Ticker: HPQ Sector: Technology Industry: Computer Hardware Recommendation: HOLD Pricing Closing Price $48.46 (2/14/10) 52-wk High $52.95 (2/14/10) 52-wk Low $25.39 (2/14/10) Market Data Market Cap $114.08B Total assets $114.799B Valuation EPS (ttm) $3.14 P/E (ttm) 15.45 Profitability & Effectiveness (ttm) ROA 6.72% ROE 19.28% Profit Margin 6.69% Overview: Hewlett-Packard (HP), one of the world’s largest technology companies, offers a multitude of products, services, and software. Within the past couple years, the company acquired Electronic Data Systems (EDS) to improve one-stop shopping for global enterprises. On September 23, 2009, HP changed the name from EDS to HP Enterprises Services. The HP Enterprise Services segment offers solutions for companies with industry standard storage and severs products. HP’s service segment offers IT services, which range from: consulting and integration, as well as, outsourcing a company’s services. HP’s software segment has useful management software, information management, and business intelligence systems. HP’s personal computer segment offers a full product line of different commercial and personal computer products. Also, HP’s printing and imaging segment helps offer customers many products from printers to scanners. HP also has a finance segment for financing the purchases of their products. HP’s financing segment also helps out small to medium businesses as well as different government entities. Recommendation: I believe that this company is a HOLD. The company has a long operating history, with a loyal customer base, as Analyst: well as extremely high growth rates in the last five years. The enormous budget for R&D ($2.8 billion) promises continued Jeff Griffith innovative products. The CEO is very competent, and the industry has jmgxb6@mail.missouri.edu a promising future. Using conservative growth rates for HP this company has an extremely high intrinsic value and is undervalued. Based on the IFM portfolio committee report, we should not invest any more funds into technology. Even though this stock appears to be significantly undervalued, I believe that we should hold our current position because we currently hold about a significant number of shares of HPQ which makes up about 3.5% of our current stock portfolio. Oper. Margin 8.85% Major characteristics: HP is the largest worldwide seller of personal computers. According to Software Top 100, HP is the 6th largest software company in the world. HP is #2 globally in IT services. HP is the 9th largest company on the Fortune 500 Ranking. HP has 21% of the PC market share, while Acer, HP’s closest competitor since it surpassed Dell in Q3, has 14% market share. Core competence: HP’s core competencies are creating solutions, building demand for those solutions, and then servicing those solutions. To create solutions HP creates a mix of products that customers want, such as designing the printers, servers, and computers. The innovative products that HP sells build demand for HP’s solutions. Then the continuous application of maintenance and consulting complements the other two competencies. SWOT Analysis Strengths: Relative to its competitors, HP has a broad portfolio of different operating segments allowing diversified earnings. Approximately 64% of HP’s net revenues come from international markets, and the company continues to expand into emerging markets. HP is a leader or among the leaders in each of their business segments. With HP’s acquisition of EDS, and possible acquisition of 3Com, HP can offer better one-stop shopping. HP’s new CEO, Business Week’s CEO of the year for 2007, Mark Hurd, has brought tremendous growth to the company. Weakness: Because of HP’s diversified earnings, it is less specialized in its different operating segments. To keep its competitive position, HP offers many innovative products which results in high R&D costs that must be expensed when they occur. The demand for HP’s products is difficult to forecast which often leads to surpluses or shortages of its products. Opportunities: HP’s high R&D budget, which is used to create many diverse and innovative products, allows the company the ability to find many opportunities with the creation of new products. HP continues to expand into emerging markets which will bring in future revenues. Exposure to the emerging markets provides the company with a new market to sell its maturing products. The demand for technology will continue to grow because the world is becoming