Up 8’tive was chosen as the official beverage at the ASEAN Tourism Forum 2014 in Kuching recently. 500 goody bags, each containing all the variants of Up 8’tive beverages, were given to the local and Asian delegates who attended the forum. The Minister of Tourism and Culture, Y.B Dato’ Seri Mohamed Nazri, the Secretary General, Y.Bhg. Datuk Dr. Ong Hong Peng, along with other dignitaries from the ASEAN countries called on the Up 8’tive booth and complimented the unique and discerning taste of the beverages. CNI Global was an instant hit, and we received a good response as well as a steady flow of curious and interested visitors. It was a good exercise for CNI Global to seek possible collaborations with Tourism Malaysia for greater brand awareness and market penetration in ASEAN countries, especially Thailand and Vietnam, in conjunction with CNI Global’s new establishment in these two countries in the near future. The Grand Arch to welcome guests at Pullman Hotel, Kuching Photo booth containg participating countries & media Up 8’tive goody bags for ASEAN delegates CNI Global Pro-JV Booth It was an honour to have the Tourism & Culture’s Minister and Secretary General as our guests. ASEAN delegates who took time to visit our booth Closing session & member sign-up Congratulations to new Pro-JV members! Committee members representing CNI Global Pro-JV at the Forum CNI Global Pro-JV