Republic of the Philippines
Region V
Commission on Higher Education
DARAGA COMMUNITY COLLEGE
Salvacion, Daraga, Albay
Course
Code
and Title
Term
Class Schedule
Credit
Course
Vision: An academic institution of excellence, highly Description
responsive to the evolving culture and practice of teaching
and learning for quality education that is committed to
producing empowered, productive, and globally competitive
professionals.
GE-5
PURPOSIVE COMMUNICATION
S.Y. 2023-2024
FIRST SEMESTER
WTH
BEED I- BLK. 14
WTHF/ SATURDAY
WTH
BEED I -BLK. 15
3 UNITS
BEED I -BLK. 17
BEED I-BLK. 18
5:30- 6:40 PM/ 7:30-8:10-F
6:40-7:50 PM/ 3:00-3:40PM-S
6:00-8:20 AM/ 4:20-5:00PM-S
8:20-10:40 AM/5:00-5:40 PM-S
Purposive Communication is a three-unit course that develops student‘s communicative
compétence, and enhances their cultural and intercultural awareness through multimodal tasks
that provide them opportunities for communicating effectively and appropriately to multicultural
audience in local or global contexts with focus on the effective use of the English Language, the
world‘s Lingua Franca. It equips students with tools for critical evaluation of a variety of texts
and focuses on the power of language and the impact of the images to emphasize the importance
of conveying messages responsibly. The knowledge, skills, and insights that students gain from
this course may be used in their other academic endeavors, their chosen disciplines, and their
future careers as they compose and produce relevant oral, written, audio-visual, and/ or webbased output for various purposes.
Mission: To produce quality, relevant and productive
graduates by employing best practices and actively diffusing a
culture of research and excellence.
Goals:
1. Provide high quality education to each student; to fully develop knowledge, desirable values, and skills of learning.
2. Provide a safe nurturing, disciplined and stimulating environment in which each individual is challenged and enriched by learning within a culture of mutual respect.
3. Prepare each student for fulfilling happy and successful life as an active citizen in a global and sustainable society.
4. Engage in positive partnership with all parents & guardians to support and recognize each student student’s learning and development.
5. Network with other internal and external stakeholders to support the needs and professional development of staff and stakeholders
Learning Outcomes
Knowledge:
1. Describe the nature, elements and functions of verbal and nonverbal communications in various and multicultural contexts;
2. Explain how cultural and global issues affect communication;
3. Determine culturally appropriate terms, expressions and images;
4. Evaluate multimodal texts critically to enhance receptive (listening, reading, viewing) skills; and
5. Summarize the principles of academic text structure
Skills:
1. Convey ideas through oral, audio-visual, and/or web-based presentations for different target audiences in local and global settings using appropriate
registers;
2. Create clear, coherent, and effective communication materials;
3. Present ideas persuasively using appropriate language registers, tone, facial expressions and gestures; and
4. Write and present academic papers using appropriate tone, style, conventions and reference styles.
Values:
1. Adopt cultural and intercultural awareness and sensitivity in communication ideas;
2. Appreciate the differences of the varieties of spoken and written language;
3. Adopt awareness of audience and context in presenting ideas; and
4. Appreciate the impact of communication on society and the world.
LEARNING PLAN
DESIRED LEARNING OUTCOMES (OBE)
COURSE CONTENT/SUBJECT
MATTER
1. Manifest understanding the relation of the course study to the I. Introduction, orientation and DCOMC
vision, mission, goal and objective of the college through insights vision, mission, goal and objective.
sharing.
A. Review of the college VMGO in
relation to the course.
B. Expectations setting
C. Course orientation
UNIT 1. LESSON 1
At the end of the unit, pre-service teachers should be able to:
• Describe the nature, elements, and functions of verbal and
non-verbal communication in various and multicultural
contexts
• Explain how cultural and global issues affect communication
• Appreciate the impact of communication on society and the
world.
LESSON 2
• Explain how to bring positive change to poor communication
that damages important relationships
• Discuss the value and principles of communication
• Explain the key concepts of ethical communication
• Participate in activities to enhance communicative
competence, and
TEACHING AND LEARNING
ACTIVITIES
Familiarize with DCOMC rules and
policies, grading system and course
requirements.
Discuss the significance and college
vision, mission, goal and objective to
the
study
of
Purposive
Communication to the DCOMC
students
➢ Communication
processes,
➢ Lecture
and
class
principles, and ethics
discussion on elements and
➢ Communication
and
types of communication.
Globalization
➢ Group work on identifying
elements of communication
in various texts.
