Pharma Partnering
Live 2010 May 26-27, 2010
The Virtual Partnering Event for the Pharmaceutical Industry
Event Sponsors & Producers :
THIS DOCUMENT CONTAINS CONFIDENTIAL INFORMATION PROPRIETARY TO PHARMA CONNECTIONS WORLDWIDE, INC. AND MAY NOT BE REPRODUCED, COPIED,
DISTRIBUTED OR USED FOR PURPOSES OTHER THAN ITS INTENDED USE WITHOUT THE PRIOR WRITTEN CONSENT OF PHARMA CONNECTIONS WORLDWIDE, INC.
About the Event :
Pharma Partnering Live 2010
Pharma Partnering Live 2010 is a first of its kind virtual
‘partnering event’ focused on both the Brand Pharmaceutical and
Generic Pharmaceutical markets.
This interactive event which simulates
the action of a live convention center
environment, will be able to meet the
needs of business professionals working
from their own business and
geographical environments, in ways not
possible via live events, webinars or
other means, which often impose
physical limitations and time contraints.
It will also be a very cost-effective venue for both attendees and exhibitors
to explore business opportunities, increasing the ROI to a maximum for
both.
Why Virtual vs. Live ?
Pharma Partnering Live 2010
With current ease of use of broadband communications, proliferation of
online business networking, web and podcasting and the increasing trend of
adoption of these technologies by mainstream media/marketing, virtual
events have also emerged as a new and exciting venue even in the
pharmaceutical industry, with many large corporations already establishing
solid relationships with virtual events technology companies.
Virtual events provide a number of advantages and/or similar benefits
to live events :
• Efficient means for reaching the right target audience and potential clients
• Can have a global reach, allowing for a diversity of audience
• Similar interactivity to live events : real-time networking, webcasting, chat sessions
• Efficient use of time and resources for attendees & exhibitors – downtime is not spent
standing at a booth with no traffic. One can be working at their office during the event
• Opportunity to get reports with information impossible to attain from live events
• Overlapping event webcasts and discussions can be seen as archived information
• Cost effective to attend and exhibit, and no additional travel costs
• Much higher ROI when compared to live events
About the Event :
Pharma Partnering Live 2010
Virtual Event Features:
• A virtual exhibit floor/ virtual booths with industry leaders attending to the
booths for real-time interactivity.
• Pre-event scheduling of meetings available for exhibitors and attendees to
make best use of time
• Live streaming video presentations from thought leaders in industry opportunity for attendees to ask questions of these experts in real-time.
• Live chat among attendees and exhibitors - opportunity to easily exchange
contact information and collect materials in a virtual briefcase
• Virtual Briefcase and Comprehensive Reports available to all attendees.
• Event archived for 6 months, producing Virtual Leads continually.
About the Event :
A Cost-Effective Venue
Pharma Partnering Live 2010
Traditional Live Event Exhibition & Attendance costs
• Typical costs ($30,000 - $100,000+)
• Exhibition Booth
- Exhibition booth space
- Graphics, rental for audio/video, furniture, etc.
• Marketing Materials
- Additional costs for printed marketing materials such as press kits,
brochures, video content
• Travel & Accommodations expenses
• Attendance fees usually $1,500 - $3,500
• Lower ROI even with an excellent lead report
About the Event :
A Cost-Effective Venue
Pharma Partnering Live 2010
Typical Virtual Event Exhibition & Attendance Costs
• Typical Costs ($3,000 - $15,000)
• Exhibition Booth
-Exhibition booth space customizeable but similar cost for all
• Marketing Materials
- Specs, brochures, white papers, videos, case studies from existing electronic
content. No need to reproduce in print.
