EMC STRATEGY

Global Campaign Framework
IT Transformation
© Copyright 2012 EMC Corporation. All rights reserved.
1
Global Campaign Framework
Big Data
© Copyright 2012 EMC Corporation. All rights reserved.
2
Global Campaign Framework
IT Transformation
© Copyright 2012 EMC Corporation. All rights reserved.
3
January
February
Cloud Circle Annual
Members
March
Oil & Gas
Seminar
Cloud Circle
Forum
IT
Transformation
Backup School
April
Cloud
Transformation
London
Manchester
Cloud
Transformation
Dublin Edinburgh
CISCO Live
May
June
IDC
Virtualisation
Dublin
City Forum
Cloud Circle
Forum
Oracle Breakfast
Briefing
Data Science
Series
Big Data Insight
Group Forum
Big Data Insight
Group Forum
Digital London
Big Data
Big Data
Analytics
Conference
Big Data
Industry
Report
eCrime Congress
Trusted IT
Public Sector
CxO
CMO Exchange
APT Roadshow
London Manchester
Dublin Edinburgh
APT Trends
Report
Government
ICT
Gartner BI
Summit
UCISA
Healthcare
event
Gartner CIO
CIO Dialogue 5
Fraud &
Error
CxO Security
Dialogue 6
PR/Social
Media
© Copyright 2012 EMC Corporation. All rights reserved.
4
1st Big Data Insight Group Forum
Date: 17th April
Location: The Park Plaza
Victoria, 239 Vauxhall Bridge
Road,
London, SW1V 1E Map
Website
 External Event
 Target Audience:
–
C Level, Senior IT, Senior
LOB
 EMC Sponsorship:
–
–
–
–
Platinum Sponsor
Speaking slot – TBC
Stand
20 x 1-1 meetings
 Internal Partners:
 Anticipated:
–
–
–
Isilon
EMC Consulting
Greenplum
 110 attendees
Vendor: Nimbus Ninety
© Copyright 2012 EMC Corporation. All rights reserved.
5
Healthcare Strategy Forum
 External Event
 Target Audience:
24th
25th
Date:
–
April
Location: Selsdon Park
Country Club, Surrey, CR2
8YA MAP
Website
–
C Level, Senior IT, Senior
LOB
 EMC Sponsorship:
–
CHILLOUT TO PROVIDE
INFO
 Internal Partners:
–
EMC Consulting
 Anticipated:
Vendor: Nimbus Ninety
© Copyright 2012 EMC Corporation. All rights reserved.
6
Cloud Transformation Roadshow
Date:
17th April, Manchester
19th April, London
1st May, Edinburgh
2nd May, Dublin
 Internal Event
 Target Audience:
–
–
C Level, Senior IT, Senior
LOB
Enterprise Accounts
 Internal Partners:
–
–
Consulting
RSA?
 Anticipated:
 100 attendees
Vendor: Chillout (with
resources)
© Copyright 2012 EMC Corporation. All rights reserved.
7
CIO Dialogue 5
Date: 30th April – 1st May
Location: Wokefield Park,
Goodboys Ln, Mortimer,
Reading, West Berkshire RG7
Map
Website
 External Event
 Target Audience:
–
C Level, IT Directors, Head of
IT
 EMC Sponsorship:
–
–
–
Platinum Sponsor
Speaking slot – TBC
20 x 1-1 meetings
AGENDA
 Internal Partners:
–
EMC Consulting
 Anticipated:
 60 attendees
Vendor: Econique – Chillout Resource Required
© Copyright 2012 EMC Corporation. All rights reserved.
8
City Forum
Date: 17th May TBC
Location: Guoman Tower
Hotel, London
 Internal Event
 Target Audience:
–
–
C Level, Senior IT, Senior
LOB
Existing city customers and
prospects
 Anticipated:
 40 attendees
Vendor: Chill-Out
© Copyright 2012 EMC Corporation. All rights reserved.
9
CxO Information Security & Risk
Management 6
Date: 14th – 15th May
Location: Wokefield Park,
Goodboys Ln, Mortimer,
Reading, West Berkshire RG7
Map
Website
 External Event
 Target Audience:
–
C Level, IT Directors, Head of
IT
 EMC Sponsorship:
–
–
–
Platinum Sponsor
Speaking slot – TBC
20 x 1-1 meetings
AGENDA
 Internal Partners:
–
–
EMC Consulting
RSA
 Anticipated:
 60 attendees
Vendor: Econique – Chillout Resource Required
© Copyright 2012 EMC Corporation. All rights reserved.
