Motivation

advertisement
Chapter 10

Motivating Others
THE MEANINGS OF MOTIVATION


Motivation is (1) an internal state
that leads to effort toward
objectives, and (2) an activity
performed by one person to get
another person to accomplish work.
Motivation might be directed toward
subordinates, coworkers,
supervisors, or customers.
10 USEFUL ATTITUDES AND
SKILLS FOR MOTIVATION
1.
2.
3.
4.
5.
Asking the person what he or she
hopes to achieve in the situation.
Figuring out if the person has the
ability to do what I need done.
Explaining exactly what you want
to the person you are trying to
motivate.
Giving lots of feedback to worker.
Specifying what needs to be done.
ATTITUDES AND SKILLS FOR
MOTIVATION, continued
6.
7.
8.
9.
10.
Treat the other person fairly.
Avoid instilling fear in the person.
Generously praise person who
gets your work accomplished.
Before giving a reward, find out
what would appeal to the person.
Recognize that having the right
skill is needed for person to be
motivated.
(WIIFM)




“What’s in it for me?” is the most
fundamental principle of motivation.
People want to know how they will
benefit from performing a task.
Performing a social good might lead to
reward of feeling good about oneself.
Must know what needs person is
attempting to satisfy.
RELATIONSHIP BETWEEN
NEEDS AND BEHAVIOR

A.
B.
Needs lead to behavior, or what
people actually do. Two examples:
Person with need for affiliation
might be extraverted, and
motivated to work with others.
Person with need for achievement
might be conscientious and
motivated to accomplish useful
work.
NEEDS MOTIVATING 99% OF
EMPLOYEES
1.
2.
3.
4.
Achievement
Power
Affiliation
Autonomy
5.
6.
7.
Esteem
Safety and
security
Equity (fair
treatment)
Recognizing these needs enables you
to apply the WIIFM principle.
THE NATURE OF POSITIVE
REINFORCEMENT



Increases the probability that
behavior will be repeated by
rewarding people for making the
desired response.
Reward must be contingent upon
doing something right.
Negative reinforcement rewards
people by taking away an
uncomfortable consequence of their
behavior.
RULES FOR POSITIVE
REINFORCEMENT
1.
2.
3.
4.
5.
State clearly what behavior will
lead to a reward.
Choose an appropriate reward.
Supply ample feedback.
Schedule rewards intermittently
(surprise!).
Make the rewards follow the
observed behavior closely in time.
REWARDS FOR POSITIVE
REINFORCEMENT, continued
6.
7.
8.
9.
Make the rewards fit the behavior
(big deeds merit big rewards, and
the reverse).
Make the rewards visible (others
should notice the reward, and the
recipient should feel the
difference).
Change the rewards periodically.
Reward the group or team also.
STUDY OF WHAT WORKERS
WANT FROM THEIR JOBS
1.
2.
3.
4.
Competitive
5. Flexible work
salary
schedules
100 % health6. Compressed
care coverage
workweek
Company7. Good boss
matched
relationship
401(k)
8. Being treated
investments
with respect
Bonus
programs
Source: Harris Interactive/Kronos®
USING RECOGNITION
TO MOTIVATE OTHERS




Recognition is a powerful form of
positive reinforcement, yet low cost
or no cost.
Most workers crave recognition, yet
feel they do not receive enough of it.
70% of employees surveyed cited
lack of appreciation as key factor for
quitting.
Recognition is not a substitute for
good pay.
MORE ABOUT RECOGNITION




Identify meritorious behavior, then
recognize behavior with reward.
Time praise when it will do the most
good, such as in a meeting.
Recognition and praise are low cost,
yet powerful motivators.
Works best in culture of recognition.
Expectancy Theory


How much effort people expend
depends on the reward they expect
to receive in return.
In other words, WIIFM
Expectancy Theory

Assumptions




People are logical and rational.
People want to maximize gain and
minimize loss.
People choose among alternatives by
selecting the one they think they have the
best chance of attaining.
People choose the alternative with the
biggest personal payoff.
Expectancy Theory Components
1. Effort to Performance Expectancy
“Am I able to do the task?”
0 - 1.0
2. Performance-to-Outcome Expectancy
“What are my chances of receiving the
reward?”
0 – 1.0
3. Valence (Exercise 10.3 on page 211)
“What is the value or worth of the
outcome?”
-100 to +100
CAPSULE OVERVIEW OF
EXPECTANCY THEORY
Person will be motivated when
A. Effort-to-performance expectancy
is high. Person believes task is
doable.
B. Performance-to-outcome
expectancy is high. Person
believes performance will lead to
certain outcomes.
C. Valence is high. Outcome is
valuable.
HOW MOODS INFLUENCE
EXPECTANCY THEORY


Emotions influence impact of
expectancies, instrumentalities, and
valences.
Positive mood increases perceived
connection between (a) effort and
performance (b) performance and
desired outcomes, and (c) valences
attached to those outcomes.
DIAGNOSING MOTIVATION
WITH EXPECTANCY THEORY
1.
2.
3.
4.
Does person have the right skills and selfefficacy?
How assured is person that performance
will lead to the promised reward?
How badly does person want the reward?
Are there any zeroes in response to first
three questions? If so motivation will be
zero because
Motivation = (EP) x (PO) x (sum of all
valences for outcomes)
GUIDELINES FOR APPLYING
EXPECTANCY THEORY
1.
2.
3.
4.
5.
Train and encourage people.
Make explicit link between rewards
and performance.
Make sure rewards are large enough.
Understand individual differences in
valences.
Use the Pygmalion effect to increase
(EP) expectancies. (High
expectations become a self-fulfilling
prophecy.)
Download