MEDICAL TOURISM & WELLNESS
CLUSTER
MEDICAL TOURISM &
WELLNESS CLUSTER
– PRACTICE
KPOP LEWIATAN
KUJAWSKO POMORSKA ORGANIZACJA PRACODAWCÓW LEWIATAN
KUYAVIA AND POMERANIA ORGANIZATION OF EMPLOYERS „LEWIATAN”
 FOUNDED IN 2006, HEADQUARTERS IN TORUŃ
 ASSOCIATED WITH POLISH CONFEDERATION OF PRIVATE EMPLOEYERS
“LEWIATAN”
 REGIONAL ORGANIZATION
 REGISTERED IN COURT IN TORUŃ
 TWO OFFICES: IN TORUŃ AND BYDGOSZCZ
KPOP LEWIATAN - ACTIVITIES
 BRINGS TOGETHER MORE THAN 50 COMPANIES, TOGETHER EMPLOYING
AROUND 8 500 PEOPLE (in Poland companies association is optional)
 APPLIES FOR PROJECTS CO-FINANCED BY THE EU /EC
 COMPLETED 8 PROJECTS WITH A TOTAL VALUE OF ABOUT 8 MILLION ZŁ
- 1.8 MILLION EUR (own resources come fom membership fee)
 TWO MAIN TYPES OF PROJECTS
• BUILDING UP CIVIL SOCIETY
• LABOR MARKET SUPPORT
MEDICAL & WELLNESS TOURISM
STRATEGY
FROM THE BEGINNING OF 2012 KPOP LEWIATAN SUPPORTS CREATING STRATEGY
FOR THE REGION FOCUSING ON MEDICAL AND WELLNESS TOURISM
MEDICAL & WELLNESS TOURISM AS A BRAND OF REGION
KPOP LEWIATAN SUPPORTS CREATING REGION STRATEGY FOCUSING ON THIS
BRAND
MEDICAL AND WELLNESS TOURISM
AS A BRAND OF REGION
IN KUYAVIA AND POMERANIA VOIVODSHIP OPERATE:
 A NUMBER OF PRIVATE CLINICS AND HOSPITALS WITH MODERN EQUIPPMENT
COOPERATING WITH HIGHLY QUALIFIED SPECIALISTS
IN KUYAVIA AND POMERANIA VOIVODSHIP ARE:
 TWO TOWNS WITH A GOOD HEALTH AND WELLNESS NETWORK
CIECHOCINEK AND INOWROCŁAW (BUILDING UP WIENIEC)
 NICOLAUS COPERNICUS UNIVERSITY IN TORUŃ
WITH MEDICAL, BIOLOGY, CHEMISTRY AND PHYSICS FACULTIES
 UNIVERSITY OF ECONOMY (WSG) IN BYDGOSZCZ
MEDICAL TOURISM & WELLNESS
CLUSTER PROJECT
MEDICAL TOURISM & WELLNESS CLUSTER WAS CREATED ON THE
1ST OF JULY 2013
CLUSTER LEADER IS KPOP LEWIATAN
MEDICAL TOURISM & WELLNESS
CLUSTER PROJECT
KPOP LEWIATAN LEADS ORGANIZATIONAL, ADMINISTRATIVE AND FINANCIAL
SERVICES FOR CLUSTER
CLUSTER ACTS ON THE BASIS OF ITS OWN RULES
CLUSTER MEMBERS HAVE A WELL DEFINED LEGAL STATUS
CLUSTER MEMBERS SIGN AN AGREEMENT WITH KPOP LEWIATAN
(THE AGREEMENT MAY BE TERMINATED BY EITHER PARTY)
CLUSTER MEMBERS PAY AN ANNUAL FEE
MEDICAL TOURISM & WELLNESS
CLUSTER - MAIN TASK
DEVELOPMENT OF MEDICAL AND WELLNESS SERVICES
CLUSTER LEADER - RESPONSIBILITIES
 MARKET RESEARCH ON MEDICAL AND WELLNESS SERVICES
 EDUCATION FOR MANAGERS OF MEDICAL AND WELLNESS SERVICES
 IMPROVING STAFF QUALIFICATIONS
 SUPPORTING EXPORT OF MEDICAL AND WELLNESS SERVICES
 BUILDING A NETWORK OF COMBINED MEDICAL AND WELLNESS SERVICES
 SUPPORTING INNOVATIVE SOLUTIONS IN MEDICAL AND WELLNESS SERVICES
 AN INDEPENDENT ACCOUNTING
MEDICAL TOURISM & WELLNESS
CLUSTER - OBJECTIVES
 PROMOTION OF HEALTH AND WELLNESS TOURISM IN POLAND ABROAD
 CREATING MUTUAL CONNECTIONS BETWEEN: MEDICAL COMPANIES,
SPECIALIZED SUPPLIERS (ALSO SERVICES SUPPLIERS) WITH OTHER COMPANIES
OF RELATED BUSSINES BRANCHES
 SEEKING FOR INVESTMET / INVESTORS BOTH PUBLIC AND PRIVATE FOR
CLUSTER MEMBERS
MEDICAL TOURISM & WELLNESS
CLUSTER - OBJECTIVES
CLUSTER OBJECTIVES WILL BE REACHED BY:
 ORGANIZATION AND LEADING OF CONFERENCES AND COURSES ON MEDICAL
AND WELLNESS INDUSTRY
 LEADING CERTIFIED MEDICAL AND WELLNESS TOURISM
 CO - PARTICIPATION (MUTUAL PARTICIPATION)
INTERNATIONAL EXHIBITIONS AND FAIRS
IN
NATIONAL
AND