increasingly more connected. Threats: In HP’s industry the probability that a competitor will cut prices is high, which results in pricing wars. Also, HP’s financial performance is largely dependent on the market conditions and if we are to see a second dip in the market, HP will likely be greatly affected by it. Breakdown of 2009 Financials by the 7 Operating Segments for HP Revenue Growth 2008-2009 Revenue Growth 2007-2008 Operating Income (mm) $ 35,305.00 $ 1,661.00 4.70% 30% -17% 16% $ 24,011.00 $ 4,310.00 17.95% 21% -18% 3% $ 15,359.00 $ 1,518.00 9.88% 13% -21% 4% HP Services $ 34,693.00 $ 5,044.00 14.54% 30% 55% 35% Software HP Financial Services Coporate Investments $ 3,572.00 $ 684.00 19.15% 3% 18% 20% $ 2,673.00 $ 206.00 7.71% 2% -1% 16% $ 768.00 -7.29% 1% -20% 27% Personal Systems Imaging and Printing Enterprise Storage Operating Margin Percent of Total Revenue Revenue (mm) $ (56.00) Competitors: HP is an enormous company with many different business segments and the list of competitors is enormous. IBM is probably the company that most closely mirrors HPQ’s operations. DIRECT COMPETITOR COMPARISON HPQ ACN DELL IBM Industry Market Cap: 114.57B 25.61B 27.08B 162.44B 1.41B Employees: 304,000 176,000 76,500 N/A 4.90K -7.90% -11.20% -14.90% 0.80% 8.10% 114.55B 22.45B 51.43B 95.76B 958.78M Gross Margin (ttm): 23.59% 30.01% 18.25% 45.72% 38.98% EBITDA (ttm): 15.80B 3.32B 3.44B 23.16B 187.68M Oper Margins (ttm): 9.62% 12.59% 5.15% 19.00% 10.60% Net Income (ttm): 7.66B 1.55B 1.45B 13.43B N/A EPS (ttm): 3.143 2.375 0.741 10.008 0.38 P/E (ttm): 15.42 17.05 18.68 12.39 20.14 1.13 1.1 1.24 1.12 1.44 Qtrly Rev Growth (yoy): Revenue (ttm): PEG (5 yr expected): P/S (ttm): 1.00 1.13 0.53 1.69 1.48 ACN = Accenture plc DELL = Dell Inc. IBM = International Business Machines Corp. Industry = Diversified Computer Systems Performance over the past 5 years compared to competitors: DELL, IBM, AAPL, S&P500 and the Computer Hardware industry. Over the last 5 years, Apple appears to be the leader in this industry with HP in second. Stock price change over the past 2 years: HP’s stock price begins to rise as the market turns around but, unlike the S&P 500, HP as well as the Computer Hardware industry have reached their prices from before the market crashed. Stock price change over the past year compared to competitors: HP as well as its competitors are all seeing rising stock prices in the past year, but compared to the majority of its competitors HP has not seen as large of an increase. Discounted Cash Flow Some of the growth rates used in the DCF above were from Yahoo Finance. The only growth rates that did not come from Yahoo were 5% for 2016-2019 and the 2.5% second stage growth rate. I used these growth rates because I felt that they were both conservative and reasonable. The table below shows a sensitivity analysis, where I changed the first stage growth rates as well as the discount rate. Please note that the first stage growth rates that I used in the sensitivity analysis were held steady for the first 10 years. Sensitivity Analysis First Stage Growth Rates Discount Rate 2% 4% 6% 8% 10% $54.20 $62.52 $72.20 $83.44 11% $48.33 $55.46 $63.74 $73.32 12% $43.71 $49.92 $57.10 $65.39 13% $39.98 $45.45 $51.76 $59.03 The intrinsic value for HPQ of $87.42 is much higher than the current stock price of $48.46 (as of 2/12/10). This indicates stock for this company is currently undervalued based on the analysts’ estimated growth rates. Wall Street Analysts’ Opinions: Current Month Last Month Two Months Ago Three Months Ago Strong Buy 14 13 13 13 Buy 13 12 12 12 Hold 5 5 5 5 Underperform 0 0 0 0 Sell 0 0 0 0 Data provided by Thomson/First Call S&P Recommendation: 12 Month Target Price as of Feb. 10, 2010 = $67.00 Qualitative Risk Assessment: Medium S&P Quality Ranking: B+ (Average) S&P Fair Value Rank: 4+ (Stock is moderately undervalued)’ Volatility: Low (HPQ ha had low price volatility over the past year) Technical Evaluation: BEARISH (since January 2010) 5 STARS = STRONG BUY Financial Statements HEWLETT-PACKARD COMPANY AND SUBSIDIARIES Consolidated Statements of Earnings For the fiscal years ended October 31 2009 2008 2007 In millions, except per share amounts Net revenue: Products Services Financing income Total net revenue Costs and expenses: Cost of products Cost of services Financing interest Research and development Selling, general and administrative Amortization of purchased intangible assets In-process research and development charges Restructuring