INDONESIA TOURISM PERFORMANCE
Voluntary Report
for :
ASEAN NTO’s MEETING
LUANG PRABANG, LAO PDR
20 – 25 June 2011
1. Tourism Worldwide
UNWTO Press Release on 11 May 2011 stated that international tourist
arrivals grew by close to 5% during the first four months of 2011,
consolidating rebound registered in 2010. According to the April Interim
Update of the UNWTO World Tourism Barometer, growth was positive in
all world (sub) regions during January and February 2011, with the
exception of the Middle East and North Africa. South America and South
Asia led growth (both at +15%), followed by Subsaharan Africa (+13%)
and Central and Eastern Europe (+12%). Meanwhile, Asia and the Pacific
(+6%), Europe (+6%), North Africa (-9%), Middle East (-10%), and The
Americas (+5%).
International Tourist Arrivals
1995 – 2010
Arrivals
Growth
(Mil)
(%)
1995
534
-
1996
567
6,2%
1997
593
4,6%
1998
610
2,9%
1999
632
3,6%
2000
682
7,9%
2001
682
0,0%
2002
702
2,9%
2003
691
-1,6%
2004
762
10,3%
2005
803
5,4%
2006
847
5,5%
2007
901
6,4%
2008
920
2,1%
2009
877
-4,7%
2010
935
6,6%
Year
Source: UNWTO Barometer, Feb 2011
International tourist arrivals in the periode of 1995 – 2010 has been
continuously increasing except in the year of 2003 (- 1,6%) and in 2009
(-4,7%).
Worldwide international tourist arrivals surpassed 124 million in the first
two monts of 2011 up from 119 million in the same period of 2010 .
(UNWTO Barometer)
2. Development of Visitor Arrivals to Indonesia
TOTAL VISITOR ARRIVALS BY NATIONALITY IN 2010
421,528
158,280
8
5
10
9
171,528
406,011
4
186,960
191,133
6
7
281,785
1,034,642
2
1
1,128,906
3
730,941
The number of international tourist arrivals to Indonesia in 2010 reached
the highest number throughout its tourism history that of 7.002.944
international arrivals or incresed 10,74% compared with the year of 2009
which was 6.323.730.
The position of ten major markets for 2010 was as follows Singapore
which represented 16.12 percent to the total, followed by Malaysia 14.77
percent, Australia 10.43 percent, China Rep. 6.02 percent, Japan 5.79
percent, Korea Rep. 4.02 percent, Taiwan 2.69 percent, United Kingdom
2.66 percent, USA 2,44 percent and France 2.26 percent. They made up
a total of 77.00 percent. ASEAN still remained the biggest contribution of
arrivals which recorded more than 35 percent of the total arrivals.
International Tourist Arrivals to Indonesia in the 1st Quarter of year 2011
700,000
600,000
548,821
568,052
598,068
608.093
658,476
600,031 613,422
594,242
586,530
555,915
500,000
493,799
644,221
594,654
560,367
578,152
523,135
400,000
2010
300,000
2011
200,000
100,000
Jan
Feb
Mar
Apr
Mei
Jun
Jul
Ags
Sept
Okt
Nov
Des
Source : Indonesia Statistic Board (BPS) and P2DJS
In the 1st quarter of the year 2011, International tourist arrivals to Indonesia has
recorded a slight increase of 7,2 % from the same period of 2010.
Number of Visitor Arrivals from Major Generating Markets
in 1st quarter of the year 2011
(by nationality)
Nationality
2010
2011
Growth (%)
Singapore
Malaysia
Australia
China
Japan
South Korea
United Kingdom
France
Netherlands
India
Nationality
Germany
Philippines
Russia
Saudi Arabia
Hongkong
Uni Arab Emirates
Others
Total
335,070
369,696
193,241
143,760
128,681
90,923
55,183
368,971
322,531
252,214
158,104
133,237
97,039
59,320
10.12
-12.76
30.52
9.98
3.54
6.73
7.50
38,743
41,290
42,553
2010
45,164
43,817
50,939
16.57
6.12
19.71
2011
Growth (%)
38,324
31,325
29,307
16,803
18,584
1,013
39,032
39,772
36,980
21,745
22,192
1,281
1.85
26.97
26.18
29.41
19.41
26.46
594,605
632,712
6.41
2,167,091
2,323,039
7.20
Source: Indonesia Statistic Board (BPS) and P2DJS
The largest number of international visitor arrivals came through 3 main
gateways, namely Bali : Ngurah Rai Airport , Jakarta : Soekarno Hatta Airport,
and Batam : Hang Nadim Airport. Ngurah Rai Airport, Bali welcomed
836.756 international tourists, or increase of 12,30% compared to the 1st
quarter of the year 2010. Soekarno-Hatta Airport (the national capital of
Indonesia) accounted for 595,925, with a slight decrease of -0,10% compared
to the 1st quarter of the year 2010. Hang Nadim Airport in Batam Island (near
Singapore) received 344,074 international visitors, or an increase of 7,71%
compared to the 1st quarter of the year 2010.
