BBA 4
Quiz No 1,
Time: Obj 20 min Sbj 30 Min
Percentage: 3%
Q1- Dell Computer's use of information systems to improve efficiency and implement "mass customization" techniques to maintain consistent profitability and an industry lead illustrates which business objective?
A) improved flexibility
B) improved business practices
C) competitive advantage
D) survival
Q2-The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective?
A) improved efficiency
B) customer and supplier intimacy
C) survival
D) competitive advantage
Q3- An example of a business using information systems to create new products and services is
A) Wal-Mart's RetailLink system.
B) Mandarin Oriental hotel's customer-preference tracking system.
C) Verizon's Web-based digital dashboard.
D) Apple Inc.'s iPod .
Q4- A managerial element in the UPS tracking system described in the chapter is
A) taking inventory.
B) providing package status reports to customers.
C) the decision to use automation .
D) in-house package tracking software.
Q5-Which type of system would you use to change a production schedule if a key supplier was late in delivering goods?
A) ESS
B) TPS
C) MIS
D) DSS
Q6-ESS are specifically designed to serve which level of the organization?
A) operational
B) end-user
C) middle management
D) senior management
Q7- The use of digital technology and the Internet to execute the major business processes in the enterprise is called

A) e-commerce.
B) e-business .
C) enterprise applications.
D) MIS.
Q8- What legal mechanism protects the owners of intellectual property from having their work copied by others?
A) patent protection
B) intellectual property law
C) copyright law
D) Fair Use Doctrine
Q9- If two organizations pool markets and expertise that result in lower costs and generate profits it is often referred to as creating
A) a value web.
B) a value chain.
C) synergies.
D) core competencies.
Q10- Which of the following choices may lead to competitive advantage: (1) new products, services, and business models; (2) charging less for superior products; (3) responding to customers in real time?
A) 1 only
B) 1 and 2
C) 2 and 3
D) 1, 2, and 3
Q11Which type of system would you uses to forecast the return on investment if you used new suppliers with better delivery track records?
A) ESS
B) TPS
C) MIS
D) DSS
Q12The primary activities of a firm include
A) inbound logistics, operations, outbound logistics, sales and marketing, and service.
B) inbound logistics, operations, outbound logistics, technology, and service.
C) procurement, inbound logistics, operations, technology, and outbound logistics.
D) procurement, operations, technology, sales and marketing, and services.
Q13The use of computers to combine data from multiple sources and create electronic dossiers of detailed information on individuals is called
A) profiling.
B) phishing.
C) spamming.
D) targeting.
Q14It is not feasible for companies to produce error-free software because

A) any programming code is susceptible to error.
B) it is too expensive create perfect software.
C) errors can be introduced in the maintenance stage of development.
D) any software of any complexity will have errors.
Q15The use of digital technology and the Internet to execute the major business processes in the enterprise is called
A) e-commerce.
B) e-business.
C) enterprise applications.
D) MIS.
Q16- In order to understand how a specific business firm uses information systems, you need to know something about the hierarchy and culture of the company.T
Q17- Functional systems that support business processes within a single functional group, such as human resources, are being phased out in favor of cross-functional systems.T
Q18- The idea driving synergies is that when the output of some units can be used as inputs to other units, the relationship can lower cost and generate profits.T
Q19- A cookie is a small file containing information about you and your Web activities that is deposited on your hard disk by a Web site.T
Q20- Developing a new product, fulfilling an order, and hiring a new employee are examples of business processes.T
Q16- Value chain analysis is useful at the business level to highlight specific activities in the business where information systems are most likely to have a strategic impact. Discuss this model, identify the activities, and describe how the model can be applied to the concept of information technology.

Q17- Discuss at least three key technology trends that raise ethical issues. Give an example of an ethical or moral impact connected to each one?
Q18- List and describe six reasons why information systems are so important for business today.

Q19- Identify the major types of information systems that serve the main management groups within a business. Discuss ESS, MIS systems with examples. Draw a diagram explaining MIS?