Benefits vs concerns / criticism

• Human resource: Companies with CR are more likely to attract talented employees who may have increasing concerns in this field.
• Risk management: Companies with CR place priorities on safety and health, employment / consumer rights and environmental protection.
This can reduce destructive accidents which may incur government actions and public resistance.
• Brand image: CR enables companies to achieve positive reputation as it focuses on social benefits rather than only earning profits.

• Companies with CR will encounter increased costs (purchase of pollution-process equipment etc) which will reduce profitability.
• In countries where public attention is drawn primarily upon pure economics and laws are lax,
CR may be less helpful to achieve brand image.
• Success of companies cannot be guaranteed by
CR as there are so many constraints such as macro economy, competition and skills of managers.