MONTHLY DISTRIBUTION INTERNATIONAL
VISITOR ARRIVALS TO INDONESIA
VIA 3 ENTRY POINTS IN THE 1ST QUARTER 2011 VS 2010
MONTH Soekarno Hatta
Jakarta
Jan-April
Ngurah Rai
Bali
Hang Nadim
Batam
2011
595925
836756
344074
2010
596504
745075
319436
Growth(%)
-0,1
12,3
7,71
Source : BPS
International Visitor Gateway in 1st Quarter of the year 2011
Ngurah Rai
38%
Others
19%
SoekarnoHatta
27%
Hang Nadim
16%
Source : Indonesia Statistic Board (BPS) and P2DJS
3. Foreign Exchange Earning from Tourism Sector
Total revenue from tourism in 2010 recorded as much as US$
7.603.450 million or an increase of 20,73% from 2009.
The average spending per visitor arrival to Indonesia in 2010 is US$
1.085,75 or an increase of 9,01% compared to 2009 with the average
spending of US$ 995, 93.
4. Accommodation
In 2010, the total number of accommodation is 14,587 units, made up
1,306 classified hotels (one to five star rated hotel), and 13,281
units (non-classified) with total capacity of 334,817 rooms.
The Number of Classified Hotels (2010)
400
350
363
300
326
267
250
232
200
4 Star
3 Star
2 Star
150
100
5 Star
118
1 Star
50
0
Source : Indonesia Statistic Board (BPS) and P2DJS
West Java offered the largest number of classified hotels with 165 units
followed by Jakarta with 153 units and Bali with 149 units, with the
average of occupancy rate 48% as listed in the table below.
In line with the increasing visitor arrivals to Indonesia, the average of
occupancy rate of classified hotel also increased that in 2010 reached
50,38%, compared to 2009 which only reached 48,39%.
The Average of Occupancy Rate
The Classified Hotels
Province
2009
(%)
2010
(%)
North Sumatera
West Sumatera
Jakarta
West Jawa
Central Jawa
Jogyakarta
East Jawa
Bali
North Sulawesi
South Sulawesi
East Borneo
Riau
West Nusa Tenggara
Riau Islands
36,51%
44,93%
52,96%
45,3%
39,1%
48,88%
47,24%
59,61%
45,99%
40,8%
45,72%
41,68%
43,31%
38,15%
42,64
47,5
54,97
48,66
40,93
49,98
48,74
60,66
43,62
44,06
45,65
44,74
45,65
39,96
48,39%
50,38%
Total
Source: Indonesia Statistic Board (BPS) and P2DJS
5. Transportation
Mode of transportation used by visitors to Indonesia in 2010 was 63% by
air transportation, 36% by sea transportation and 1% by land
transportation.
Source : Indonesia Statistic Board (BPS) and P2DJS
According to the data of Ministry of Transportation, airline seat capacity
for period of October 2010 to March 2011 was 14.704.820. Most of direct
airline seat capacity came from Singapore 3,70 million and Malaysia 3,36
million. There are still a lack of seat capacity for Indonesia’s major market.
Ministry of Culture and Tourism has set the target of tourists arrivals of
2011 is 7.7 Million. Therefore, it needs a more of seat capacity from
international line .A few of Indonesia’s major market have not yet direct
flight such as France, England and India.
SEAT CAPACITY DIRECT FLIGHT
BY COUNTRY OF ORIGIN
NO
COUNTRY
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
NETHERLANDS
GERMANY
RUSSIA
CHINA
HONG KONG
SRILANKA
TAIWAN
JAPAN
KOREA
TURKEY
MALAYSIA
BRUNEI DS
SINGAPORE
THAILAND
PHILIPINA
VIETNAM
AUSTRALIA
SAUDI ARABIA
UAE
KUWAIT
QATAR
YEMEN
TOTAL
INTERNATIONAL
AIRLINE
244,192
147,420
17,264
159,276
706,576
32,760
703,248
186,732
326,872
108,836
2,166,840
128,076
1,841,996
353,860
127,712
33,488
778,336
176,384
459,368
42,432
243,880
57,616
9,043,164
NATIONAL AIRLINE
TOTAL
67,704
123,240
209,976
221,884
134,992
1,612,832
1,898,000
220,896
37,440
787,748
588,952
-
311,896
147,420
17,264
282,516
916,552
32,760
703,248
408,616
461,864
108,836
3,779,672
128,076
3,739,996
574,756
127,712
70,928
1,566,084
765,336
459,368
42,432
243,880
57,616
5,903,664
14,946,828
Source : Ministry of Transportation, eff. 27 March - 29 October 2011
Since the 1990s, Indonesia has designated 17 airports as international
airport, which link Indonesia with 52 cities abroad, namely Sepinggan in
Balikpapan, Husein Sastranegara in Bandung, Hang Nadim in Batam,
I Gusti Ngurah Rai in Denpasar, Soekarno-Hatta in Jakarta, El Tari in
Kupang, Sam Rattulangi in Manado, Selaparang in Lombok, Polonia in
Medan, Minangkabau in Padang, Sultan Mahmud Badaruddin II in
Palembang, Sultan Syarif Kasim II in Pekanbaru, Supadio in Pontianak,
Achmad Yani in Semarang, Adi Sumarmo in Solo, Djuanda in Surabaya
and Adi Sucipto in Yogyakarta.
