This material is solely directed at Professional Clients and Eligible
Counterparties as defined by the FCA, and is not directed at, and
should not be relied upon by, Retail Clients.
Credit Suisse History at a Glance
■ Integrated management team provides cross-border and cross-divisional financial leadership with a legacy of
distinction and success
Credit Suisse
(CS) founded
The First Boston
in Zurich
Corporation
established
Credit Suisse
Asset
Management
established
CS acquires
controlling stake in Credit Suisse
Group
The First Boston
established
Corporation
1932
1856
1988
1935
CS “One Bank”
integrated global
bank strategy
launched
2005
1997
Credit Suisse Model
■ A global integrated business model delivers the whole franchise to our clients
■ Stability
─ Strong capital position and solid funding
─ Sustainable operating model with diverse revenue sources
─ Independence: No government investment received
■ Scale
─ Collaboration and partnership across Private Banking & Wealth Management
and Investment Bank
─ Global distribution network and expertise
■ Regulation and Risk
Private
Banking &
Wealth
Management
Investment
Banking
─ Focused on tightened legal and regulatory concerns within a rigorous risk
management framework accountable to both regulators and investors
─ Rapid risk reduction, coupled with capital-efficient strategy
─ Exceptional client franchise, top-quality counterparty
■ Client Focus
─ Integrated model enhances and broadens investment solutions addressing complex client needs
─ Experienced and stable leadership team
One Credit Suisse
■ Credit Suisse: Delivering the Full Strength of a Global Franchise
Investment Banking
Asset Management
Stability
• Global bank with more than
150 years experience
• Independence: No
government investment
received
• Sustainable operating model
Performance
• Balance Sheet of Credit
Suisse Group AG as of 31st
March 20131: CHF 947 bn
• Key Data (1Q 2013)1:
– Tier 1 capital ratio: 15.1%
– Return on equity1: 16.0%
• Diverse revenue sources and
strong capital base
• Long-term ratings as of July
3, 2013:
– Moody’s: A1
– Standard & Poor’s: A
– Fitch Ratings: A
1 First
Private Banking
Regulation and Risk
Client Focus
• Rapid risk reduction, coupled
with a capital-efficient strategy
• Experienced leadership team
focused on client growth
• Strong partnership with
clients to navigate everevolving regulatory environment
• Integrated model and
solutions-based approach
addresses complex client
needs
• Top-quality counterparty;
exceptional client franchise
• Rigorous two-level risk
management framework, with
division-wide and productspecializing segments reporting
into the Chief Risk Officer
• Intellectual capital delivered
through global investment
research
Quarter Results 2013, Credit Suisse Group AG
This information has been issued by Credit Suisse Securities (Europe) Limited (“CS”), which is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority
and the Prudential Regulation Authority in the United Kingdom. This material is provided to you by CS or any of its affiliates solely for informational purposes, is intended for your use only and
does not constitute an offer or commitment, a solicitation of an offer or commitment, or any advice or recommendation, to enter into or conclude any transaction (whether on the indicative terms
shown or otherwise).
1
This material is solely directed at Professional Clients and Eligible
Counterparties as defined by the FCA, and is not directed at, and
should not be relied upon by, Retail Clients.
Credit Suisse: Your #1 Partner
Leading Equities Franchise
Capital Strengths as Competitive advantage
“Look-through” Basel 3 common equity tier 1 ratio as of end 1Q13 in
%
Reported and
operating under
Basel 3
Estimated Basel 3
(operating under Basel
2.5)
Estimated Basel
3 (operating
under Basel 1)
Figures are based on “look-through” estimates provided by 1Q13 company financial statements and results
transcripts. 1 Pro forma Swiss core capital ratio: including ~100 basis points contribution from existing
Tier 1 participation securities and ~20 basis points contribution from the assumed completion of the
remaining capital measures announced in July 2012. 2 Post capital measure raise of EUR 2.8 bn as
announced on April 29, 2013
RWAs: Basel 3 for Credit Suisse, Société Générale and UBS. Basel 2.5 for Barclays, Citigroup, Deutsche
Bank, HSBC, JPMorgan and Morgan Stanley. Basel 1 for Bank of America and Goldman Sachs.
Source: Per company financial statements and results transcripts. * Credit Suisse underlying in 2012
excludes PAF2 and assumes regular share based compensation. 1 Based on weighted average RoE
Credit Suisse Global Brand Recognition
■ Sponsorship is a key tool to build our brand1
Culture
We support outstanding
institutions and young talents in
the areas of classical music, fine
arts and jazz. Highlights of our 29
member sponsorship portfolio
include:
New York Philharmonic
The National Gallery
Sports
Ambassador
Our commitment includes areas
such as football, golf and
equestrian sports. Highlights of our
16 member sponsorship portfolio
include:
Swiss Football Association
As a world-renowned athlete with
Swiss roots, Roger Federer is an
impressive personality. Roger
Federer and Credit Suisse stand
for Swiss quality and have a high
level of international recognition.
Roger Federer
Swiss PGA
Sportgymnasium Davos
Bolshoi Theatre
Global Footprint, Local Skills
■ Credit Suisse has a presence in more than 50 countries with more than 150 offices
Credit
locations
CreditSuisse
Suisse
locations
Regional
Regionalheadquarters
headquarters
Regional
Headquarters
Credit Suisse AG
Paradeplatz 8
Zurich 8070
Switzerland
Tel. +41 44 212 16 16
Fax +41 44 333 25 87
Centers
CentersofofExcellence
Excellence
Credit Suisse
Eleven Madison Avenue
New York, NY 10010-3629
United States
Tel. +1 212 325 2000
Fax +1 212 325 6665
Credit Suisse
One Cabot Square
London E14 4QJ
United Kingdom
Tel. +44 20 7888 8888
Fax +44 20 7888 1600
Credit Suisse
Three Exchange
Square
8 Connaught Place
Hong Kong
Tel. +852 2101 6000
Fax +852 2101 7990
This information has been issued by Credit Suisse Securities (Europe) Limited (“CS”), which is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority
and the Prudential Regulation Authority in the United Kingdom. This material is provided to you by CS or any of its affiliates solely for informational purposes, is intended for your use only and
does not constitute an offer or commitment, a solicitation of an offer or commitment, or any advice or recommendation, to enter into or conclude any transaction (whether on the indicative terms
shown or otherwise).
2