10
10th Cloud Circle Forum
Date: 17th May
Location: America Square
Conference Centre
1 America Square, 17 Crosswall,
London EC3N 2LB Map
Website
 External Event
 Target Audience:
–
C Level, Senior IT
 EMC Sponsorship:
– Gold Sponsor
– Speaking slot – TBC
– 20 x 1-1 Meetings
 Anticipated:
 160 attendees
Vendor: Nimbus Ninety
© Copyright 2012 EMC Corporation. All rights reserved.
11
2nd Big Data Insight Group Forum
Date: 19th June
Location: The Park Plaza
Victoria, 239 Vauxhall Bridge
Road,
London, SW1V 1E Map
Website
 External Event
 Target Audience:
–
C Level, Senior IT, Senior
LOB
 EMC Sponsorship:
–
–
–
–
Platinum Sponsor
Speaking slot – TBC
Stand
20 x 1-1 meetings
 Internal Partners:
 Anticipated:
–
–
–
Isilon
EMC Consulting
Greenplum
 110 attendees
Vendor: Nimbus Ninety
© Copyright 2012 EMC Corporation. All rights reserved.
12
Big Data Analytics 2012
Date: 20th June
Location: Hotel Russell, 1-8
Russell Square, London
WC1B 5BE Map
Website
08:20
Registration, Networking and
RefreshmentsRefreshments served in the Royal
Lounge
 External Event
 Target Audience:
–
C Level, Senior IT, Senior
LOB
 EMC Sponsorship:
–
–
–
–
Platinum Sponsor
Speaking slot – TBC
Stand
+++
 Internal Partners:
 Anticipated:
–
–
–
 600 attendees
Isilon
EMC Consulting
Greenplum
Session 1
Defining the Business Case for transforming
Big Data Analytics from actionable information
to smarter decision-making within Enterprise
Companies
© Copyright 2012 EMC Corporation. All rights reserved.
14:00
What you can achieve with deep analytics that
would be impossible using standard methods
and limited data extracts
09:25
The Conference Chair's Opening Remarks
Matt Warman, Technology Editor, Daily Telegraph
14:20
Social Data Analytics: Realizing the Potential for
Business Intelligence
09:30
Unlocking the Potential of Big Data
14:40
Big Data Analytics and Cloud Analytics:
Embracing the Cloud and the Big Data Grid or
Why cloud computing is expanding the powers
of Big Data analysis
09:50
Using the Power of In-Database Analytics to
Improve Data Quality
10:05
Convergence of Big Data with Advanced Analytics
10:20
Competing on Intelligence: How to Succeed with
Big Data Analytics
Daniele Lucchesi, Market and Product Director, Honda
10:35
Banking and Finance Case Study: Finding the Right
Big Data Analytics Solution for Your Company
Clarel Sookun, CIO, Deutsche Postbank, London
10:50
Reporting on machine data to derive operational
insights for both IT and the business
11:05
Question and Answer Session
11:15
Morning Refreshment Break and Networking
Seminar Sessions
Vendor: WhitehallMedia
Session 2
Big Data Innovations, new technologies
and case studies driving both the business
and the predictive analytics agendas in the
UK.
12:35
Networking LunchServed in the Royal Lounge
15:00
'Big data' analytics fulfilling the promise of
predictive Business Intelligence
15:20
Question and Answer Session
15:30
Refreshment Break
Session 3
Thought Leadership
16:00
Scale-Out Storage - Designing Big Data Storage
Infrastructures
16:15
Government Case Study
16:30
Question and Answer Session
16:35
Closing Remarks from the Conference Chair
16:40
Conference Closes, Delegates Depart
13
Isilon Events
Tactic
Q1
Q2
Q3
Q4
Tradeshows &
events
CiscoLive
BIOIT world (NL campaign )
IBC (Amsterdam)
IP Expo (UK) October
StorageExpo (Belgium)
EMCWorld (US)
TVB Europe Broadcast event
Defence Geospatial Intelligence
NAB (USA)
EMC Forum (UK)
Government ICT
User Group (EMEA)
EMC Forum Dublin
BVE event
EMC Rapid Fire (UK) June
City Forum
Gartner Business Intelligence
Summit
Big Data CW500 event (tbc)
Schlumbeger tech day
Bioinformatics Day
© Copyright 2012 EMC Corporation. All rights reserved.
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