+
Media Analysis and
Evaluation Project
By: Shannon Kelly
+
HOW TO SAVE A LIFE
+
Who do you
think the target
audience for this
music video is?
What is one of the values
depicted by this video, and
how do you think this
affects the viewer?
+
What elements
of construction
do you see in
this music
video?
What decisions do
you think the
director/producer of
this music video
made in the creation
process of this video?
+
Why do you think
that anyone would
pay to make a
music video like
this?
What message does this video
+ send about relationships between
people, and how do you think this
affect the viewers?
What are some qualities of a healthy
relationship? And how does this benefit
us?
What about an unhealthy relationship?
How do unhealthy relationships affect
us?
+
What are some ways to promote positive mental health?
How would viewing this video over
and over affect the viewer?
+
How would the
actions of
people who see
this video most
likely change?
Why is it important to show respect
for oneself and for others?
What
is
the
format
of
this
media,
+
and how would the messages
given by this video change if the
format were different?
What should
someone who is
facing depression
to do to get help?
+
What are some normal
feelings to have after losing a
loved one?
How do the characteristics of this
video affect the message that it
sends?
+
How is meaning constructed
through the elements of music,
editing, color, etc.?
How can
one show
compassion
and respect
to others?
+
How would current or past
experiences affect the way a
viewer interprets this music video?
What are some of the ways people can seek help for feelings of grief or loss?
+
How would age affect the
interpretation of this video?
+
How may different audiences
interpret this video differently?
+
How could you send the same
message that this video is sending
through another form of media?
+
Now, that’s what you’re going to do!
1.
You are going to choose another form of media to use to
create something that sends a powerful message just like
this video, using characteristics found in this video,
including emotions, words, of whatever else you find!
2.
You can pick whatever form of media you like. Some
examples would be a poster, a collage, or a video, but the
options are endless.
3.
Analyze the power of the media, and how greatly it can
affect someone.
4.
The choice is yours, just be sure to tie in the curriculum and
the usage of media!
+
Example:

My example was the creation of a photo collage that shows
both the healthy expression of emotion, which leads to
positive relationships, as well as the negative expression of
emotion, and the problems that can be caused from that. But
remember, you can choose whatever you want, and yours
does not have to look anything like mine!
Good luck! And get thinking!