There are 37 international air carriers maintaining flight to Indonesia, and
9 Indonesia national air carriers that fly abroad, as listed in the below
table.
Indonesia National Air Carriers
NO
1.
2.
3.
4.
5.
6.
7.
8.
9.
NAME
Garuda Indonesia
Batavia Air
Indonesia Air Asia
Kartika Airlines
Lion Airlines
Merpati Airlines
Riau Airlines
Sriwijaya Air
Wings Air
International Air Carriers
NO
NAME
Air Asia
1.
NO
NAME
Japan Airlines
20.
2.
Eva Air
Korean Airlines
21.
3.
Firefly
Viva Macau
22.
4.
Malaysia Airlines
Shanghai Airlines
23.
5.
Philippines Airlines
Airnorth Regional
24.
6.
Royal Brunei Airlines
Jet Star
25.
7.
Singapore Airlines
Ozjet
26.
8.
Silk Air
Qantas
27.
9.
Thai Air Asia
10.
Tiger Airways
Continental Airlines
28.
Emirates
29.
11.
Valuair Limited
12.
Air China
Etihad Airways
30.
Qatar Airways
31.
13.
14.
15.
16.
17.
18.
19.
Air India
China Southern Airlines
Cathay Pacific
China Airlines
Cebu Pacific
Far Eastern Air Tans
Hongkong Express
Saudi Arabian Airlines
32.
33.
34.
35.
36.
37.
Yemen Airways
KLM Royal Dutch
Lufthansa
Aeroflot-Don
Transaero
The weekly capacity of international routes out of Indonesia totaled
376,106 seats on international air carriers and 185,328 seats on national
airlines.
In 2011, several airlines add their flight to Indonesia in order to
accomodate more visitor from Singapore, Malaysia and Brunei
Darussalam. Beside that starting January 2011, Garuda Indonesia
airlines and Aeroflot-Don airlines will serve a codeshare direct flight from
Moscow to Bali, 3 times a week.
6. International and National Tourism Events
There are 3 biggest annual tourism fairs in Indonesia to draw many
worldwide buyers to come to Indonesia for doing business with Indonesia
tourism industries, namely:
a. Tourism Indonesia Mart and Expo (TIME), 11-14 October 2011, Bandar
Lampung.
TIME is the premier tourism event in Indonesia, in which top industry
policy makers, pracritioners, sellers and buyers of Indonesia
participate. It is scheduled to conducted on October every year.
b. Indonesia Travel and Tourism Fair (ITTF), Jakarta JCC, September
2011
ITTF is an annual tourism and travel exhibition and conference event.
This event is supported by the Ministry of Culture and Tourism of the
Republic of Indonesia as well as the 4 largest tourism industry
associations i.e: Indonesia Hotel and Restaurant Organization,
Association of Indonesia Tour and Travel Agent, Indonesia Congress
and Convention Association, and Indonesia National Air Carriers
Association.
7. Visitor Arrivals in 2011
Indonesia has stable political and security circumstances nowadays. and
is very optimistic for its tourism performance for this year, and targeted as
much as 7.7 million as well as spending per visitor arrival of US$ 1.090,
with the foreign exchange earning of US$ 8,17 to 8,39 million in total.
Finally, the GDP of Indonesi’s major market in 2011 is increasing.
Indonesia expects more tourists arrival with longer lenght of stay and
more spending from tourists from major market.
Economic Growth of Major Market
6515,86
5878,26
5821,95
5458,87
China
Japan
3518,59
3315,64
2750,71
2582,53
2471,88
2247,46
1894,47
1465,08
1704,06
1537,97
1448,15
1235,54
Billion USD
1126,50
2011
1007,08
832,16
2010
783,29
299,99
246,67
253,74
222,70
247,78
237,96
202,87
188,72
822,63
706,74
Germany
France
UK
Russia
India
Australia
Korea
Netherlands
Middle East
Singapore
Malaysia
Philippines
Indonesia
0,00
3500,00
Source: IMF, April 2011
In 2011 the avarage of
GDP major markets
including Indonesia is
predicted increase 16.4%
compared by the year of
2010
7000,00
--000--