CS12- Attitudes for Success - Hispanic Outreach

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Presented By
Patricia Dawson
Oregon State University Extension Service
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Open discussion and dialogue
Provide key components and best-practices
for Hispanic audience programming
Identify areas to focus on when establishing
programs for new audiences
Share examples of community partnerships
that are essential for program success
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Latino Population is
growing at rapid
rate.
Address critical
community issues
Bring new ideas,
value and
dimension to
programs.
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55 million
35.2 million
2000
2014
An increase of 56%
from 2000
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Don't know
62
No One
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Sonia Sotomayor
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Marco Rubio
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Antonio…
Luis Gutierrez
Other
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13
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Organized in 1990
Evolved from adult
directed to student
advisory board
Addresses issues and
needs as identified by
advisory board
Expanded grade
level, outreach efforts
& community
engagement
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Strengthen lives of
Hispanic families
Promote academic
success
Support youth
leadership
Encourage
community
engagement
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Grants
Corporate Sponsors
School Enrichment
Grants
Private Donors
Student/Parent
Fundraisers
Student Fees
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Assist Hispanics in developing the skills and
confidence to become committed and
involved in their schools and community.
Enhance positive social relations in a multicultural environment.
Enhance self-esteem, communication skills
and leadership abilities.
Encourage Hispanics to complete high
school and further their education.
Encourage Hispanics to serve on a
leadership board and communicate
opportunities to peers.
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500 youth in grades
7-12 representing
14 schools from 10
rural communities
Adult volunteers
representing a
diverse background
Families of program
participants
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Four-tiered academic/leadership program
Annual conference provides a series of
educational workshops, exhibits and keynote
speakers to address topics identified by the
student advisory board.
Monthly leadership sessions for student
advisory board representing 14 area schools.
After school clubs emphasize study skills and
projects of interest- sports, sewing, dance,
robotics.
Educational outreach to families ~ Parent
Nights, Project Training, Conference helpers.
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Youth and adult
board members
Youth serve as
workshop
facilitators and
hosts for
exhibitors
Jointly planned
and conducted
fundraisers and
presentations
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14 Area Schools – Representing Umatilla
and Morrow Counties
Social Service Agencies
Education Service District
Area Business Leaders, Community Leaders,
Clergy, Parent Volunteers
Pacific Northwest Colleges and Trade
Schools
Oregon State University Extension 4-H
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Preparing for High School/College
Leadership and Community Action
Keep Your Options Open – Goal Setting
Communicating Your Feelings
Refusal Skills
Teen Health Issues – Nutrition, Stress, Fitness
Meeting Management
Roles and Responsibilities as a Citizen
Careers – S.E.T., Ag~Natural Resources, Medical
Adult Sessions – Understanding School System, Food
Prep, Sewing, Financial Management, Community Action,
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Represent 4 Pacific
Northwest States
Donate their
services
Utilize OSU/4-H
curriculum or
material from their
profession
Most are of
Hispanic Heritage
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Opening and closing
conference
motivational speakers
Guest speakers have
included:
*Professionals
*Former Students
*Community Leaders
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Represent 4 States
Colleges
Careers
Health Issues
Leadership
Opportunities
Many have
attended 20 or
more years
Build Trust/Relationships
 Develop a Process for
Communication
 Recognize Impact of
Differences
 Identify tasks that are
attainable & sustainable
 Culturally Appropriate
 Bring the forum to the
Hispanic Community
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Personal Invitations
Short Term
Commitments
“Helpers”
Family Friendly
Evening/Weekend
Sessions
Provide
Food/Childcare
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Be willing to invest time and effort
Rethink the traditional model for program
delivery
Allow extensive time for relationship
building
Partnerships are essential
Build in time for families to participate
A solid funding base is critical
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Language Barriers
Targeted Audience
Legal Status
Cultural Practices
Transportation
Transition to Youth
Leadership Board
Facilities
Funding
Staffing
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9,000 students gained skills in leadership,
communication skills, and enhanced their
awareness of the value of education.
Students from 14 schools participated in a
monthly leadership development program.
A unique collaboration of 28 local and
regional partners worked with students to
plan and conduct the “Attitudes for Success”
program.
The program design has been requested by
educators from across the nation.
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“I learned anyone
can be a leader
…even Hispanics.”
“I learned the
importance of
college – I wasn’t
sure before.”
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98% of participants
indicated they are
more likely to attend
college because of
program.
96% gained
leadership skills
Hispanic parents
gained understanding
of schools &
communities
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Children achieve
academic success
Parents
understand
importance of
school attendance
and participation
Families learn how
to become
engaged in their
communities
A retrospective
study of former
participants (20092012) found that
85% were, or had,
attended higher
education.
“They made me
realize that nothing
is impossible for
me.”
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“I learned it doesn’t
matter what color
your skin is – you
CAN be a success”
“I learned how to
help in my
community”
“I know how to be a
leader”
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“I learned where to
find jobs and what
I should do to
prepare for life”
“I learned how to
support my child.
Now I know who to
go to”
For more information
Contact:
Patricia Dawson, Umatilla County
Professor, Oregon State University
4-H Youth Development Programs
patricia.dawson@oregonstate.edu
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