prezentace_partnerske_programy_proma_partnerska_registrace

CISCO Small Business

Tomas Kusala

February 2013

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 1

© 2010 Cisco and/or its affiliates. All rights reserved.

Přehled

Not for resale program

Trade-in program

Aktuální proma/slevy

Vzdělání

Partnerská registrace

Cisco Confidential 2

Přehled současnýc promo akcí

Cisco Small business Fast Track do 26.4.2013

SRW208G-K9-G5

Cisco SF302-08, 8x10/100 + 2xSFP Manag.

Switch

267

SRW208-K9-G5

Cisco SF300-8, 8x10/100 Mng. Switch, SRW208-

217

K9-G5

SRW2048-K9-EU Cisco SG300-52, 50xGigabit + 2x SFP Switch 1357

SRW2024P-K9-EU Cisco SG300-28P, 26xGiga PoE + 2xSFP Switch 1076

SRW2024-K9-EU Cisco SG300-28, 26xGigabit+ 2xSFP Switch 783

SRW2016-K9-EU Cisco SG300-20, 18xGiga + 2x SFP Switch

Cisco SG300-10P, 8xGigabit PoE + 2xSFP

SRW2008P-K9-EU

Switch

SRW2008MP-K9-EU

546

516

Cisco SG300-10MP, 8xGigabit MaxPoE + 2xSFP

616

Switch

SRW2008-K9-G5 Cisco SG300-10, 8xGigabit + 2xSFP Switch

SPA8800 Cisco 8-Port IP Telephony Gateway SPA8800

319

600

SPA8000-G5 Cisco 8-Port IP Telephony Gateway SPA8000 320

SPA525G2

Cisco 5 Line IP tel., PoE, 802.11g,Blue,

SPA525G2

365 http://www.atcomp.cz/presmerovani.aspx?goto=dokument.aspx$$doc=14473 http://www.atcomp.cz/presmerovani.aspx?goto=/dokument.aspx$$doc=14475 http://www.atcomp.cz/presmerovani.aspx?goto=/dokument.aspx$$doc=14250 http://www.atcomp.cz/presmerovani.aspx?goto=/dokument.aspx$$doc=13657

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 3

Cisco SB Fast Track ISA Accelerator

Cisco PN kód

ISA570W-BUN3-K9

ISA570W-BUN1-K9

ISA570-BUN3-K9

ISA570-BUN1-K9

ISA550W-BUN3-K9

ISA550W-BUN1-K9

ISA550-BUN3-K9

ISA550-BUN1-K9

Popis

Cisco ISA570 WiFi and 3 year security subscription

Cisco ISA570 WiFi and 1 year security subscription

Cisco ISA570 with 3 years security subscription

Cisco ISA570 with 1 year security subscription

Cisco ISA550 WiFi and 3years security subscription

Cisco ISA550 WiFi and 1 year security subscription

Cisco ISA550 with 3 years security subscription

Cisco ISA550 with 1 year security subscription

GPL cena v USD

1286

921

1202

792

706

524

653

443

Cisco Confidential 4 © 2012 Cisco and/or its affiliates. All rights reserved.

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 5

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 6

Nové trvalé snížení cen od 9. února

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 7

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 8

Program

Goal

The NFR Program rewards Cisco

Partners with generous discounts on products used in non-revenue generating activities for their labs, demo and infrastructure

Program

Benefits

Build out proof of concept labs, create demo kits and upgrade internal networks by receiving generous discounts on selected Cisco products and services

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 9

 Yearly purchasing limits and accessibility to products are dependent upon partner’s level in: certification, authorisation or being registered

 Registered partners can access NFR for Registered partners

 Authorised or Certified partners can access NFR for Authorised and NFR for Registered partners

 NFR products cannot be resold

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 10

 NFR now combinable with Trade In Migration Program for FY 13

 Webex skus now enabled as they are on GPL in NFR for Authorised

Partners

 Exceptions process REMOVED

 Purchasing Limits Changed

 Small Business Products added to NFR for Authorised Partners

 Small Business Product Discount increased from 55% to 60%

 NFR for Registered partners on CCW

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 11

 Open to ALL partners who are registered at a minimum

 No minimum order value

 Resale of NFR products not permitted

 Small Business products & specific Service skus

 Product & Service: Discount 60%

 Yearly purchasing limit $8,000 NET (WPL)

 Purchasing via Distribution only; NFR deal valid 60 days

 Combinable with Trade In Migration Program

 Distribution Resale: 5% trade in credit (65% max discount)