- No printed graphics costs; PDF’s and documents uploaded for continual
download; video content available for continual play
• No Travel & Accommodations costs for exhibitors or attendees
• Attendance fees usually less than $300, often times free
• Higher ROI and more comprehensive lead reports available
About the Event :
A Cost-Effective Venue
Pharma Partnering Live 2010
Event Exhibition & Attendance Costs for Pharma Partnering Live
• Sponsorships
- Platinum Sponsors , Gold, Silver Keynote Sponsors
• Exhibition Booths
- Academic/Gov’t/non-Prof starts at $3,500
- Commercial starts at $5,000
• Additional Cost for Audio/Visual webcasting/productions ($3-$5,000)
• Attendance costs ( $50.00 - $100.00)
• Event Lead list (all attendees) cost $500.00
• Resource Center collateral cost $500.00
About the Event :
Pharma Partnering Live 2010
Exhibitor Targets
• Large pharmaceutical in/out licensing teams
• Mid size pharma in/out licensing teams
• Biotech in/out licensing teams
• Academic Technology Transfer
• Events companies with partnering events
• Venture capital, consultants
• Marketing companies which cater to licensing executives
About the Event :
Pharma Partnering Live 2010
Confirmed & Potential Sponsors
• Merck
Sanofi Aventis
• Pfizer
PharmAthen
• Genentech
Genepharm
• Novartis
Watson/Arrow
• Astra Zeneca
Teva
• Boehringer-Ingelheim
Actavis
• Ranbaxy-Daiichi Sankyo Alvogen
Novo Nordisk
BMS
Confirmed & Potential Media & Marketing Co-Sponsors
• Advanstar (Pharmaceutical Executive Europe magazine)
• Current Partnering
• GenericsWeb (Patent specialists)
• Burrill & Co.
AUTM
• Pharmalicensing
San Jose BioCenter
• BioEvents (BioSquare)
Fierce Biotech/Pharma
• ChinaBio
TVG (BioPartnering)
About the Event :
Pharma Partnering Live 2010
Confirmed & Proposed Speakers
• G. Steven Burrill, Burrill & Co.
• Reid J. Leonard, Sr. VP Licensing & External Research , Merck & Co.
• BJ Bormann, Sr VP Licensing & Business Development , Boehringer Ingelheim
• Doug Drysdale, CEO Alvogen
• Executive Director, Head of Out Licensing , Pfizer
• Director Science & Technology Alliances, Astra Zeneca
• Sr. VP of Licensing, Ranbaxy – Daiichi Sankyo
• Senior V.P., Strategic Transactions Group , BMS
• CEO Actavis,
• VP Business Development , Teva Pharmaeuticals
• CEO,. Mylan Pharmaceuticals
About the Event :
Pharma Partnering Live 2010
Potential Additional Speakers
• VP Product Development, Biovail (technology licensing)
• Founder, Progressare (Medical Device expert)
• CEO Garivaan Group (SE Asia Specialist)
• VP Supply Chain, Hospira
• VP Drug Source Company - China (former VP Perrigo)
• Founder, Biosimilars.com – expert
• SVP Business Development and Chief Commercial Officer, Synta
Pharmaceuticals
• General Manager, Autoimmune , Antisoma
• Director, Biogen Idec Incubation Innovator , Biogen Idec
About the Event : Speakers
Pharma Partnering Live 2010
About The Event Keynote Speaker :
G. Steven Burrill
G. Steven Burrill founded Burrill & Company as a logical
extension of his 40-year involvement in the growth and
prosperity of the biotechnology industry. Mr. Burrill has been
an active advisor and catalyst in some of the industry's most notable companies and
transactions. Mr. Burrill's close involvement and respected position within the
industry has positioned the firm as a prominent deal-maker and facilitator of
industry partnerships and alliances, all of which fosters a robust deal flow. Further
contributing to this deal flow are: the scientific and business networks of its
investment team; the Advisory Boards; the strategic and financial network of its
limited partners; and the close relationships developed with numerous life science
companies and management as a result of Burrill's visibility, reputation, and the
firm's partnering and alliance work. Having created a strong organization of
respected professionals from the life science industry worldwide, Burrill &
Company stands in the mainstream of life science deal flow and its visibility in the
industry is unrivaled.
About the Event : Speakers
Pharma Partnering Live 2010
About The Event Keynote Speaker :
Reid J. Leonard
Dr. Reid Leonard is Executive Director, External Research and
Licensing for the Merck Research Laboratories, Merck & Co.,
Inc. His home base is Merck's research facility in the
Longwood Medical Area of Boston, Massachusetts, USA.
