EDINBORO UNIVERSITY OF PENNSYLVANIA
CURRICULUM REQUIREMENTS
Bachelor of Science
Major: Business Administration
Marketing Concentration (0492)
Student:
ID# @
I. GENERAL EDUCATION
A.
B.
(42 SH)
SH Grade Date
(12 SH)
Skills
ENGL 101 College Writing Skills
3
ENGL 102 Writ/Research
3
MATH 150 Math for Business
3
CSCI 104 Essentials Computing I
3
Core
1.
2.
3.
4.
5.
6.
7.
(21 SH)
Artistic Expression
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World Civilizations
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American Civilizations
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Human Behavior
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Cultural Diversity & Social
Pluralism
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Ethics
PHIL240 Intro/Moral Issues
Natural Science
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(3 SH)
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(3 SH)
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(3 SH)
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(3 SH)
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(3 SH)
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(3 SH)
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(3 SH)
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II. BUSINESS FOUNDATION COURSES
(18 SH)
SH Grade Date
ACCT215
ACCT220
BUAD000
BUAD160
BUAD260
ECON220
ECON225
QUAN340
Principles of Accounting I
Principles of Accounting II
Business Primer
Business in Society
Business Law I
Prin. of Microeconomics
Prin. of Macroeconomics
Statistics for Bus & Econ
3
3
0
3
3
31
3
3
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III. MARKETING²
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C. Distribution
(9 SH)
1.
Humanities & Fine Arts
(3 SH)
ENGL370 Bus. English
3 ____
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2.
Social & Behavioral Sciences (3 SH)
Fulfilled by the required Business Foundation
Course
ECON220 Microeconomics
3.
Science & Math
(3 SH)
MATH260 Elements of Stats
3 ____
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¹Semester hours counted in Distribution 2
²See requirements for admission to Concentration
³Required for graduation
THIS IS NOT AN OFFICIAL TRANSCRIPT
OF RECORD
Note: Students enrolled prior to Fall 2013 will be allowed to take
Consumer Behavior (MKTG 340) or Marketing Research (MKTG 410)
in place of Channels of Distribution (MKTG 360).
(Revised: October 2015; Approved: December 2015)
(Effective: Spring 2016)
Term:
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(42 SH)
SH Grade Date
A. Business Requisites
BUAD001 Career Prep Seminar
BUAD320 Info Resource Mgmt
BUAD475 Business Decision Making
FIN300
Principles of Finance
MGMT300 Principles of Management
MKTG300 Principles of Marketing
0³
3
3
3
3
3
(15 SH)
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B. Required Courses
MKTG320 Advertising & Promotion
MKTG340 Consumer Behavior
MKTG410 Marketing Research
MKTG475 Mktg. Analysis & Planning
3
3
3
3
(12 SH)
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C. Elective Courses
(6 SH)
Any two (2) marketing (MKTG) courses at the 310 or
higher level not elsewhere required.
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3 ____
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3 ____
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D. Required Related Courses
(9 SH)
Any combination of courses at the 310 or higher level not
elsewhere required with the following prefixes: ACCT,
BUAD, ECON, FIN, MGMT, MKTG, PFP. No more than
one course may be MKTG.
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IV. FREE ELECTIVES
(18 SH)
Free elective semester hours may be used for internship
credits.
SH Grade Date
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TOTAL
(120 SH)
Note: At least 42 semester hours must consist
of advanced coursework.