TROY UNIVERSITY
MASTER SYLLABUS
SORRELL COLLEGE OF BUSINESS
BUS 3382
Business Communication
Prerequisites
ENG 1102 or ENG 1104.
Description
Analysis and composition of business and personal communications including mechanics and
content of letters and memoranda.
Objectives
On completion of the course, the student should be able to:
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Correctly select, plan, and compose letters, résumés, memoranda, and reports.
Explain business communication concepts, methodologies, and formats.
Plan and deliver a well organized oral presentation.
Participate effectively in business discussions with peers.
Critically review work, accept suggestions, and make revisions.
Discuss essential facets of intercultural business communication.
Describe non-verbal behavior, including the elements of professional appearance and
conduct
Purpose
To introduce all aspects of written and oral communication applicable to the business world.
Both theoretical knowledge and practical experience in business communication are included as
part of instruction.
Approved Texts
Rentz, K. & Lentz, P (2015). M: Business Communication (3rd ed.). New York, NY: McGrawHill
Master Syllabi are developed by the senior faculty in each business discipline. This Master Syllabus must be used as the basis for developing the
instructor syllabus for this course, which must also comply with the content specifications outlined in the Troy University Faculty Handbook.
The objectives included on this Master Syllabus must be included among the objectives on the instructor’s syllabus, which may expand upon the
same as the instructor sees fit. The statement of purpose seeks to position the course properly within the curriculum and should be consulted by
faculty as a source of advisement guidance. Specific choice of text and other details are further subject to Program Coordinator guidance.
1 July 2012