Chabot College
November 1999
Course Outline for Mass Communications 38
SPECIAL PROJECTS IN RADIO
Catalog Description:
38 - Special Projects in Radio
(May be repeated 3 times)
2 units
Practical experience in radio programming including music, audio production techniques, promotions,
news, live sports, and underwriting sales. Experience in broadcast operation of KCRH-FM. Prerequisite:
Mass Communications 34 completed with a grade of "C" or higher. 1 hour lecture, 3 hours lab.
[Typical contact hours: lecture 17.5, laboratory 52.5]
Prerequisite Skills:
Before entering the course the student should be able to:
1. operate all types of standard broadcast studio equipment;
2. create, record, edit, and prepare for broadcast, announcements, promotional and continuity copy
suitable for use in professional environment;
3. demonstrate an understanding of general broadcast station and will successfully work with
promotional copy, and prerecorded inserts;
4. present a complete radio audition tape, utilizing live and recorded sources,
with smooth control of continuity and appropriate on air production techniques.
Expected Outcomes for Students:
Upon completion of the course the student should be able to:
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2.
3.
4.
5.
6.
operate control room equipment;
execute on-air format in a professional manner;
maintain necessary station logs;
read transmitter remote control meters;
produce drops and public service announcements;
execute station departmental duties (for off-air students).
Course Content:
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2.
3.
4.
5.
6.
Radio programming philosophies
Music rotations and formatting
Marketing of radio stations
News and sports
Copywriting and production techniques
Role of the Sales Department
Methods of Presentation:
1.
2.
3.
Lecture and discussion
Guidance in on-air presentation
Guidance in station departmental operation
Chabot College
Course Outline for Mass Communications 38, Page 2
November 1999
Assignments and Methods of Evaluating Student Progress:
1.
2.
3.
4.
5.
6.
7.
Execution of assigned duties
Performance improvement
Taking direction
Production
Attitude
Class participation
Final exam
Textbook(s) (Typical):
KCRH Station Handbook, Chad Mark Glen & Rick Strauss, CMG Pub., 1999
Special Student Materials:
None
dk 10/27/99
D:\LAH\CURRICUL\FALL99\MC38_REV.DOC