Cody Shaw
Altamonte Springs, FL
www.codyshaw.com
codyshaw@outlook.com
407-545-9898
Professional Summary
I am an enthusiastic marketing strategy/project management professional with international marketing strategy consulting
experience. Insightful and efficient, I possess a diverse skill set which enables me to develop innovative marketing
strategies, clearly communicate my ideas, build organizational buy-in, and manage project execution. I am looking for a
marketing oriented position with a great Orlando company.
Specialties:
Marketing Strategy, Marketing Communications, Marketing Analytics, Brand Management, Project
Management, Management Consulting, Technology, Training, Customer Service
Skills
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4+ years of international marketing strategy consulting experience
Motivated and successful strategic marketing professional with analytics experience
Effective communicator on all organizational levels with cross functional team experience
Talented writer with a clear and concise delivery
Polished presenter, trainer and workshop leader
Self-reliant and capable of planning ahead, organizing workload and multi-tasking to meet multiple deadlines
Tech-savvy and proficient with a variety of operating systems and software packages
Experience
Deltak, Maitland, FL (Marketing Project Manager)
Feb 2013 – Oct 2013
 Manage all aspects of launching various marketing projects including: brand campaigns, marketing
initiatives for new partners, new programs for existing partners, technology and channel marketing efforts
 Work with cross-functional teams to successfully manage project development from initiation to closure
 Collaborate with project stakeholders to complete project charter, technical requirements, and business
requirements to outline the project’s scope, goals, deliverables, required resources, budget, and timing
 Lead, coach, and motivate project team members on a proactive basis
 Develop tools and best practices to optimize management and execution of projects
Cozmix Inc., Heathrow, FL (Marketing Strategy Consultant)
Jan 2008 – May 2012
 Provided high-impact solutions to improve clients’ sales force strategy, planning and deployment
 Assisted and led sales force strategy consulting projects for multinational pharmaceutical companies in
Asia, Europe, South America and USA
 Helped maximize ROI of sales forces by optimizing sales force size, structure, resource allocation,
segmentation, territory alignment, multi-channel sales strategies and more
 Managed all phases of projects, from pre-project planning to final conclusions and recommendations
 Organized project schedules and ensured that all deadlines were met in a timely fashion
 Generated sales proposals, marketing material, direct marketing programs, press releases, case studies,
technical documentation, training courses and strategic plans for consulting services and software products
 Worked directly with the company president to manage the corporate brand and software products
 Attended trade shows to promote and represent Cozmix, conduct product demos, and qualify sales prospects
Geo-Bureau Ltd., Pontyclun, Wales (Marketing Assistant)
Feb 2005 - Jul 2007
 Worked with the managing director to create the marketing plan and manage brands
 Coordinated website implementation, developed site content, and generated marketing literature
 Performed market research projects for external clients
Education
University of Glamorgan (now University of South Wales) (Pontypridd, Wales)
 Master of Science in Marketing
 Graduated with Distinction as the top student in the school of business
 GMAT score of 680 (89th percentile)
Jan 2005 - Jun 2006
University of Vermont (Burlington, VT)
 Bachelor of Science in Business Administration with a marketing concentration
Sep 1996 - May 2000