MARKETING OF INFORMATION : A case
study of Documentation Cell of Launch
Vehicle Projects, Vikram Sarabhai
Space Centre
GEETHARANI V S
E-Mail : geetharani@vssc.gov.in
DOCUMENTATION & INFORMATION SERVICES
LAUNCH VEHICLE PROJECTS, VIKRAM SARABHAI SPACE CENTRE
THIRUVANANTHAPURAM
Launch Vehicle Projects
Documentation and Information Services
Launch Vehicle Projects - VSSC
Marketing of Information
Marketing of Information means keeping users
informed about latest developments, innovations
and products
Marketing becomes important either when
supply exceeds the demand or the introduction
of a new service
Means of making the user aware of the services
and enabling them to use it
Contributions : DIS-LV Projects
To meet the specific information needs of the Project
To capture, create, organize and disseminate all relevant
worldwide information on Launch Vehicle Technology in
specific areas as required
To anticipate the information requirements of the users
and their fulfillment
To keep a repository of the documents generated in the
projects for fast retrieval
To manage Tacit knowledge
Contributions……
Library / Documentation
professionals surf the net, select,



Information on the web
is growing exponentially
New web pages are
added every second
NEEDLE IN HAYSTACK
find, arrange, classify and
automatically deliver the needed
information to each user as per
his/her special interest.
Helping the Project engineers to
access the right information at
the right time thereby conserving
their potential for scientific
pursuits
Prefer desktop access to information
than visit to Library / Documentation
Centre

Digital Documentation cell
of DIS-LV projects enable
this
DIS-LV Projects Website
http://ashoka.vssc.gov.in/intranet/projects/GSLV mkiii/missions/lvm3 doc (or)
http://ashoka.vssc.gov.in/intranet/projects/GSLV/missions/GSLV doc (or)
http://ashoka.vssc.gov.in/intranet/projects/PSLV/PSLV DOC
Unique Services- DIS-LV Projects for
Marketing Information
INFORMATION SERVICES

Crisp compilation of concentrated information on topics of
current interest, culled out from various sources including
digital libraries, World Wide Web and documents. It
covers useful topics of current relevance to ISRO
programmes.

DIGEST - Weekly compilation of Aerospace News
Abstracts
Unique Services……

INFORMATION BRIDGE : Current articles on a
specific topic of interest to the project Team

E-MAIL ALERT : Tool for marketing the
information

NEWS TIPS : Abstracts of important news
reaching to users’ mail box at the right time
1.
Liquid rocket engines
2. Unmanned lunar mission
3. Reusable launch vehicles
4.
World launch vehicles
5. Solid propellant boosters
6. Cryogenic stage servicing at launch pad
7. Launch vehicle : Structural qualification / validation testing
8. Launch Vehicle Navigation, Guidance and Control
9. Launch Sites and Pre-launch Operations
10.
Launch Vehicle Man Rating
11. Cryostage Structures
12. Composite Payload fairings
13. Coupled load analysis
14. Launch vehicle base flow
15. Ground resonance tests
16. Rubber to Metal Bonding
17. Failure Detection and Isolation in Launch Vehicles
18. Lightning Protection in Space System Operations
19. A
Survey of Launch Mission Failures (Revised)
20. Ares – NASA’s New Launch Vehicles
21. Risk Management in Space Systems
22. Contingencies And Failures in Manned Spaceflight
23. Joining of Dissimilar Metals
(Brazing, Soldering and Diffusion Bonding)
24. Viking Engine
25. Launch
Vehicle Range Safety
26. Control Actuation Systems of Launch Vehicle
27. Turbopumps
28. Cryogenic Seals
29. Contamination Control
30. Stress Concentration in Structures
31. Design of Launch Complex Infrastructure
32. Materials for Cryogenic Applications
33. Launch Vehicle Buffeting
34. Space
Shuttle
35. Solid Rocket Motor Segment Joints
Institutional Repository of Launch
Vehicle Projects
 Documentation and Information Services - LV projects is
the focal point of the Project Reports of the Launch
Vehicle Projects (PSLV, GSLV and GSLV Mk III)
 Authentication of reports with Report Number.
 Report numbering scheme
 PSLV-VSSC-PR-MA-35-011






PSLV
VSSC
PR
MA
35
011
: PROJECT IDENTIFICATION
: CENTRE IN ISRO
: PROJECT REPORT
: SUBJECT CODE (Eg. MISSION AND AERODYNAMICS)
: SERIAL NUMBER / ACCESSION NUMBER
: YEAR OF PUBLICATION
TACIT Knowledge
Thoughts
Ideas,
Comments,
Critics
Standards,
Documents
Values,
Handbooks,...
Means for sharing
explicit knowledge
Means for sharing implicit & tacit
knowledge
Evaluation
Evaluation……
Conclusion
•Successful efforts taken for marketing information
is not in vain.
•All the users are of the opinion that
announcements
through e-mail regarding
addition/updation of information in DIS website
inspire them to browse the site.
Thanking You …