Recruitment Plan
Fall 2009
Date Submitted: 7/2009
Territory: Orange and Osceola County
Stakeholders: The following will outline the stakeholders
affected by the implementation of this recruitment plan.
Months:
August - September
1.
2.
3.
4.
5.
6.
Prospective Students (traditional & nontraditional)
Parents
Public & Alternative Schools
Community/Business Partners
Private School Representatives
VCC Partners
October
November
-School presentations for Juniors
and Seniors
-Send “HS visit” email to students
in our database
-College Night
-Coordinate group visits
-Coordinate previews
-Attend college fairs and parent
nights
-Attend CFHEA fairs
-School presentations for Juniors
and Seniors
-Send “HS visit” email to
students in our database
-Counselor Day
-Coordinate group visits
-Coordinate previews
-Attend college fairs and parent
nights
-Attend CFHEA fairs
December
Events and Activities:
-Send Transitions Newsletter
-Meet and greets with school
representatives
-Provide counselor packs for each
representative
-Post Valencia posters with visit date (s)
-Replenish all career centers with Valencia
information
-Provide College Night posters to all my
schools
-Schedule school presentations
-Send “HS visit” email to students in our
database
-Attend class assemblies to introduce
myself to all students
-Coordinate group visits
-Coordinate previews
-Provide Valencia departments with our
Preview and event dates for the year
-Schedule community/business partners
presentations
-Attend CFHEA fairs
.
-School presentations for
Juniors and Seniors
-Send “HS visit” email to
students in our database
-Career Carnival
-Coordinate group visits
-Coordinate previews
-Must have visited all my
schools at least once
-Attend CFHEA fairs
Goals:
Communication:
 Send “Thank You” email or card after every school presentation and/or group visit
 Use email to confirm, follow up, and respond to events and services needed
 Meet with team to discuss semester’s progress
Marketing:
 Materials: Giveaways, Career Books, Search Pieces, AS Listing, and AS Brochures
 Valencia posters for Career Center, AVID classrooms, and all community agencies
Relationships:
 Attend events where parents will be present (college fairs, open houses, parent nights, etc...)
 Must have visited all schools in territory at least once
Stakeholders: The following will outline the stakeholders
affected by the implementation of this recruitment plan
1.
2.
3.
4.
5.
6.
Prospective Students (traditional & nontraditional)
Parents
Public & Alternative Schools
Community/Business Partners
Private School Representatives
VCC Partners
Recruitment Plan
Spring 2009
Months:
January
February
March
April-May
Events and Activities:
-Send Transitions Newsletter
-Meet school representatives
-Post Valencia posters with visit date (s)
-Replenish all career centers with
Valencia information
-Provide schools with Bridges
applications
-Youth Education Day
-Start scheduling school presentations
-Send “HS visit” email to students in our
database
-Coordinate group visits
-Coordinate previews
-Attend CFHEA fairs
- School presentations for Seniors
-Send “HS visit” email to students
in our database
-Coordinate group visits
-Coordinate previews
-Attend college fairs and parent
nights
-Attend CFHEA fairs
- Coordinate Go Higher Get
Accepted: Presentation/ Event on
Campus
- School presentations for
Seniors
-Send “HS visit” email to
students in our database.
-High School Feud
-Coordinate group visits
-Coordinate previews
-Attend college fairs and parent
nights
-Attend CFHEA fairs
- School presentations for
Seniors
-Send “HS visit” email to
students in our database
-Go Higher Get Accepted
-Award Ceremonies
-Coordinate group visits
-Coordinate previews
-Send “End of Year
Evaluations” to all school
representatives
-Attend CFHEA fairs
Goals:
Communication:
 Send “Thank You” email or card after every school presentation and/or group visit
 Use email to confirm, follow up, and respond to events and services needed
 Meet with team to discuss semester’s progress
Marketing:
 Materials: Giveaways, Career Books, Search Pieces, AS Listing, and AS Brochures
 Valencia section in the school newsletter for parents
 Valencia posters for Career Center, AVID classrooms, and all community agencies
Relationships:
 Attend events where parents will be present (college fairs, open houses, parent nights, etc...)
 Must have visited all schools in territory at least once
Stakeholders: The following will outline the stakeholders
affected by the implementation of this recruitment plan
1.
2.
3.
4.
5.
6.
Prospective Students (traditional & nontraditional)
Parents
Public & Alternative Schools
Community/Business Partners
Private School Representatives
VCC Partners
Recruitment Plan
Summer 2010
Months:
May
June
July
Events and Activities:
-Coordinate group visits
-Coordinate previews
-Attend CFHEA fairs
-Schedule community/business partners
presentations
-Pre-Planning:
-Counselor Day
-College Night
-Career Carnival
-High School Feud
-Coordinate group visits
-Coordinate previews
-Attend CFHEA fairs
-Pre-planning meetings
-Freshman Orientation
-Creative Camp
Future Projects:





Develop a parent presentation “How to Help Your Child Get Ready for College”
Create a guide for parents on how to help their students be college ready (Print)
Transitions Summer Camp: July 2010
Inquire about getting Valencia section into school newsletter
Create and print Preview Checklist
-Coordinate group visits
-Coordinate previews
-Attend CFHEA fairs
-Pre-planning meetings
-Develop new recruitment plan for
2010-2011
-Transitions Summer Camp
Special Projects:
Natali Shulterbrondt




Nelson Sepulveda

Create Parent guide on how to
help their students be college
ready
Valencia Section in school
newsletter
Transitions Summer Camp
Create and print Preview
Checklist


International Student
Recruitment
Valencia Previews
Transitions Summer Camp
Key Areas: Key result areas for all strategies created to impact enrollment within my assigned territory.
Measures: The measures will be specific and serve as a means to evaluate the effectiveness of the strategies related to this key result area.
Communication:
Events:
Marketing:
Relationships:
-Responses received from school
representatives requesting a
presentation
-Collect “End of Year Evaluation”
from all school representatives we
served throughout the year
-Number of students attending
events and contact cards received
-Number of visits and events
scheduled
-Student attendance and number of
contact cards received
-Campus visit evaluation at the end
of each campus event
-Collect “End of Year Evaluation”
from all school representatives we
served throughout the year
-Number of attendees to all on and
off campus events
-Number of contact cards and
admission applications received
-Number of inquiries received
-School representative’s feedback
from “End of Year Evaluation”
-Invitation to school and community
events
-Ease of communication with
stakeholders
Yearly Recaps and Results: