Chabot College Fall 2009 Course Outline for Mass Communications 58 KCRH RADIO EXPERIENCE Catalog Description: 58 – KCRH Radio Experience (May be repeated 3 times) 3 units Practical experience in KCRH radio station operations including programming, music, audio production techniques, promotions, news, live sports, and underwriting sales. Experience in broadcast operation of KCRH-FM. Prerequisite: Mass Communications 50 completed with a grade of "C" or higher. (Mass Communications 38 and 58 may be taken a combined total of four times.) 2 hour lecture, 3 hours laboratory. [Typical contact hours: lecture 35, laboratory 52.5] Prerequisite Skills: Before entering the course the student should be able to: 1. 2. 3. 4. 5. 6. 7. operate on-air studio equipment; execute on-air format; maintain necessary station logs; read meters; operate automation system; understand how to produce liners and public service announcements; participate in station departments Expected Outcomes for Students: Upon completion of the course the student should be able to: 1. 2. 3. 4. 5. 6. 7. operate on-air studio equipment; execute on-air format; use automation system; maintain necessary station logs; read meters; understand how to produce liners and public service announcements; participate in station departments. Course Content (Lecture): 1. 2. 3. 4. 5. 6. Radio programming philosophies Music rotation, automation and formats Marketing of radio stations News and sports Production techniques Role of the Sales Department Chabot College Course Outline for Mass Communications 58, Page 2 Fall 2009 Course Content (Laboratory): 1. 2. 3. 4. 5. 6. 7. 8. 9. On-air equipment operation Reading meters On-air DJ, talent, host Department duties and office hours Studio production Live field remotes Promotional events Air-checks Streaming audio Methods of Presentation: 1. 2. 3. Lecture, PowerPoint and discussion Guidance in on-air presentation Guidance in station departmental operation Assignments and Methods of Evaluating Student Progress: 1. Typical Assignments a. Execute radio station department duties as outlined in the KCRH Station Handbook b. Perform on-air shifts as detailed in the KCRH Station Handbook c. Record, review, and critique radio show air-checks d. Contribute to and carry out remote broadcasts e. Participate in promotional events 2. Methods of Evaluating Student Progress a. Assess execution of assigned duties b. Evaluate performance improvement c. Review ability in taking direction d. Appraise production skills e. Interview students about attitude f. Track class participation g. Final examination Textbook(s) (Typical): KCRH Station Handbook 2nd edition, Chad Mark Glen & Rick Strauss, CMG Pub., 2008 Special Student Materials: CD ROMs, USB drive, access to radio and the Internet. CMG Rev: 11/06/08