Reid's role is to identify partnering opportunities that fit with Merck's strategic
research and development objectives in key franchise areas. Such opportunities may
reside in universities, start-up companies, or established bio-pharma firms. As part of
Merck's global licensing team, Reid is one of several regional scientific assessment
professionals deployed around the world to build relationships, provide guidance on
Merck's licensing interests, and serve as a local contact for companies and institutions
with which Merck can collaborate to develop best-in-class therapeutics for serious
unmet medical needs. Reid's geographic area of responsibility includes the Eastern
United States and Latin America with supervisory responsibility for scientific
assessment in Canada and India.
About the Event : Speakers
Pharma Partnering Live 2010
About The Event Keynote Speaker :
Doug Drysdale , CEO Alvogen
Doug Drysdale has been the driving force behind over
100 pharmaceutical and biotech transactions. For almost
20 years, he has been applying his leadership skills and
strategic vision to building and growing complex, multi-region businesses. Prior to
coming to Alvogen, Mr. Drysdale served as Vice President, Mergers and Acquisitions
for Actavis Group hf. He also served in a vice presidential capacity for the
multinational Alpharma, Inc., where he was in charge of Global Business
Development. At Forest Laboratories, Mr. Drysdale was responsible for their Global
Licensing initiatives. His entrepreneurial character was firmly formed early on, as cofounder of Alkensa, Inc., a CNS development company. Here Mr. Drysdale served as
Executive Vice President of Corporate Development. An ardent student of the
biological sciences as well as the pharmaceutical industry throughout his life, Mr.
Drysdale earned his degree in Microbial and Molecular Biology from the University
of East Anglia, UK.
About the Event :
Therapeutic Areas
Pharma Partnering Live 2010
Current Therapeutic Areas of Interest :
•
Oncology
Inflammation
•
Controlled Substances
Infectious Diseases
•
CNS
Musculoskeletal
•
Cardiovascular
Metabolic
•
Analgesia
Respiratory
•
Inhalation
•
Opthamology
•
Vaccines
About the Event :
Hot Topics
Pharma Partnering Live 2010
Hot Topics : Brand Pharmaceutical Industry
• Translational Research & Personalized Medicine
• Biomarkers
• RNAi Therapeutics
• Large Molecule Therapeutics
• Pandemic Vaccines
About the Event :
Hot Topics
Pharma Partnering Live 2010
Hot Topics : Generic Industry
• Biosimilars /follow-on biologics: reducing development costs... commercial
models for R&D, licensing and supply
• Food supplements, Herbals, Medical Devices... changes in the OTC market
• Complex drug delivery systems – preparing for non-standard generic
developments
• Supply chain – benefiting from emerging markets without dropping
customer service
• Online industrial purchasing – the future of collaborative projects in
pharma supply chain
• Opportunities in future markets – South East Asia, South/Central America,
Middle East, Russia and ex Russia
Pharma Partnering Live 2010
About the Event:
Simulation of Live Event Conference Center
Pharma Partnering Live 2010
About the Event:
Simulation of Exhibition Hall Floor
Pharma Partnering Live 2010
About the Event:
Simulation of Exhibition Floor Booths
Search Show Guide for Exhibitors by Therapeutic
Area of Focus
Pharma Partnering Live 2010
About the Event:
Simulation of Exhibition Floor Booths
Exhibitors staff the booth during show hours and are available
to live chat or speak to attendees via Skype or telephone
Pharma Partnering Live 2010
About the Event:
Simulation of Exhibition Floor Booths
Exhibitors may choose to display relevant videos
at the booth
Pharma Partnering Live 2010
About the Event:
Simulation of Exhibition Floor Booths
Exchange marketing collateral
& save to briefcase
Exchange v-cards
Pharma Partnering Live 2010
About the Event:
Simulation of Exhibition Floor Booths
Exhibitors link corporate websites, and allow visitors
to download information from the booth
Pharma Partnering Live 2010
About the Event:
Auditorium : Webcasting Live Speakers
Speaker lists & schedules available in Auditorium
About the Event:
Pharma Partnering Live 2010
Auditorium : Webcasting Live Speakers
Live & On-Demand video/audio presentations
About the Event:
Pharma Partnering Live 2010
Networking Lounge – Live Chats
Live Chat with People in the Networking Lounge
About the Event :
Resource Center
Pharma Partnering Live 2010
Stop by the Resource Center for additional materials
Measurable Results:
Customizeable Reports
Pharma Partnering Live 2010
Data easily monitored & downloaded during the event
Measurable Results:
Virtual Show Manager
Pharma Partnering Live 2010
Comprehensive reports available to exhibitors & attendees
Pharma Partnering Live 2010
About The Event Producer:
Pharma Connections Worldwide
is a leading professional online
business networking community focused in the Pharmaceutical, Biotechnology and
Life Sciences industry. We focus on networking key industry professionals in a
global marketplace. Pharma Connections has members from over 130 countries
and business relationships with nearly thirty global events companies which
sponsor and produce live events.