 ACQURING EXTERNAL FOUNDS FOR PROJECTS REALIZATION FOR CLUSTER
MEMBERS AND CLUSTER ITSELF
MEDICAL TOURISM & WELLNESS
CLUSTER - OBJECTIVES
CLUSTER OBJECTIVES WILL BE REACHED BY:
 CREATING MUTUAL OFFERS FOR CLUSTER MEMBERS (COMBINATION OF
HOSPITAL SERVICES AND TREATMENTS WITH WELLNESS SERVICES AND
TREATMENTS)
 ORGANIZATION AND LEADING CONFERENCES AND COURSES ON CLUSTER FOR
CLUSTER MEMBERS
 ECONOMICAL AND MARKET ANALYSIS AS WELL AS MARKET RESEARCH AND
MARKETING SERVICES FOR CLUSTER MEMBERS
 COOPERATION WITH OTHER NATIONAL AND INTERNATIONAL ORGANIZATIONS
MEDICAL TOURISM & WELLNESS
CLUSTER - ACTIVITIES
VISITING: POLISH ECONOMY FORUM
HELD ON MAY 23RD 2013, BRUSSELS, BELGIUM
ORGANIZATION: TRADE AND INVESTMENT PROMOTION SECTION POLISH
EMBASSY IN BRUSSELS
• INTRODUCTION OF POLAND TO BELGIUM BUSINESS AS A GOOD MARKET
TO INVEST
• POLISH AND BELGIUM ENTERPRISES TO MEET AND START COOPERATION
• POLISH TOURIST INFORMATION OFFICE INTRODUCED POLISH SPA AND
WELLNESS CENTRUMS INCLUDING ONES FROM OUR REGION
ACTIVITIES OF THE MEDICAL TOURISM
& WELLNESS CLUSTER
VISITING : THE HEALTH TOURISM SHOW
HELD ON JULY 10TH-13TH 2013, IN LONDON, GREAT BRITAIN
• PARTICIPANTS: 328 COMPANIES AND ABOUT 10,000 VISITORS
• HEALTH TOURISM EXHIBITORS FROM COUNTRIES INCLUDING MALAYSIA,
PORTUGAL, TURKEY, SPAIN, BUDAPEST, CROATIA, THAILAND, INDIA,
POLAND, GERMANY AND BULGARIA.
ACTIVITIES OF THE MEDICAL TOURISM
& WELLNESS CLUSTER
VISITING : MEDICAL TOURISM 4TH SPECIALISED EXHIBITION
HELD ON OCTOBER, 10 TH - 12TH 2013, ST. PETERSBURG, RUSSIA
• PARTICIPANTS: 458 COMPANIES FROM 40 COUNTRIES AND 7,748 VISITORS
• HEALTH TOURISM EXHIBITORS FROM COUNTRIES INCLUDING LITHUANIA,
GREECE, FINLAND, CZECH REPUBLIC, INDIA, ISRAEL, HUNGARY
PROJECTS OF THE MEDICAL TOURISM
& WELLNESS CLUSTER
OCTOBER 1ST 2013 KPOP LEWIATAN STARTED NEW PROJECT
STRONGLY CONNECTED TO MEDICAL TORURISM & WELLNESS CLUSTER
GOOD PRACTICE MAKS STUDENT AN EXELENT EMPLOYEE
PROJECTS BUDGET IS ABOUT 508 000 ZŁ (ABOUT 122 000 EURO)
PROJECTS OF THE MEDICAL TOURISM
& WELLNESS CLUSTER - OBJECTIVES
 THE PROJECT DEDICATED TO STUDENTS OF GASTRONOMY / CATERING
SCHOOLS, TOURISM AND HOTELS MANAGMENT SCHOOLS
 96 HOURS OF TRAININGS AND 150 HOURS OF INTERNSHIPS FOR 80
STUDENTS, BEST 50 STUDENTS WILL HAVE ADITIONAL INTERNSHIP FULLY PAID
 WORKING EXPERIENCE AT HOTELS, CATERING AND ADMINISTRATION IN
HEALTH RESORTS
PROJECTS OF THE MEDICAL TOURISM
& WELLNESS CLUSTER
NOVEMBER 1ST OF 2013 NEW PROJECT STARTS
MEDICAL INDUSTRY AS A STRENGHT
OF KUYAVIA AND POMERANIA VOIVODSHIP
PROJECTS BUDGET IS ABOUT 755 000 ZŁ (ABOUT 180 000 EURO)
PROJECTS OF THE MEDICAL TOURISM
& WELLNESS CLUSTER - OBCJETIVES
• MARKET RESERCH AND EXPERTISE OF THE MARKET POTENTIAL FOR FOREIGN
MARKETS (GERMANY AND RUSSIA)
• INDIVIDUAL CONSULTANCY FOR 20 MEDICAL COMPANIES ON BUILDING THE
INNOVATION STRATEGY AND HELP IN ITS IMPLEMENTATION
• CREATING AND LEADING COURSES ON MARKETING, SALES AND FOREIGN
CUSTOMER SERVICES
PROJECTS OF THE MEDICAL TOURISM
& WELLNESS CLUSTER
IMPORTANT FOR THE CLUSTER DEVELOPMENT IN THE FUTURE
WIIL BE SUPPORT FROM EUROPEAN UNION FUNDS
CLUSTER WILL APPLY FOR THESE RESOURCES
KUYAVIA AND POMERANIA ORGANIZATION OF EMPLOYERS „LEWIATAN”
UL. MONIUSZKI 10
87-100 TORUŃ
+ 48 603 701 373
www.kpoplewiatan.pl
biuro@kpoplewiatan.pl