IKEA produced film clip shocks Germany

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IKEA produced film clip shocks Germany
Recently a three minute excerpt from an IKEA produced film clip about Swedish summer
traditions surfaced on
German television. The clip, which was made a couple of years ago, was filmed at a staff party.
Sweden, which is one of Germany’s most popular tourist destinations, largely because of the
purity of the
scandinavian nature and the gentle character of the Swedish people, have now put its popularity
at stake. Last
week the video clip was shown on television in Germany, after it had leaked form an unknown
source.
“The images are truly horrifying!”, Martha Eberhardt says. “I was planning on taking
my husband and children
there next summer, but now I know better!―
IKEA explains that the video was never intended for the public, and does not represent the
company policy.
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