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 12

 The following 4 services are at 60% NFR discount

 Shared support is NOT permitted

 If partners submit any other services their service contractual discount applies

Service Skus

CON-SBS-SVC4

CON-SBS-SVC3

CON-SBS-SVC2

CON-SBS-SVC1

Description

SBS 8x5xNBD 3yr Small Business Support Svc 4

SBS 8x5xNBD 3yr Small Business Support Svc 3

SBS 8x5xNBD 3yr Small Business Support Svc 2

SBS 8x5xNBD 3yr Small Business Support Svc 1

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 13

 Open Authorised or Certified Partners

 Minimum order value: $500 NET

 Resale of NFR products not permitted

 Small Business, Cisco Classic products & specific Service skus

 Product & Specified Service: Up to 70% direct/ 75%

 Yearly purchasing limit dependent upon Authorisation/Certification

 Purchasing direct + Indirect; NFR deal valid 60 days

 Combinable with Trade In Migration Program at a 80% max discount

 1 tier partners can access a maximum of 10% trade-in credits

 Distribution Resale (1 tier & 2 tier) can access a maximum of 5% trade-in credits

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 14

SB skus

&

Specified

Services

All Partners Specialised and/or Authorised Partners

Cisco Classic & SB skus

&

Specified Services

NFR for Certified Partners

$8k

=

$45k

=

$150k

=

No

Combinations allowed

$90k

=

Up to

$440k

=

$50k

1 Architecture

Specialisation

Up to

$790k

Up to

$840k

Up to

$940k

= =

$50k (Up to $150k)

Per Master Specialisation

=

+

$50k (Up to $200k)

Per Architecture Specialisation

+

$90k

Authorised Technology Provider

+

$150k

$45k

$8k

SB or SB

Registered

Foundation

73%

Specialised

Cisco

Authorised

73%

$90k

•Specialised

• ATP *

• STI *

• CDN *

• CLP *

• CLPS *

$100k

MSCP

Express

$50k

Select

Certified

OR

$100k

Premier

Certified

$150k

MSCP

Advanced/

Cloud Provider

AND OR

$150k

Silver

Certified

*Purchasing limits apply to hardware (excluding incentive restricted skus), software and specific services

OR

$250k

MSCP Master /

Cloud Provider

$250k

Gold

Certified

Cisco Confidential 15

• Support

EMEAR-help@external.cisco.com

Subject: EU-NFR

• Partner Central www.cisco.com/go/nfr

• Tool: Cisco Commerce Workspace www.cisco.com/go/ccw

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 16

Fast Track Trade-in (FTT) with Estimator

SMB Competitive Trade in Program

www.cisco.com/go/ftt

FTT is available for:-

 Competitive Vendor Trade in

 Cisco End of Life Trade in

• investment protection for SMB customers

• new customer acquisition of non-Cisco end-users

 FTT Estimator displays Cisco & Competitive Trade in credits available for Distributors & Partners www.cisco.com/go/ftt www.cisco.com/go/ftt

Trade in from HP Procurve, 3COM, Nortel, Huawei and more !

 Provides a Trade-in estimate within 30 seconds !

 Trade in credit (CTMP) Combinable with Fast Track Discounts

Presentation_ID

+ OIP

© 2009 Cisco Systems, Inc. All rights reserved.

Cisco Confidential

=

Excellent Opportunities to drive more SMB

Business with your customers

17

Creating a Trade-In Quote in Cisco Commerce Workspace

(CCW)

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 18

1

2

PROGRAM

ENROLLMENT

Annual Enrollment

Through PPE www.cisco.com

/go/ppe

Read and Accept

Program T’s and C’s

QUOTE

CREATION

Partner Requirements:

Create Quote in CCW www.cisco.com/ go/ccw

Cisco Requirements:

Approve CCW Quote or

Initiate Quote

Through SFDC

4

3

RETURNS

PROCESS

ORDERING

Direct Orders:

Partner Places

Order and Provides

Deal ID and TMP Quote

Number

Return Materials

Authorization (RMA)

Notification (Listing

Traded-In Products)

Is

Sent to the Partner

When Last

Purchased

Product Is Shipped

Must Select “Trade-

In” as the Order Type

Schedule Pick-Up

Requests Using the

Product Online Web

Returns (POWR)

Tool

Two-Tier Orders:

Partner Places

Order Against

Approved DART

Trade-In Products

Are Due Back to

Cisco Within 180

Days of RMA

Notification

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Cisco Confidential 19

Create the Quote

Within Create click

Quick Quote to create a standard discount quote with trade-in credit

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Cisco Confidential 20

© 2012 Cisco and/or its affiliates. All rights reserved.

Complete quote questionnaire

Enter all required information in the quote questionnaire

Cisco Confidential 21

ADD Trade-To (purchase products )

Add items to be purchased

The Buy Method must be the same for all line items on quotes that will carry trade-in credit

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 22

© 2012 Cisco and/or its affiliates. All rights reserved.

)

Choose one of the following options when importing a saved configuration

Cisco Confidential 23

Add Trade-In Products

)

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Cisco Confidential 24

Add Trade-In Products

Select Cisco Products or

Competitive Products to be traded in

)

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Cisco Confidential 25

Add Trade-In Products

Tip : Add Cisco Products by

Product Family search or by entering the Part Number

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 26

Add Competitive Trade-In Products (Search Type)

Tip : TRD SKUs always

Tip : If trading in competitive products, you will be given several options to enter the

TRD or search for Competitive SKUs (TRDs) within CCW

Cisco Confidential 27 © 2012 Cisco and/or its affiliates. All rights reserved.

Add Trade-In Products (Import Trade-In BOM)

© 2012 Cisco and/or its affiliates. All rights reserved.

Click Import Trade-In

BOM to select Trade-

In BOM File

Cisco Confidential 28

Trade-In File Import Results Screen

Click Save to use Imported

Trade-In

BOM

© 2012 Cisco and/or its affiliates. All rights reserved.

Trade-In File Import Results Screen

Tip: Import file must follow template format

Valid trade-in items are listed here

Tip : Clicking Save will ignore any invalid trade-in items listed below

Invalid trade-in items are listed here

Cisco Confidential 29

Review and submit

© 2012 Cisco and/or its affiliates. All rights reserved.

Review and Submit

Enter E-Mail

Address of Partner

Company

Contact for RMA

*Distributor

Orders Only

Enter Cisco.com

IDs of the Cisco

Account

Manager and

Partner Account

Manager

Cisco Confidential 30

Informace o produktech

Vzdělávání

© 2012 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 31

• Please join ‘ Selling to SMB’ Community : http://iwe.cisco.com/web/smb/home

• Stay across news & product updates : http://iwe.cisco.com/web/smb/news

© 2011 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 32

• Access Training Resources : http://iwe.cisco.com/web/smb/home

• Track product transitions and EoS/EoL : http://iwe.cisco.com/web/smb/eos/eol-tracking1

© 2011 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 33

• The purpose of this monthly call is to update the SMB / Velocity Sales

Force in EMEAR and Americas as to any/all SMB portfolio products, developments, enhancements, etc.

• You are welcome to provide feedback and topic requests

• Slides and Recording Posted to: http://iwe.cisco.com/web/smb/monthlyupdate-calls

• Contact us at: smb-global@cisco.com

• Bookmark our main page on IWE: http://iwe.cisco.com/web/smb/bd

© 2011 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 34

• Each 30 minutes session is followed by a short quizz, 5-7 multiple choice questions

• There are two parallel competitions;

1. An individual competition based on individual, eligible test scores. Top 10 performers win between $100 and $1000.

2. A team competiting based on aggregated team score. The top performing team wins $5000 .

• Each question,must be responded to in full. Some questions require multiple response selection

Quiz is ONLY eligible for competition points when responded to in the session environment. No other means of taking the quiz will be offered

• Quiz is ONLY available after each live session – not after playback of recorded sessions

Competition winners will need to obtain their managers’ approval to receive prizes

• Cisco will not accept ANY responsibility for taxes or other charges resulting from the prizes

© 2011 Cisco and/or its affiliates. All rights reserved.

Individual

Competition

Position Prize

(USD)

1 $1000

2 $900

3

4

5

$800

$700

$600

6 $500

7 $400

8

9

10

$300

$200

$100

Cisco Confidential 35

© 2011 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 36

© 2010 Cisco and/or its affiliates. All rights reserved.

80% rated training experience

Much Better or Better than expected

Cisco Confidential 37

© 2010 Cisco and/or its affiliates. All rights reserved.

90%+ rated sessions Relevant or above

Cisco Confidential 38

Partnerská registrace https://tools.cisco.com/RPF/register/register.do

© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco Confidential 39