NORTHVILLE HIGH SCHOOL
D E C A
NORTHVILLE HIGH SCHOOL
DECA STUDENT ORGANIZATIONAL CHART
CHIEF
EXECUTIVE
OFFICER,
Mira Sanghvi
CHIEF
OPERATING
OFFICER,
Weiyi Ding
CHIEF
FINANCIAL
OFFICER,
Connie You
CHIEF
MARKETING
OFFICER,
Geoffrey Zhu
Tiffany Loh
Michael Zhang
Lauren Fane
Rhea Singh
Perry Jaing
Neha Kishore
Advisors
Mrs. Jean Calabrese
Ms. Kelly DeWitt
Ms. Kathryn Bellows
Ms. Karen Besek
DECA
DECA is a competitive business organization.
Students display their knowledge of business,
solutions to business dilemmas, and create
innovative ideas for new products and expansion
of successful product lines.
GOAL
It’s goal is to give students the opportunity
to bring the theoretical constructs ….
Taught in class…..
Into the context of the business world!
HOW TO BE A PART OF DECA
JOIN NOW!
Membership Drive
September 8 – 29, 2014
WHO SHOULD PARTICIPATE?
Everyone!
HOW DO I JOIN?
1.
Complete the application form
2.
Decide on the area of competition you would like to focus
3.
Submit your application by September 29, 2014
4.
Submit your membership fee by September 29, 2014
MEETINGS
 Every
Monday in the Forum unless otherwise
specified
 2:30
-3:30 initially*
 Two
days of on-line testing
2:30 – 4:00
*As
the team gets closer to the actual competition, the
meetings may last longer
EXPECTATIONS
Each member of the team is expected to:
→ Participate in team fundraisers and events
→ Attend meetings
→ Prepare for competition
→ Submit all paperwork and payments in the
specified timeframe
→ Treat each other with respect
→ Meet the DECA dress code requirements
Membership Dues
$75 per student
DUE DATE:
September 29
HOW DO I KNOW IN WHAT EVENT I SHOULD COMPETE?
Decide the type of event you would like to compete in?
Individual?
Team?
Written?
Chapter?
HOW DO I KNOW IN WHAT EVENT I SHOULD COMPETE?
Look at the topics and categories DECA has available
COMPETITIVE EVENTS-Individual
Accounting Applications
 Apparel and Accessories Marketing
 Automotive Services Marketing
 Business Finance
 Business Services Marketing
 Food Marketing
 Hotel and Lodging Management
 Human Resource Management
 Marketing Management
 Quick Serve Restaurant Management
 Restaurant and Food Service Management
 Retail Merchandising
 Sports and Entertainment Marketing

