10 – 14 JUNE 2014
GATEWAY TO INDONESIA’S CREATIVE TOURISM
EVENT BACKGROUND
• Significant growth of Indonesia’s economy at 6,7%, significantly bigger
than the average of world’s economy growth which was at 4,2% only
• Tourism and hospitality sector ranked at second place with 9,5%
growth showing mobility were the real parameter of the increase in
tourism sector
• In 2012 alone, the International arrivals to Bali grew by 11%
• Significant growth of International tourist arrivals to Bali has been felt
in the tourism sector to other Provinces across to the Indonesia’s
Archipelago
• Looking forward towards “Sustainable Development” concept, in the
short to medium term, key infrastructure expenditure leading up to
APEC 2013 in Bali is setting the stage to stimulate demand in both the
tourism and hospitality sectors
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WHY
BALI AND BEYOND TRAVEL FAIR
Cultural
Exchange
Social
Culture
Insight
Knowledge
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Direct
• Business Transaction
• Contract Agreement
Social
Economic
In Direct
• SME
• Others related industry
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WHY PARTICIPATE AT BALI &
BEYOND TRAVEL FAIR 2014 ?
• Groundbreaking, inaugural B2B large scale Travel Fair in Indonesia
• BBTF 2014 will be a comprehensive two and half full days of
exhibiting with ample networking Sessions & Leisure activities to
maximize your brand exposure
• BBTF 2014 will be an annual Travel and Tourism Expo in Bali and
choosing the date of exhibition event in mid of June in conjunction
with an annual Bali Art Festival which will be held every mid of
June of the year or school holiday sessions
• Arrange your pre-schedule meetings to make an efficient one on
your time plan
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WHY PARTICIPATE AT BALI &
BEYOND TRAVEL FAIR 2014 ?
• Showcase of destinations, Travel Agents, Travel & Tourism products
and services to the global travel trade community with an
opportunity to conduct business with targeted 500 qualified buyers
and more than 1,500 trade visitors
• Located in most luxurious area in Bali, Nusa Dua for Business
Sessions (TRAVEX), and Kuta for Direct Promotion (EXHIBITION),
making it one of the biggest travel shows of Southeast Asia
• A series of sponsorship and branding avenues to maximize your
brand exposure
• Extensive local and global media exposure
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WHY PARTICIPATE AT BALI &
BEYOND TRAVEL FAIR 2014 ?
• BBTF 2014 will also be introducing the diversity of Indonesia’s
unique culture held in the most popular and most visited tourism in
the Island of Bali
• BBTF 2014 is a platform tourism stakeholders and International
buyers to promote the diversity of Indonesia’s destinations, while at
the same time to create the inter-connection to the global travel
trade community
• Establish a clear communication channel between travel trade
community in disseminating the latest development initiative
• Accelerate critically needed and open dialogue for the continued
identification and securing investment
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EVENT OBJECTIVES
• To gather the stakeholders into 5 days International Exhibition and
Business Sessions
• Facilitate Travel and Tourism products and services to the global
travel trade community with an opportunity to conduct business
• Showcase of destinations with an unparalleled opportunity to
promote products and services to the global travel trade
community
• Exhibition event in mid of June in conjunction with annual Bali Art
Festival which we will invite International hosted buyers to
experience the opening ceremony of Bali Art Festival
• Bali & Beyond Travel Fair will be an annual Travel and Tourism expo
in Bali
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ABOUT THE EVENT
• Bali & Beyond Travel Fair 2014 scheduled to be held in Bali from 10
until 14 June 2014
• Bali & Beyond Travel Fair 2014 is located in most luxurious area in
Bali, which will be in Nusa Dua and Kuta
• TRAVEX (Business to Business) Sessions will be in Nusa Dua, and for
DIRECT PROMOTION will be in Kuta
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SUPPORTING ORGANIZATION
Bali Tourism Board
Association of the Indonesian
Tours & Travel Agencies
Society of Indonesia
Convention Organizers (SIPCO)
Gabungan Pengusaha
Wisata Bahari (GAHAWISRI)
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Perhimpunan Hotel & Restoran
Indonesia
(PHRI)
Himpunan Pramuwisata
Indonesia (HPI)
Bali Villa Association (BVA)
Himpunan Lembaga Pendidikan
Tinggi Pariwisata Indonesia
(HILDIKTIPARI)
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SUPPORTING ORGANIZATION
Persatuan Angkutan Wisata Bali
(PAWIBA)
Majelis Utama Desa Pakraman Bali
(MUDP)
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Bali Spa & Wellness Association
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BBTF 2014 PROGRAM
DAY/DATE
Tue, 10 June 2014
Wed, 11 June 2014
Thu, 12 June 2014
Fri, 13 June 2014
PROGRAM
VENUE
Participant Arrival
Bali
Welcome Ceremony
Bali
Travex (Full Day)
Tourism Seminar
Nusa Dua
Direct Promotion
Kuta
Travex (Full Day)
Nusa Dua
Direct Promotion
Kuta
Trade Visitor (Half Day) – for Public
Nusa Dua
Closing Ceremony
Sat, 14 June 2014
Post Tour
Bali
Participant Departure
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EXHIBITORS PROFILE
Exhibitors Profile at BBTF 2014 :
• Tour Operators
• Hotels and Resorts International Chain & Local
• Villas Management
• Tourist Attractions
• Handicrafts on Economic Creative
• Spa, Healing and Medical Tourism
• Dive & Marine Sports
• Golf Courses
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EXHIBITION AT BBTF 2014
Targeted Buyers and Sellers at BBTF 2014 :
1. Targeted Buyers for TRAVEX :
• National : over 300 qualified buyers from domestic Travel
Agencies
• International : 100 qualified overseas buyers from ASEAN
countries, China and Australia
2. Targeted Sellers for TRAVEX :
• Over 500 qualified domestic and International sellers
