Alta Scuola Politecnica
9 cycle - Summer School 2013
th
Management of Innovation
July, 22nd – 26th
Coordinators Mario Calderini and Giuseppe Scellato
Tutors Giusy Cannone, Federico Caviggioli, Antonio M. De Marco, Misam Kashefi, Francesca S. Rota
Monday, July 22nd
The ASP Summer School 2013
is organized in cooperation with the
EPO - European Patent Office
through its
11:30 – 13:00
13:00
14:30 – 18:00
European Patent Academy
http://academy.epo.org
ASP Multidisciplinary Projects
Paola Bertola, ASP Executive Board
Lunch
An Introduction to Innovation Strategy
Mario Calderini, Politecnico di Torino, Dept. of Management and Production Engineering
Tuesday, July 23rd
09:00 – 11:00
11:00 – 13:00
13:00
14:30 – 15:30
15.30 – 17:30
Marketing Innovation
Federico Salomone, Andrea Bracco, Nurun
Business Model Innovation I
Mats Magnusson, KTH Royal Institute of Technology, Stockholm (Sweden)
Lunch
Innovation Governance within Finmeccanica Group
Francesco Rogo, Finmeccanica
Business Model Innovation II
Mats Magnusson, KTH Royal Institute of Technology, Stockholm (Sweden)
Wednesday, July 24th
09:00 – 13:00
Ministero dello Sviluppo
Economico
Direzione Generale per lo Sviluppo
Produttivo e la Competitività
Ufficio Italiano Brevetti e Marchi
13:00
14:30 – 16:30
17:00 – 18:00
18:15 – 19:00
Intellectual Property Rights
Domenico Golzio, Europen Patent Office.
Lunch
Forecasting the Sales of Radically New Products
Chiara Franzoni, Politecnico di Milano, Dept. of Management Engineering
Preparation to the Entrepreneurial Game
Darren Keegan, Thomas Lehnert, Bryan Rimmer, Tycoon Systems
ASP Alumni Presentation– Mentoring Project [ASP Alumni Event]
Giusy Cannone and Marco Bruno, ASP Alumni Association
Thursday, July 25th
09:00 – 12:30
12:30
14:30 – 18:00
18:15
The Entrepreneurial Game
Darren Keegan, Thomas Lehnert, Bryan Rimmer, Tycoon Systems
Lunch
The Entrepreneurial Game
Darren Keegan, Thomas Lehnert, Bryan Rimmer, Tycoon Systems
BCG meets the ASP Students: Storyline building & slide writing [Career Service
Event]*
Friday, July 26th
09:00 – 10:30
11:00 – 13:00
13:00
14:30 – 16:00
Venture Capital and the Financing of Innovation
Giuseppe Scellato, Politecnico di Torino, Dept. of Management and Production Engineering
Innovation and Entrepreneurship
Alessandra Colombelli and Giusy Cannone present: Francesca Romano (Atooma) and
Matteo Lai (Empatica)
Lunch
The Management of Innovation. Wrap Up and Closing Remarks
Mario Calderini, Politecnico di Torino, Dept. of Management and Production Engineering