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Thursday, March 1, 2012
Carolina Innovations Seminar

• Three provisional & one full patent application
• One licensing deal
• One spinout company*
– Augment Medical
• Won Inaugural NCIIA BMEstart Competition
– 60 entries from 30 universities
• Industry feedback on new hires
“Students taking your class show a level of preparedness for medical device development…providing them skills that are critical to succeed in a large company.”
– F. Javier de Ana

• Graduate Level Multidisciplinary Program
• Students from UNC and NCSU
– Engineering, Business, Medicine, Law, Design, Etc.
• Four 8-week modules (1.5 credits each)
• Student derived projects
– Clinical Immersion Primarily at UNC Health Care
– Also NCSU College of Veterinary Medicine and other local healthcare providers
• Sincere business considerations
– Regulatory, Reimbursement, IP Strategy…

• Distinctions
– Industry Coach
• Facilitates small group setting
• Conference room (not lecture hall)
– Industry Mentors
• Access to Research Triangle Park Expertise
– Modules
• Short courses allow team flexibility
• Ability to recruit student talent to team
– Proximity/Access to UNC Health Care
• Challenges
– Two-campus commute
– Graduate student time constraints

Class Topics
• Strategic Focus
• Observation and Problem Identification
• Need Statement Development
• Disease State Fundamentals
• Treatment Options
Deliverables
• Project
Proposal
• IP Disclosure
• Stakeholder Analysis
• Market Analysis
• Needs Filtering
• Ideation and Brainstorming
• Concept Screening
• Intellectual Property Basics
• Regulatory and Reimbursement Basics
• Business Models
• Prototyping
• Final Concept Selection
• IP Strategy and R&D Strategy
• Clinical and Regulatory Strategy
• Quality, Process Management, and Reimbursement
Strategy
• Marketing, Stakeholder, Sales, and Distribution Strategy
• Competitive Advantage and Business Strategy
• Market Analysis
• Product
Requirements
• Design
Concepts
• Business Plan
• Prototype
Manufacturing
Specifications
• Prototype
• Qualification
Protocol/Report
• Risk
Assessment

• Academic, private, vet-med hospitals + other local providers
• Expert coaching from Research Triangle Area professionals
• Support structure of two major universities
• Industry-ready employee training
• Innovation process built considering needs of large company and startup environments
• Unique immersion experience
• Opportunity for a Certificate in Medical Devices offered by the Biomedical Engineering Dept.
– Includes 6 additional credits in business
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• To learn more: www.bme.unc.edu/MedtechID/
• Or email: ajdimeo@gmail.com
• Medtech-ID Student
Perspective
• Augment Medical
Perspective
• Save the date:
May 1 st 3:00-8:00
BME Symposium at the NC Biotech Center
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