serving the inbound, outbound and the domestic markets
representing the top hospitality and unique leisure brands
across the globe
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EXHIBITION AT BBTF 2014
The networking program at BBTF 2014 will benefit you :
• To have as many meetings/ contacts within the shortest period of
time
• To make more time efficient during our presence in the
conference and exhibition
• To identify more business opportunities accurately
• To negotiate with business partners (clients/ buyers) in the
segment of our interest
• Networking program is a conceived activity dedicatedly for
Buyers to meet Sellers during two and half days event
• Relaxed atmosphere and able to obtain relevant contact detail in
many organizations and an outline understanding of how they
work and procure products and services
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EXHIBITORS PROFILE
Delegate Profile at BBTF 2014 are the Owner or Senior Management of
the company representing from the following organizations :
• Tour Operators
• Hotels & Resorts International Chain & Local
• Villa Management
• Spa Operators
• Local Community Handicrafts
• Dive & Marine Sports
• Golf Courses
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DIRECT PROMOTION
Direct Promotion Profile at BBTF 2014 :
• Province Government Tourism Office
• Regency Government Tourism Office
• City Government Tourism Office
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DIRECT PROMOTION
Targeted Direct Promotion at BBTF 2014 :
• Venue will be in Kuta :
Together with exhibitors and sellers from at least 15 Indonesian
provinces and numerous tourist from many countries around the
world, BBTF 2014 will facilitate the direct promotion for buyers and
sellers to negotiate on their long term leisure and corporate travel
needs
• Targeted Visitors :
Over 2,500 trade visitors from domestic and international tourist
who are currently spending their holiday in Bali would be our main
target within comprehensive direct promotion in two full days
exhibition
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PROMOTION
The media promotion of BBTF 2014 is expected to be promoted
through :
• Printing Media, such as local media, TTG Asia, Tourism Magazine
• Social Media
• On-Line Promotion, such as website :
www.baliandbeyondtravelfair.com, and other website media
partners
• Though other Electronic Media, such as Airport TV, TV media
partners, Radio partners
• Press Release through any special events
• Direct promotion from executive team members
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PUBLIC RELATION
The Public Relation of BBTF 2014 plays important role in dissemination
and promoting the event and especially to alleviate the promotion
cost. The Public Relation activities includes :
• Dissemination regular release via e-mail and fax
• Disseminating industry and market information & event update via
newsletter
• Disseminating market information and event update via social
media includes Linkedln, Facebook and Twitter
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MARKETING
For the success of the event, the Organizing Committee of Bali
& Beyond Travel Fair 2014 and Exhibition will do heavy
marketing and promotion utilizing all avenues include the
promotion via print, online and electronic advertising and PRing with releases, social medias and finally with sales using
dedicated team to conduct tele- phone calls, fax, e-mail and
meeting campaign to gather fund
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ORGANIZING COMMITTEE
POSITION
NAME
Counselor
Ketut Ardana, SH
Chairman I
Frederik Tri Kusuma
Chairman II
Secretary
Tanto A. Ruwiyadi
Treasure
Hadi Soetrisno
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Dwi Nurdayati
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ORGANIZING COMMITTEE
POSITION
NAME
Fund Raising Team
Bambang Soegiono
Event Team
Mega Maya
Mendra Astawa
Nengah Aryana
Bagus Surya Dharma
Juarez R. Putra
Ketut Jaman
Bagus Kusuma
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ORGANIZING COMMITTEE
POSITION
NAME
Public Relation
Wisnu Arimbawa
Venue Team
I.G. Ayu Purnamawati
Krisna Teja
Kadek Darmayasa
Dewi Febi
Management Buyers Team
Putu Winastra
Lasmi Astutik
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ORGANIZING COMMITTEE
POSITION
Management Sellers Team
NAME
IGP Bayu Susila
Dewi Astuti
Ketut Tunggu
Transportation Team
Misto L. Faisal
Ketut Suarjana
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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FLOOR PLAN
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BBTF 2014 LOGO
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BBTF 2014 LOGO
The designed logo of Bali & Beyond with colorful concept is
explaining an Indonesia tourism archipelago through colorful
combinations. The symbol performance of two male and female
dancers are expressing of greetings, welcoming and feeling of
happiness to achieve one vision together. The green line across
the word of BBTF is explaining Bali & Beyond in peaceful tourism,
which is very much relevant to the concept of Bali & Beyond
Travel Fair 2014 event
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BBTF 2014 THEME EVENT
GATEWAY TO INDONESIA’S CREATIVE TOURISM, was one of our
choice to be the theme event for Bali & Beyond Travel Fair of this
year (2014) and it would be the right theme because of the fact
that the Island of Bali as the main gate of international tourist
arrivals (HUB) before visiting to other Islands across an Indonesia
archipelago. Therefore, it would be very much relevant to the
upcoming event of BALI & BEYOND TRAVEL FAIR 2014
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SEKRETARIAT
• DPD Asita Bali
Jalan Raya Puputan No. 41, Renon, Denpasar 80235, Bali
Tel. (+62 361) 243 225 Fax. (+62 361) 244 263
E-mail : bbtf2014@asitabali.org
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www.baliandbeyondtravelfair.com
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THANK YOU