2003 FIRST HALF RESULTS 23rd of July 2002 ANNUAL RESULTS February 21st, 2003 FINANCIAL HIGHLIGHTS P&L ACCOUNT (€ million) Revenues Operating expenses EBITDA EBIT Net Profit before taxes Net Profit 1H 2003 1H 2002 % change 649 599 8.3 584 540 8.3 108 97 11.4 65 59 8.8 53 42 27.1 34 66 (49.1) EBITDA Margin 16.6% 16.2% EBIT Margin 10.0% 9.9% FINANCIAL HIGHLIGHTS REVENUES (€ million) PERFORMANCE REVENUE SOURCES PERFORMANCE IN 1H 2003 (YoY change) + 8.3% +5.2% -10.6% 599 1H 2002 1H 2003 +49.2% +7% 649 243 116 146 144 Advertising Newspaper sales Book sales Other BUSINESS DIVISIONS ADVERTISING PERFORMANCE Advertising Revenues Prisa versus Market 1H 2003 (like for like figures) (€ mm) +5.2% 243 231 +0.3% 50 MARKET(*) -0.7% 0 1H 2002 (*) Internal estimations 1H 2003 PRISA FINANCIAL HIGHLIGHTS REVENUE BREAKDOWN BY GEOGRAFIC AREA 1H 2003 1H 2002 €649 million €599 million INTERNATIONAL 22% INTERNATIONAL 27% SPAIN 78% INTERNATIONAL REVENUES IN 1H 2003 Santillana: 74% International Media: 16% Printing: 10% SPAIN 73% FINANCIAL HIGHLIGHTS EBIT EBIT PERFORMANCE (MN€) 1H 2003 65 +8.8% 59 EBIT BREAKDOWN BY BUSINESS DIVISION (MN€) 1 5 1 65 -2 -1 GDM -2 PRINTING 9 SPANISH RADIO PRISA & 46 OTHERS SPANISH PRESS 18 -3 -3 INTERNA20 TIONAL LEISURE & MEDIA ENTERTAINLOCAL TV 12MENT 4 EL PAIS € 21 mn INTERNET PUBLISHING 1H 2002 -3 1H 2003 TOTAL EBIT 3 1 NEW BUSINESS DIVISIONS -2 -4 -5 -5 -5 TOTAL EBIT FINANCIAL HIGHLIGHTS INVESTMENTS 1H 2003 (€ million) Total 50.71 Publishing: 20.14 Printing: 10.16 El País: 7.55 Lesure & Enterteinment 3.70 Radio 2.22 Others: 6.95 FINANCIAL HIGHLIGHTS DEBT STRUCTURE 1H 2003 TERMS L/T DEBT: 66% CURRENCIES S/T DEBT: 34% DOLLARS: 34% LEVERAGE RATIOS Net debt/Market cap: 28.3% EUROS:66 % FINANCIAL HIGHLIGHTS CASH FLOW 1H03 1H02 EBIT: 65 59 DEPRECIATION & AMORTIZATION: 39 34 (74) (149) INVESTMENTS 51 57 FREE CASH FLOW: (21) (113) TAXES: (19) 24 1 7 (3) (17) (19) (19) 8 4 53 114 WORKING CAPITAL CHANGE: FINANCIAL RESULT: EXTRAORDINARY RESULT: DIVIDENS OTHER: NET DEBT CHANGE: NET DEBT 436 489 2002 1H 2003 BUSINESS DIVISIONS EL PAÍS MAIN FIGURES 1H 2003 1H 2002 % change Revenues 158 153 3.4 Operating expenses 112 116 (3.9) EBITDA 53 42 26.0 EBIT 46 36 26.5 29.2% 23.8% (€ million) EBIT Margin BUSINESS DIVISIONS EL PAÍS ADVERTISING REVENUES Advertising Revenues El País versus national press market (€ mm) 50 87 -3.9% 84 MARKET EL PAÍS -3.9% 0 1H 2002 1H 2003 -10% BUSINESS DIVISIONS EL PAÍS CIRCULATION TREND Daily Average Circulation (copies) Weekend Average Circulation (copies) +12.7% 828,683 +5.5% 735,217 444,602 1H 2002 468,994 1H 2003 1H 2002 1H 2003 BUSINESS DIVISIONS RADIO MAIN FIGURES 1H 2003 1H 2002 % change Revenues 99 96 3.8 Operating Expenses 79 76 4.2 EBITDA 23 22 2.9 EBIT 20 20 2.4 20.4% 20.7% Including A3 Radio Revenues EBIT 102 96 5.4 29 27 7.1 EBIT Margin 29% 28% (€ million) EBIT Margin BUSINESS DIVISIONS RADIO Conventional format market share Music format market share (2003 Second wave EGM) (2003 Second wave EGM) COPE 19% GRUPO SER 57% COPE 11% OTHERS 5% ONDA CERO 17% ONDA CERO 24% GRUPO SER 67% BUSINESS DIVISIONS EDUCATION & GENERAL EDITIONS MAIN FIGURES 1H 2003 1H 200287 % change 167 (10.7) 150 (€ million ) Revenues 137 148 (7.6) EBITDA 28 34 (19.1) EBIT 12 19 (34.7) Operating expenses EBIT Margin 8.3% 11.4% 16.6% Excluding depreciation impact Revenues EBIT 1H 2003 1H 2002 % change 185 167 +10.1 22 19 +17.7 BUSINESS DIVISIONS SANTILLANA REVENUE BREAKDOWN BY GEOGRAFIC AREA 1H 2003 1H 2002 €167 million €150 million OTHER LATAM 31% MEXICO 25% BRAZIL 13% OTHER LATAM 34% MEXICO 24% BRAZIL 19% SPAIN & PORTUGAL 31% SPAIN & PORTUGAL 23% BUSINESS DIVISIONS SPECIALISED PRESS MAIN FIGURES (€ million ) 1H 2003 1H 2002 % change 59 53 11.1 EBITDA 3 (0.4) - EBIT 1 (2) - Revenues EBIT Margin 2.1% (3.6)% STRONG EBIT IMPROVEMENT: As Mm € 1.8 Mm € Regional Press +28% 2.4 +118% +0.5 1H 2002 1H 2002 1H 2003 1H 2003 -2.7 BUSINESS DIVISIONS DIARIO AS MAIN FIGURES Circulation figures (€ million ) 1H 2003 1H 2002 % change 24.8 17.0 EBITDA 2.9 2.4 18.3 EBIT 2.4 1.8 28.0 EBIT Margin 206,274 166,694 29.0 Revenues +23.7% Copies 8.1% 1H 2002 1H 2003 Advertising growth 7.4% Mm € +0.4% 5.9 1H 2002 5.9 1H 2003 BUSINESS DIVISIONS INTERNATIONAL MEDIA MAIN FIGURES 1H 2003 (€ million ) 1H 2002 % change Revenues 23 14 63.5 EBITDA 0.4 (2.3) - EBIT (1.8) (3.9) - EBIT Margin (7.9)% (27.4)% Revenues by business line 12,0 10.8 Ebit by business line 1,5 10,0 1.2 1 8,0 0,5 6,0 5.0 0 3.8 4,0 3.3 -0,5 2,0 -1 0,0 -1,5 Caracol 0.2 Radiópolis Participaciones Radio Bolivia -2 Caracol Radiópolis -0.3 -1.4 Participaciones Radio Bolivia BUSINESS DIVISIONS OTHER BUSINESS DIVISIONS LOCAL TV: Substantial operating improvement due to the excellent performance of local advertising revenues and the remarkable increase of programming sales PRISACOM: improvement at EBIT level as a result of a remarkable growth in revenues coming from telephony companies as well as notable cost-cutting initiatives