Territory: Orange and Osceola County
Stakeholders: The following will outline the stakeholders
affected by the implementation of this recruitment plan.
1.
2.
3.
4.
5.
6.
Prospective Students (traditional & nontraditional)
Parents
Public & Alternative Schools
Community/Business Partners
Private School Representatives
VCC Partners
Recruitment Plan
Fall 2010
Months:
August - September
October
November
-School presentations for Juniors
and Seniors.
-Send “HS visit” email to students
in our database.
-College Night.
-Coordinate group visits.
-Coordinate previews.
-Attend college fairs and parent
nights.
-Attend CFHEA fairs.
-Attend Student Services Meeting
-Schools presentation for Juniors
and Seniors.
-Send “HS visit” email to
students in our database.
-Counselor Day.
-Coordinate group visits.
-Coordinate previews.
-Attend college fairs and parent
nights.
-Attend CFHEA fairs.
-Attend Student Services
Meeting
- Career Carnival
December
Events and Activities:
-Send Transitions Newsletter.
-Meet and greets with school
representatives.
-Provide counselor packs for each
representative.
-Post Valencia posters with visit date (s).
-Replenish all career centers with Valencia
information.
-Provide College Night posters to all my
schools.
-Schedule school presentations.
-Send “HS visit” email to students in our
database.
-Attend class assemblies to introduce
Coordinators to all students.
-Coordinate group visits
-Coordinate previews.
- Get schedule to attend Student Services
Meetings at Valencia.
-Provide Valencia departments with our
Preview and event dates for the year.
-Schedule community/business partners
presentations.
-Attend CFHEA fairs.
.
-Schools presentation for
Juniors and Seniors.
-Send “HS visit” email to
students in our database.
-Career Carnival.
-Coordinate group visits.
-Coordinate previews.
-Must have visited all my
schools at least once.
-Attend CFHEA fairs.
-Attend Student Services
Meeting
Goals:
 Must have visited all schools in territory at least once.
Communication:
 Send “Thank You” email or card after every school presentation and/or group visit.
 Use email to confirm, follow up, and respond to events and services needed.
 Meet with team to discuss semester’s progress.
Marketing:
 Materials: Giveaways, Career Books, Search Pieces, AS Listing, and AS Brochures.
 Valencia section in the school newsletter for parents.
 Valencia posters for Career Center, AVID classrooms, and all community agencies.
Relationships:
 Attend events where parents will be present (college fairs, open houses, parent nights, etc...)
Stakeholders: The following will outline the stakeholders
affected by the implementation of this recruitment plan
1.
2.
3.
4.
5.
6.
Prospective Students (traditional & nontraditional)
Parents
Public & Alternative Schools
Community/Business Partners
Private School Representatives
VCC Partners
Recruitment Plan
Spring 2011
Months:
January
February
March
April-May
Events and Activities:
-Send Transitions Newsletter.
-Meet school representatives.
-Provide counselor packs for each
representative.
-Post Valencia posters with visit date (s).
-Replenish all career centers with
Valencia information.
-Provide schools with Bridges
applications.
-Start scheduling HS Application day.
-Send “HS visit” email to students in our
database.
-Coordinate group visits.
-Coordinate previews.
-Attend CFHEA fairs.
-Attend Student Services Meeting
- Application Day for Seniors
-Send “HS visit” email to students
in our database.
-Coordinate group visits
-Coordinate previews
-Attend college fairs and parent
nights.
-Attend CFHEA fairs
-Attend Student Services Meeting
- Coordinate Go Higher Get
Accepted: Presentation/ Event on
Campus
Youth Education Day
- Application Day for Seniors
-Send “HS visit” email to
students in our database.
-High School Feud.
-Go Higher Get Accepted
-Schedule group visits.
-Organize previews.
-Attend college fairs and parent
nights.
-Attend CFHEA fairs.
-Attend Student Services
Meeting
- School presentations for
Seniors
-Send “HS visit” email to
students in our database.
-Award Ceremonies.
-Coordinate group visits.
-Coordinate previews.
-Send “End of Year
Evaluations” to all school
representatives.
-Attend CFHEA fairs
-Attend Student Services
Meeting
Goals:
 Must have visited all schools in territory at least once.
Communication:
 Send “Thank You” email or card after every school presentation and/or group visit.
 Use email to confirm, follow up, and respond to events and services needed.
 Meet with team to discuss semester’s progress.
Marketing:
 Materials: Giveaways, Career Books, Search Pieces, AS Listing, and AS Brochures.
 Valencia section in the school newsletter for parents.
 Valencia posters for Career Center, AVID classrooms, and all community agencies.
Relationships:
 Attend events where parents will be present (college fairs, open houses, parent nights, etc...)
Recruitment Plan
Summer 2011
Stakeholders: The following will outline the stakeholders
affected by the implementation of this recruitment plan
1.
2.
3.
4.
5.
6.
Prospective Students (traditional & nontraditional)
Parents
Public & Alternative Schools
Community/Business Partners
Private School Representatives
VCC Partners
Months:
May
June
July
Events and Activities:
-Coordinate group visits.
-Coordinate previews.
-Attend CFHEA fairs.
-Schedule community/business partners
presentations.
-Coordinate group visits.
-Coordinate previews.
-Attend CFHEA fairs.
-Pre-planning meetings.
-Early Freshman Orientation.
-Pre-Planning:
-Counselor Day
-College Night
-Career Carnival
-High School Feud
Future Projects:



Create a guide for parents on how to help their students be college ready (Assistant Director- Grace)
Transitions Summer Camp Implementation: July 2011
Develop Valencia Open House
-Coordinate group visits.
-Coordinate previews.
-Attend CFHEA fairs.
-Pre-planning meetings.
-Transitions Summer Camp
-Freshman Orientation
-Develop new recruitment plan for
2011-2012
Special Projects:
Natali Shulterbrondt




Nelson Sepulveda

Group Visits
Transitions Newsletter
Thank you/ Summer Letter
Career Carnival Lead



LaTasha Holcomb
International Student
Recruitment
Valencia Previews
Transitions Summer Camp
GHGA Lead




Private School Preview
HS Feud Lead
HR Letter (CFHEA Fair)
Youth Education Day Lead
Key Areas: Key result areas for all strategies created to impact enrollment within my assigned territory.
Measures: The measures will be specific and serve as a means to evaluate the effectiveness of the strategies related to this key result area.
Communication:
Events:
Marketing:
Relationships:
-Responses received from school
representatives requesting a
presentation.
-Collect “End of Year Evaluation”
from all school representatives we
served throughout the year.
-Number of students attending
events and contact cards received.
-Number of visits and events
scheduled.
-Student attendance and number of
contact cards received.
-Campus visit evaluation at the end
of each campus event.
-Collect “End of Year Evaluation”
from all school representatives we
served throughout the year.
-Number of attendees to all on and
off campus events.
-Number of contact cards and
admission applications received.
-Number of inquiries received.
-School representative’s feedback
from “End of Year Evaluation”.
-Invitation to school and community
events
-Ease of communication with
stakeholders.