Case Study - My story so far - Department of Community Services

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My Business Journey Anne Hanning Pty Ltd

Myself

 Artist  Creative  Mature Age Student  Researcher  Intellectual Property knowledge (Our Culture, Our Future)

What?

 Job  Family  Income  How  When 

Researching

 My worldview  Computer – internet  Magazines  Television  Aboriginal Culture  Australia

Contacts –Support Networks

 Pitching a business proposal  Gaining financial support (IBA)  Business Mentor (IBA)  Lawyer - Terri Janke

                                        

Business Plan Summary

The Business The Market The Future The Finances

The Business

Business details Registration details Business premises Organisation chart Management & ownership Key personnel Products/services Innovation Insurance Risk management Legal considerations Operations Sustainability plan

The Market

Market research Market targets Environmental/industry analysis Your customers S.W.O.T. analysis Your competitors Advertising & sales

The Future

Vision statement Mission statement Goals/objectives Action plan

The Finances

Key objectives and financial review Assumptions Start-up costs for [YEAR] Balance sheet forecast Profit and loss forecast Expected cash flow Break-even analysis

Supporting documentation

Barriers

 Start up Costs  Creative Idea  Market  Scope

Networks

 Interstate  Partnership  Company

2009 - 2011

 Artistic Designer  Aboriginal Consultancy  Networks nationally and internationally  Kooey Swimwear Australia –  Sponsors Miss Universe Australia and Miss Teen USA (Miss Tourism Australia)  Opportunity for Aboriginal People the younger and next generation  That Aboriginal designs are accepted and wearable in the higher end of the fashion industry.

 4 th Collection  Worldview - change

Kooey Swimwear

 Director /Designer (Business Background)  General Manager /Designer (Business Organiser)  Artist Designer (Campaigns /Consultant)

Kooey

 Rosemount Australian Fashion Week  New York Fashion Week /events  Mercedes Benz Fashion Swim in Miami

Thanks annehanning.com

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