OptumHealth is an Enterprise Services Group Company •Enterp Within UnitedHealth Group rise Service s Group Mission: Improve the health and well-being of individuals and organizations through personalized health management solutions. Headquarters: Golden Valley, Minnesota Employees: 10,500 •Comm ercial •Market s •Public & Senior Markets Group OptumHealth Education • Accredited provider of Continuing Medical Education –American Medical Association –American Nurses Association –Accreditation Council for Pharmacy Education –American Psychological Association • 2009 Activity Summary OptumHealth Education Research Panel Comprised of more than 7500 HCPs across multiple specialties. A series of Web-based surveys across various therapeutic areas Internal/Family medicine 23% Psychiatry Generate executive summary to assist in the 34% Pediatrics Oncology development of future Needs Assessments Surgery Obstetrics/Gynecology 14% Supersedes earlier approaches of identifying unmet Podiatry 4% Hematology educational needs primarily through literature 4% 6% Other searches. 5% 5% 5% Integrating Data and Technology Into CME Initiatives Access to HIPAA-compliant, de-identified claims data provides –Internal Ability to review gaps in professional practice Proprietary External Public – Ability to identify practice gaps by location Physician Claims Facility Claims Pharmacy Claims AERS Database FDA 1572 PubMed NIH – CRISP Clinical Trials Dot Gov US Census – Ability to review post-activity practice patterns to analyze Internal Data change • Medical Claims • Rx Claims Physician & Lab Tests Member Lab TestsAdministrative & Results Hospital & •Results Administrative • i3 Investigators Data Data