Theresa Rivello is currently the Regional Marketing Director of Panera Bread. She has a twelve-year
record of accomplishment in leading regional and national brands to exceptional performance by
leveraging her sharp understanding of consumer behavior and trends within both regional and local
segmented markets. She has held marketing positions with food industry leaders in our area, including
Chickie’s and Pete’s and Dunkin’ Donuts. Theresa’s marketing experience includes budget management,
marketing strategy, agency management, media buying, planning and forecasting, product
development, event management, community relations, franchise relations management and serving as
on-air spokesperson.