Pharma Partnering Live 2010
About The Event Producer:
Generic Licensing
"Helping the generic industry do business“
Genericlicensing focused on becoming the online business tool for generic
licensing and contract developments:
•
•
•
The largest qualified database of available and in-development products (over
2,500)
Intelligent sourcing and acquisition tools based on a deep understanding of
industry requirements
Consulting for GSK, Pfizer, Sanofi-Aventis and many others
Pharma Partnering Live 2010
About The Event Sponsor/Media Partner:
Burrill & Co.
Burrill & Company is a life sciences merchant bank focused exclusively on
companies involved in biotechnology, pharmaceuticals, diagnostics, devices,
human healthcare and related medical technologies, nutraceuticals and wellness,
agricultural biotechnology, and industrial biotechnology
(biomaterials/bioprocesses) with over $950 million under management.
Burrill is also the sponsor and facilitator of several leading annual industry
conferences and publishes the seminal annual report on the state of the
biotechnology industry. This combination of resources and capabilities has helped
Burrill develop a unique and highly effective platform for finding and making
outstanding life science investments.
Pharma Partnering Live 2010
About The Event Sponsor:
Merck & Co., Inc.
From developing new therapies that treat and prevent disease to helping
people in need, we're committed to improving health and well-being
around the world.
We are inspired by the difference we can make in the lives of people around the world
through the innovative medicines, vaccines, and consumer health and animal products
we discover and produce.
Our products cover a broad range of areas, including heart and respiratory health, infectious
diseases, sun care and women’s health. And we focus our research on conditions that
affect millions of people around the world – diseases like Alzheimer’s, diabetes and
cancer – while building strengths in new areas like biologics.
While we work to develop innovative therapies, we also work hard to make sure they’re
affordable. That’s why we offer assistance and discount programs to help make our
medicines accessible to those who need them.
At today’s Merck, we’re applying our global reach and strength in scientific research to do
more of what we’re passionate about: working to ensure a healthier future for all – one
person at a time.
Pharma Partnering Live 2010
About The Event Sponsor:
Boehringer-Ingelheim
Value Through Innovation
Our vision of Value through Innovation (VTI) guides our way of working together.
It helps us build on our strength and make the most of our distinctive character,
enabling us individually and collectively to achieve great success. It also helps us
foster value creation throughout our company and to look to the future with
constantly renewed commitment and ambition.
Our Lead & Learn principles outline ways in which we can build on our culture of
working together to realize and deliver Value through Innovation. These principles
encourage us to take risks, ask questions, and seize opportunities in an environment
of shared leadership and learning.
About The Event Sponsor:
Pharma Partnering Live 2010
Alvogen
Alvogen is focused to:
•
•
•
•
•
•
Expand our leading R&D pipeline
Harness our world-class manufacturing capabilities
Invest and expand production capabilities to further support manufacturing of high-tech
products
Leverage the extensive portfolio, pipeline and resources of our affiliates
Broaden development capabilities through partnerships, alliances, mergers and
acquisitions
Provide patients with access to affordable specialty medications
Alvogen's drug development efforts provide expanded access to affordable specialty
medications to help address the challenges faced by our society resulting from ever
escalating healthcare costs for both the healthcare system and individual consumers.
Pharma Partnering Live 2010
About The Event Media Partner:
Pharmalicensing.com
Pharmalicensing is a division of UTEK Corporation; a business development
company that has created a progressive open innovation business model to help
companies grow rapidly with university, research laboratory and corporate
technology.
Pharmalicensing is the leading online global resource for open innovation,
partnering, licensing and business development within the life science and
biopharmaceutical industry.
Our unique services complement and enhance business development activity
throughout the deal making process, from finding partners to making the deal.
Pharma Partnering Live 2010
About The Event Media Partner:
Current Partnering.com
CurrentPartnering is an online provider of best practice, business information and
intelligence for dealmakers.
