24 October 2012
Meeting of Europe’s Foundations, Regions and Cities for
Social Innovation
“What do we understand by social innovation in
different EU countries”
1
SOCIAL INNOVATION
1.
2.
3.
4.
5.
Premises
Brief Presentation of the Basque environment
Brief Presentation of the Novia Salcedo Foundation
Challenges facing Social Innovation
Some points for debate
2
PREMISES
OF SOCIAL INNOVATION
There is no sustainable economic innovation without
social innovation, which consists in:
Freedom of thought and expression, knowledge,
Creativity and cooperative attitude of INDIVIDUALS +
Ethical and shared leadership in ORGANISATIONS +
Economic system dedicated to SOCIAL VALUES .
3
PREMISES
OF SOCIAL INNOVATION
For there to be social innovation, there
needs to be change at three levels:
INDIVIDUALS
ORGANISATIONS
SOCIETY
4
PREMISES
OF SOCIAL INNOVATION
Beginning with
individuals / groups /organisations
as agents of change
which impact on Society,
in order to society in turn to influence other
individuals, groups and organisations
12
4
5
PREMISES
OF SOCIAL INNOVATION
We identify 4 challenges in these 3 levels:
equality, exercised through shared
leadership,
participation, in order for society to
control the economic system,
cooperation, in order to innovate
the economic system at the service of
social values
123
6
THE BASQUE ENVIROMENT
BRIEF PRESENTATION
Basque Autonomous Community.
Challenges towards Europe 2020.
Euskadi as a reference for innovation in Europe
Strategy 2020
Intelligent growth: open economy based on
knowledge and innovation.
Sustainable growth: an economy which makes
efficient use of resources, which is greener
and more competitive
Inclusive growth: economy with high
employment levels, and ensures social and
territorial cohesion.
Panel of innovation indicators
(IUS 2011). Ranking UE-27
RANKING IUS 2011
BASQUE
COMMUNITY
SPAIN
EU
IUS 2011
0,46
0,41
0,54
Relative position UE-27
85,33
75,45
100
Position nº
18 (IUS 2011)
Source: EUSTAT, Panel14-15
of innovation indicators
11-12
7
NOVIA SALCEDO FOUNDATION
BRIEF PRESENTATION
• Non-profit institution with 32 years of activity as an
independent civil society organisation
• Acts in the Basque Autonomous Community, and
dedicated to responding to its challenges and following
the principles of good management and transparency
• Member of the Basque Network for Science,
Technology and Innovation
• Member of the Basque Agency for Innovation
INNOBASQUE, and active collaborator in social
innovation working groups: Values, CSR, Youth
Employment, legislation on Lifelong Learning, draft
legislation on good governance and transparency,
social entrepreneurship.
• Works from three perspectives:
• direct action with youth and organisations,
• reflection- ICARUS Think Tank,
• awareness-raising in society
8
NOVIA SALCEDO FOUNDATION
BRIEF PRESENTATION
Developing 5 lines of strategic orientation:
1.Leading the integration of youth into organisations through
innovation and added value
2.Acting as an agent for Social Innovation
3.Developing research, knowledge, training and innovation
4.Influencing, provoking and mobilising relevant political, socioeconomic and cultural actors
5.Internationalising the scope and influence of NSF’s work
9
NOVIA SALCEDO FOUNDATION
2010  TODAY
Dimension
---
Impact
+++
Reduce the power of
the economy on
governance
Society
Revalue political
leadership
Incorporation of
minorities
Redefine what has
Social value
ICARUS THINK-TANK:
Identification of challenges in
each of the three action levels
How organisations
unilaterally benefit
from the values of
individuals
Who
is
affected
Lack of techniques to
achieve a joint vision
Organisations
Lack of
competencies to
deliberate
Quest for
immediate
benefits
Indifference and
Self-sufficiency
Definition of
alternative values
Transmission
of values
Individuals
Building of values
(consumerism)
10
SOCIAL INNOVATION
ICARUS THINK-TANK: Viable actions, from where to begin
INDIVIDUALS
Promoting the value of cooperation and teamwork to address
innovation.
Create opportunities where this experience can be tested
ORGANISATIONS
Promote the "good governance" and leadership aimed at
encouraging the development of people and the construction of
shared value with others. Impulse organizations advancing social
learning.
SOCIETY
Importance of defining what has "social value". Leveraging
policy towards the common good and social collaboration. It is
necessary to improve the quality of governance, responsible
involvement of the media and a review of educational and
research systems adapted to this reality. The Human
Development Index is not being used as an indicator of
economic measure of a society.
11
IDEAS FOR DISCUSSION
SOCIAL INNOVATION
1. Social innovation claims a central role for human society, to
help rethink economic issues and put them at our service.
2. We do not have measurement systems for social innovation
linked to sustainable economic innovation. Human
Development Index.
3. Do not forget that the process of influencing the environment is
mutually influential among the three levels individuals /
organisations / society.
4. Social innovation "is neither bought nor sold”; it is a social
process which must be conquered.
12
IDEAS FOR DISCUSSION
SOCIAL INNOVATION
THANK YOU!
BEGOÑA ETXEBARRIA-FUNDACIÓN NOVIA SALCEDO
b.etxebarria@noviasalcedo.es
13