COMPETITIVE EVENTS-Principles
 Principles
of Marketing
 Principles
of Business Administration
 Principles
of Hospitality and Tourism
 Principles
of Finance
COMPETITIVE EVENTS-Team
Decision Making
 Business
Law and Ethics
 Buying and Merchandising
 Financial Services
 Hospitality Services
 Marketing Communications
 Sports and Entertainment Marketing
 Travel and Tourism Marketing
COMPETITIVE EVENTS-Written
 Entrepreneurship-Innovation
Plan
 Entrepreneurship-Participating
 Entrepreneurship
Growing Your Business
 Entrepreneurship
Written
 International
Business Plan
COMPETITIVE EVENTS-Marketing
Representative Events
 Advertising
 Fashion
 Sports
Campaign
Merchandising Promotion Plan
and Entertainment Promotion Plan
COMPETITIVE EVENTS-Professional
Selling and Consulting Events
 Financial
Consulting
 Hospitality
and Tourism Professional Selling
 Professional
Selling
ONLINE EVENTS
 Stock
Market Game
 Virtual
Business Challenge Personal Finance
 Virtual
Business Challenge Restaurant
 Virtual
Business Challenge Retail
 Virtual
Business Challenge Sports
COMPETITIVE EVENTS-Personal Financial
Literacy Event
 Personal
Financial Literacy
COMPETITIVE EVENTS-Chapter Team Events
 Community
 Creative
Service Project
Marketing Project
 Entrepreneurship
 Financial
Promotion Project
Literacy Promotion Project
 Learn
& Earn Project
 Public
Relations Project
COMPETITIVE EVENTS-Business
Operations Research
 Business
Services Operations Research
 Buying & Merchandising Operations Research
 Financial Operations Research
 Hospitality and Tourism Operations Research
 Sports and Entertainment Marketing
Operations Research
HOW DO I KNOW IN WHAT EVENT I SHOULD COMPETE?
What is your area of interest?
Marketing
Travel
Entertainment
Sports
Hospitality
Restaurant
Human Resources
Business Administration
Automotive Marketing
Sales
Entrepreneurship
HOW DO I KNOW IN WHAT EVENT I SHOULD COMPETE?
Look at the materials on the Northville High School DECA website
www.northvilledeca.org
COMPETITION PREP
Meetings
Practice Role Plays
Enrolled & Engaged in Classes
Guest Speakers
Interaction with Area
Coordinators
Review Material on Website
LINK TO CURRICULUM
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Marketing
Entrepreneurship
Internship
Business Tech
Consumer Math
Economics
AP Economics
Accounting
Workplace Fundamentals
Computer Tech I & II
Co-Op
PERFORMANCE INDICATORS
 Performance
indicators are the subject
sub-categories
 Performance
indicators are different for
each competitive category although
some overlap does exist
WHAT DOES COMPETITION LOOK LIKE?
At the District level, the first step is to complete the
on-line exam in your competitive area.
Date: TBD
Location: NHS, Rm. 205
December 1 – 11, 2014
MULTIPLE CHOICE EXAM
 100
 85
Multiple Choice Questions
Minutes
 Taken
 Date
on-line
and Time TBD
WHAT DOES COMPETITION LOOK LIKE?
The day of the event, students will arrive at Lakeland High School.
After initial instructions, students will be dispersed to their competitive holding
area.
Students will be given instructions by the event manager.
Students will be called into the prep area, given the problem to solve, and read
and devise their solution to the case study.
Students will be escorted to the competition room to meet with their judge.
Once they have completed their presentation, students will exit the room and
return to the general meeting area for lunch.
At the announced time, students will be told to take a seat in the auditorium for
entertainment and the start of the awards ceremony.
ROLE PLAY
 Students
are given a business situation to
evaluate
 Preparation
Time: 10 minutes for
individuals, 30 minutes for teams
 Presentation
10 minutes
of Solution: approximately
HOW DECA INCORPORATES THE THEORETICAL
A Sample Role Play
SCORING
 DECA
scores the multiple choice exam
 Judges
interview and score student
performance
 Scores
are combined to determine who
moves to the next level of competition
 Tie-breaker:
multiple choice exam
Economics & Mathematics
All students competing at
the State Career
Development Conference
take an exam in
economics and in
mathematics.
Last year, Aillen You and
Tiffany Loh finished in the
top 10 students in the
state on the economics
exam!
Aillen You, Tiffany Loh
and Keishiro Iwasaki
finished in the top 10 in
the state on the
mathematics exam!
DECA DRESS CODE!
How do I present myself?
What should I wear?
DECA DRESS CODE!

DECA blazer required for ICDC but may be
worn for other competitions

Any color of dress skirt or slacks that matches
the blazer
Typically the skirt and slacks are grey, khaki,
greyish blue

For men, a dress shirt and tie

For women, a dress blouse or sweater

Keep make-up and jewelry to a minimum

If you wear glasses, make sure they are clean!

Hair must be combed and styled (NO
BEDHEAD!)

Nylons are to be worn for women

Dress socks are to be worn for men (NO GYM
SOCKS!)
Competition Dates and Locations
District Career Conference
Lakeland High School
January 10, 2014
Competition Dates and Locations
State Career Development Conference
Grand Rapids, Michigan
March 15-17, 2014
Competition Dates and Locations
International Career Development Conference
Orlando, Florida
April 23-27, 2014
FUNDRAISING ACTIVITIES
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Miracle Minutes
The Haircut
Trivia Night-High School
Trivia Night-Middle School
Silent Auction
Second Annual Knowledge Bee
The Rally
MSU – U of M Rivalry Week
Sponsorships
McDonald’s Nights
Cash for Education Program at Busch’s
STUDENT MEMBERSHIP
 Participate
in NHS DECA Event
 Videographer
 Website Design and Management
 Sales
 Chair a DECA Event ie: Miracle Minutes, Trivia
Night, Cash for Education, Raffle, Knowledge
Bee
 Work at Community Events
 Public Relations
 Display/Showcases
PARENT VOLUNTEERISM
 Sponsorships
 Judges
 Drivers
 Role
Play Trainers/Judges
 Guest
 Sign
Speakers
up for Cash for Education with Busch’s
OPPORTUNITIES
 Leadership
 Scholarships
 Travel
 Education
 Preparation
for college and business world
 Meet competitors from other schools in Michigan
and the world
 Interact with college representative
What’s Up Next!!!
Mustang Football
Home Games
September 24
Miracle Minute
McDonalds Fundraiser5 Mile & Beck
5 - 8 pm
September 29
Membership Recruiting Ends
October 10
Silent Auction
October 20-24
Kick off of MSU–UM Rivalry Week
November
McDonald’s Fundraiser
WE ARE
DECA