CurrentPartnering was established in 2007 to offer an objective and informal
business tool for business development executives, providing an opportunity for
the dissemination of the latest trends in partnering activity within the biopharma
sector. In addition, CurrentPartnering will seek to share best practice with other
industry sectors.
Pharma Partnering Live 2010
About The Event Media Partner:
BioEvents – BioSquare Partnering Events
BioEvents SAS is the Lyon-based event management company of BioSquare and
BioVision — The World Life Sciences Forum. BioEvents SAS is a commercial
subsidiary of the Fondation Scientifique de Lyonwhich was created in 1918. This
rich scientific history makes BioEvents clear leader in science related conferences,
tradeshows and conventions. Building on its expertise and credible access to major
players, BioEvents is poised to continue producing quality events for years to
come.
Pharma Partnering Live 2010
About The Event Media Partner:
ChinaBio®
ChinaBio® has established a reputation for organizing the premier life science
investment and partnering conferences in China. Our ChinaBio® Investor Forums
have helped China companies raise over $140M in funding. Our new ChinaBio®
Partnering Forum, the first partnering event held in China, attracted over 500
attendees. And now we're expanding into the US with ChinaBio® Day in San
Francisco.
ChinaBio® Partnering Events
Pharma Partnering Live 2010
About The Event Media Partner:
Notitia Group
(translated from ancient Latin to mean)
Knowledge, Information, Data
The Notitia Group one of the world’s leading international business intelligence
events and information companies is proud to invite you to participate in the
BioAsia Pacific Event
Pharma Partnering Live 2010
About The Event Media Partner:
San Jose BioCenter
Accelerating the commercialization of science, the San Jose BioCenter provides a
new generation of specialized facilities; capital equipment; laboratory services; and
commercialization support for emerging science and technology companies. The
BioCenter is a new, time and cost efficient model to commercialize innovation for
emerging science and technology companies. Since inception, the life science and
clean technology companies of the BioCenter have raised more than $800M in
capital and have created more than 600 direct jobs.
San Jose BioCenter Events
Pharma Partnering Live 2010
About The Event Media Partner:
BioPartnering
biopartnering.comTM showcases and brings together the companies and the
people driving bioscience innovation around the world. This efficient and easy to
use internet platform facilitates partnerships, encourages the exchange of ideas and
generates advantageous business collaborations.
BioPartnering Events
Pharma Partnering Live 2010
About The Event Webcasting Media Partner:
Essinova Life Sciences
Essinova is a media channel and a community for life sciences and clean tech
industries. It aims to be a humble platform for spreading ideas and solutions,
utilizing the power of new media.
Pharma Partnering Live 2010
About The Technology Partner:
iCongo Live
iCongo Live is the leading software provider of virtual trade show and online event
management software. Available as a SaaS model (Software-as-a-Service), the
platform provides event managers with software tools to easily create and manage
Internet-based online events, virtual trade shows and conferences. An emerging
marketing and lead generation vehicle, iCongo Live increases revenue creation and
improves communication between existing and potential attendees/customers. iCongo
Live has powered numerous virtual events associations, enterprises and media outlets.
.
Pharma Partnering Live 2010
About The Web Designer:
Fifth Hand Missing Media Group
“Fifth and Missing offers custom, turn-key advertising solutions and boasts clients
in Canada, the U.S., the UK, and Switzerland, in industries from healthcare to
automotive parts, and recording studios to book publishers. Fifth and Missing is a
creative leader and has strong partnerships in virtually every facet of the media
industry including audio & video production, illustration, programming and
printing.”
.
Pharma Partnering Live 2010
About the Event :
More information : Website URL
http://www.pharmapartneringlive2010.com/
Pharma Partnering Live 2010 is a first of its kind virtual ‘partnering
event’ focused on both the Brand Pharmaceutical and Generic
Pharmaceutical markets. This is the first event of a three-event series,
in Pharma Partnering. Be sure to catch :
Pharma Partnering Europe 2010 (October)
Pharma Partnering Asia 2010
For exhibitor /sponsor, speaker and
attendee inquiries contact :
sales@pharmaconnections.com
Follow Us on Twitter at :
http://twitter.com/PharmPartnering
(December)