RESOURCE MATERIALS
Copy of the course syllabus
Copy of DCOMC VMGO
Reference books
Internet
Text from newspaper
Articles
Videos
Reference book
➢ Class discussion of essay,
“Flight from conversation” or
video “Connected but alone”
and “How social media can
make history” or “Wiring a
web for global good”
➢ The Value of Communication
➢ Key Principles of Ethical
Communication
➢ Reading of the article
Copy of the articles and essays
➢ Lecture and discussion
Reference books
➢ Answering Comprehensive Module
Questions
ASSESSMENT
TASK
Recitation
Recitation
Written Test
Reflection Essay
Reaction paper and/or
discussion forum on the
impact of globalization on
how
people
communicate, and viceversa
Reflective Essay
Short Quiz
•
Appreciate the value of understanding the principles of ethics
in communication
LESSON 3
• Explain the concept of culture and globalization
• Discuss how cultural and global issues affect communication
• Participate in activities to enhance communicative
competence
• Appreciate the significance of understanding how culture and
globalization affect communication
➢ A
Definition
of
Global
Communication
➢ Intercultural Communication
➢ Nonverbal Forms in Intercultural
Communication
➢ Group Activity
➢ Interactive Lecture
➢ Discussion
UNIT 2. LESSON 1
• Explain the varieties and registers of spoken and written
languages
• Discuss how varieties and registers of language affect
communication
• Participate in activities to enhance communicative
competence
• Appreciate the significance of understanding how varieties
and registers of languages affect communication
LESSON 2.
• Explain various types of multimodal texts
• Discuss how multimodal text analysis help in understanding
messages or images like pictures, posters, etc.
• Participate in activities in analyzing content of various modal
text
• Appreciate the significance of analysis of multimodal text in
understanding content and significance of these texts.
UNIT 3.
LESSON 1
• Explain multimodal and/or web-based presentations
• Prepare multimodal and/or web-based presentations
• Identify problems with the research presentations in the
video
• Participate in activities to enhance communicative
competence
• Appreciate the significance of understanding the value of
multimodal and web-based presentations in communication
LESSON 2
➢ Varieties of the English
Language
➢ Language registers
➢ The Importance of Knowing
When and How to Move
between registers
➢ Bias-Free Language
➢ Individual
recitation/ Videos from YouTube
speaking on the different
spoken languages
➢ Small Group Activity
Written Test
Creative Infographic
Oral Recitation
Group Activity Output
➢ Evaluating different Types of
Multimodal Texts
➢ Collaborative Discussion
➢ Lecture
Written outputs
Comprehension Analysis
through an essay
Short Quiz
➢ The 4 Basic Principles of
Presentation Design
➢ Creating MultiModal Text
➢ Tools of Technology and
Communication Strategies
➢ Interactive Lecture
Pictures
➢ Pair activity
https://youtu.be/bHO2GsynME
➢ Create
a
multimodal Powerpoint Presentation
presentation
Written Outputs
Multimodal presentation
Short quiz
Short Essay
➢ Informative
➢ Comprehensive Discussion
Written outputs
and
Persuasive
Copy of the articles
https://bizfluent.com/facts7601794-definition-globalcommunication.html
Reference Book
https://online.pointpark.edu/busi
ness/cutural-differences-innonverbal-communication
Videoclips
from
Youtube
(https://www.youtube.com/watch
?v=vUxSsfc8rg)
https://www.google.com
Pictures
yourdictionary.com
Essay
Reaction Paper
Short Quiz
Case Study
•
•
•
•
Communication
Distinguish between informative and persuasive
communication
Explain the types of multimodal texts
Obtain, provide, and disseminate information
Participate in activities to enhance communicative
competence
UNIT 4
LESSON 1
• Explain the importance of effective communication in the
workplace
• Analyze the different communication materials in the
workplace
• Participate in activities to enhance communicative
competence
LESSON 2
• Explain the importance of effective communication for
academic purposes
• Define and describe an effective audio-visual or multimedia
presentation
• Exhibit competence in audio-visual or multimedia
presentation of multimodal advocacy campaign
• Participate in activities to enhance communicative
competence
Course Requirements:
1. Attendance
2. Major Examination
3. Outputs
4. Class Participation
5. Quizzes
➢ What
makes
Workplace
Communication Effective?
➢ Workplace
Communication
Documents
• Writing
Business
Letters
• Writing
Business
Emails
• Writing Minutes in
Business Meetings
• Writing
Business
Reports
• Writing Business Plans
➢ Oral Presentation Tips
➢ Communication for Academic
Purposes
GRADING SYSTEM
Attendance10%
Class Standing30%
Quizzes10%
Major Exam30%
Output20%
100%
Prepared by:
MELANY A. MANRIZA
Class Instructor
➢ Group Activity
pictures
powerpoint presentation
reference books
Short Quiz
➢ Interactive Discussion
➢ Writing
Communication
Documents
➢ Individual
activity
/
presentation of outputs
https://www.thebalancecareers.c
om
https://courses.lumenlearning.co
m/businesscommunication
Written
outputs
on
different communication
documents
Short Quiz
sample business letters
powerpoint presentation
videoclips
➢ Interactive Lecture
➢ Group Activity
➢ Group Presentation
Video presentation
Sample essays
Videoclips(https://youtu.be/V8eL
dbKXGzk)
Video Presentation
Reflective Essay
FINAL
GROUP
PROJECT:
Multimodal
Public
Awareness
Campaign
(MPAC) (with given
rubrics)
Reviewed by:
Approved by:
Syllabus Review Committee
DR. MELVIN GOYENA
College Dean