charges Acquisition-related charges Pension curtailments and pension settlements, net Total operating expenses Earnings from operations Interest and other, net Earnings before taxes Provision for taxes Net earnings Net earnings per share: Basic Diluted Weighted-average shares used to compute net earnings per share: Basic Diluted $ 74,051 $ 40,124 377 114,552 91,697 $ 26,297 370 118,364 84,229 19,699 358 104,286 $ 56,503 30,695 326 2,819 11,613 1,571 7 640 242 — 104,416 10,136 (721) 9,415 1,755 7,660 $ 69,342 20,028 329 3,543 13,326 967 45 270 41 — 107,891 10,473 — 10,473 2,144 8,329 $ $ 3.21 $ 3.35 $ 2.76 $ 3.14 $ 3.25 $ 2.68 63,435 14,959 289 3,611 12,430 783 190 387 — (517) 95,567 8,719 458 9,177 1,913 7,264 2,388 2,483 2,630 2,437 2,567 2,716 HEWLETT-PACKARD COMPANY AND SUBSIDIARIES Consolidated Balance Sheets October 31 2009 2008 In millions, except par value ASSETS Current assets: Cash and cash equivalents Short-term investments Accounts receivable Financing receivables Inventory Other current assets Total current assets Property, plant and equipment Long-term financing receivables and other assets Goodwill Purchased intangible assets Total assets LIABILITIES AND STOCKHOLDERS' EQUITY Current liabilities: Notes payable and short-term borrowings Accounts payable Employee compensation and benefits Taxes on earnings Deferred revenue Accrued restructuring Other accrued liabilities Total current liabilities Long-term debt Other liabilities Commitments and contingencies Stockholders' equity: Preferred stock, $0.01 par value (300 shares authorized; none issued) Common stock, $0.01 par value (9,600 shares authorized; 2,365 and 2,415 shares issued and outstanding, respectively) Additional paid-in capital Retained earnings Accumulated other comprehensive loss Total stockholders' equity Total liabilities and stockholders' equity $ 13,279 $ 10,153 55 93 16,537 16,928 2,675 2,314 6,128 7,879 13,865 14,361 52,539 51,728 11,262 10,838 11,289 10,468 33,109 32,335 6,600 7,962 $114,799 $113,331 $ 1,850 $ 10,176 14,809 14,917 4,071 4,159 910 869 6,182 6,287 1,109 1,099 14,072 15,432 43,003 52,939 13,980 7,676 17,299 13,774 — — 24 24 13,804 14,012 29,936 24,971 (3,247) (65) 40,517 38,942 $114,799 $113,331 HEWLETT-PACKARD COMPANY AND SUBSIDIARIES Consolidated Statements of Cash Flows For the fiscal years ended October 31 2009 2008 2007 In millions Cash flows from operating activities: Net earnings $ 7,660 $ Adjustments to reconcile net earnings to net cash provided by operating activities: Depreciation and amortization 4,773 Stock-based compensation expense 635 Provision for doubtful accounts — accounts and financing receivables 345 Provision for inventory 221 Restructuring charges 640 Pension curtailments and pension settlements, net — In-process research and development charges 7 Deferred taxes on earnings 379 Excess tax benefit from stock-based compensation (162) Other, net (54) Changes in assets and liabilities: Accounts and financing receivables (549) Inventory 1,532 Accounts payable (153) Taxes on earnings 733 Restructuring (1,237) Other assets and liabilities (1,391) Net cash provided by operating activities 13,379 Cash flows from investing activities: Investment in property, plant and equipment (3,695) Proceeds from sale of property, plant and equipment 495 Purchases of available-for-sale securities and other investments (160) Maturities and sales of available-for-sale securities and other investments 171 Payments made in connection with business acquisitions, net (391) Net cash used in investing activities (3,580) Cash flows from financing activities: (Repayment) issuance of commercial paper and notes payable, net (6,856) Issuance of debt 6,800 Payment of debt (2,710) Issuance of common stock under employee stock plans 1,837 Repurchase of common stock (5,140) Excess tax benefit from stock-based compensation 162 Dividends (766) Net cash used in financing activities (6,673) Increase (decrease) in cash and cash equivalents 3,126 Cash and cash equivalents at beginning of period 10,153 Cash and cash equivalents at end of period $ 13,279 $ 8,329 $ 7,264 3,356 606 275 214 270 — 45 773 (293) (61) 2,705 629 47 362 387 (517) 190 (74) (481) (138) (264) 89 1,749 235 (165) (567) 14,591 (2,808) (633) (346) 1,031 (606) 2,603 9,615 (2,990) 425 (178) 280 (11,248) (13,711) (3,040) 568 (283) 425 (6,793) (9,123) 5,015 1,863 3,121 4,106 (1,843) (3,419) 1,810 3,103 (9,620) (10,887) 293 481 (796) (846) (2,020) (5,599) (1,140) (5,107) 11,293 16,400 10,153 $ 11,293