention
1)
A. Development of
Infrastructure economic infrastructure
and facilities
• Upgrading of
Busuanga Airport
• Construction of
RORO Port
• Concreting of
Poblacion-TagumpayMarcilla-Borac
• YKR-DecalachaoCheey-New Quezon
Location
YKR
Borac, Coron
Coron
Coron
Priority Projects
Project Cluster
Intervention
1) Infrastructure • Coron – Busuanga
Interpretive Road and
Circuit Softscape
Development
(Information Centers,
Restrooms, Signages,
Souvenir shops,
viewdecks)
• Calauit Safari Park
Facility Development
Location
Coron –
Busuanga,
Culion
Busuanga
Priority Projects
Project Cluster
2) Tourism
Product
Development
Intervention
A. Development and
marketing of competitive
sustainable tourism
products
• Coron Birdwatching
• Coron Countryside
Adventure Tour
• Coron Island Cultural
Tour
• Sangat-Bintuan
Community Based
Tourism (Sangat Coral
Gardens and Bintuan
Mangrove Boardwalk)
Location
Coron
Coron
Coron
Coron
Priority Projects
Project
Cluster
2) Tourism
Product
Development
Intervention
• Busuanga River Cruise
Location
Busuanga
• Calauit Wildlife Safari Park Busuanga
Product Enhancement
(kayaking, mangrove tour,
trekking, biking, camping,
birdwatching, firefly
watching, dugong
watching, swimming)
• Panlaitan Village Tour
Busuanga
Priority Projects
Project Cluster
2) Tourism
Product
Development
Intervention
• Concepcion-SagradaBogtong Marine
Protected Area Tourism
Development
• Concepcion Falls
Facility Development
• Culion Historical Tour
Enhancement
• Cabulihan Mangrove
Tour
• Aguila Hill Trek and
Sunrise Watching
Location
Busuanga
Busuanga
Culion
Culion
Culion
Priority Projects
Project Cluster
Intervention
Location
2) Tourism
B. Enhancement of
Across TDA’s
Product
existing tour modules
Development
C. Standardize tourism Across TDA’s
facilities and services
Priority Projects
Project
Cluster
3) Human
Resource
Development
Intervention
Location
A. Integrate local
communities in the
industry
• Organize communities
for community based
tourism product
management
• Institutionalize network
of tourism enterprises
and other sector for
manpower pooling
Across TDA’s
Across TDA’s
Priority Projects
Project
Cluster
3) Human
Resource
Development
Intervention
Location
• Service
Providers’/Stakeholders’
Capability Building
Across TDA’s
• Specialize/Advance Tour
Guiding Training
Across TDA’s
• Organize women for
Across TDA’s
souvenir making, food
preparation and handling
Priority Projects
Project
Cluster
4) Destination
Marketing
Intervention
Location
A. Investment Promotions Across
Strategy and Action Plan
TDA’s
• Development of data
base of investment areas
for investment
promotions
• Preparation of marketing
and promotions plan
• Production of investment
manuals, maps and other
promotional collaterals
Priority Projects
Project Cluster
5) Enabling
Policies and
Programs
Intervention
Empower LGU’s in creating
business and investment
friendly destination
• Strengthening of
LEIPO/LEDIP Team
• Updating of CLUP’s,
Tourism Codes
• Incorporation of Risk
Reduction Plans to
Development Plans
Location
Across
TDA’s
Priority Projects
Project
Cluster
5) Enabling
Policies and
Programs
Intervention
• Institutionalizaton of
Information and Statistics
System
• Streamlining and
Computerization of BPLS
• Institutionalization of fees
and rate system
• Tourism Development
Master Planning
Location
Across
TDA’s
Priority Projects
Project
Cluster
5) Enabling
Policies and
Programs
Intervention
• Institutionalization of
Tourism Offices
• Enactment of Incentive
and Investment Codes
• Institution of Information
and Statistics System
• Streamlining and
Computerization of
BPLS
Location
Across
TDA’s
End
Presentation for NETT Tourism Meeting
DILG LGSP – LED
July 23, 2014
Palawan PIT