http://www.wordle.net/
•In a MS Word document list 15-20 synonyms for
the word Advocacy.
•The more a word is listed the larger it’s font will
be in the final product.
•Go to the website above and paste the words
into the box.
•Create your wordle.
•Copy your wordle creation into PP. You may
have to use print screen and crop image.
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Corporate Advocacy
Wendy’s: Adoption
Dollar General: Literacy
Allstate: US paralympic
Slide 2
– You find 4 more corporation advocacy examples.
• Slide 3
– Why do corporations get involved in advocacy?
• Slide 4
• Describe your view on the need or unneed of
corporate advocacy in our free enterprise?
Advocacy & Citizenship
• Corporate backing v. democracy
• Supreme court case
– Corporation may support political candidates
• Example: Target could endorse Michelle Bachmann through
organizations. Funds cannot be directly given to candidates.
• http://www.nytimes.com/2010/01/22/us/politics/22scotus.
html
• Slide 5
– Why is this advocacy?
– In your opinion is this progress or a detriment to
democracy?
– What is this supreme court case??
Advocacy & Citizenship
• Corporate backing v. democracy
• Supreme court case
– Corporation may support political candidates
• Example: Target could endorse Michelle Bachmann through
organizations. Funds cannot be directly given to candidates.
• http://www.nytimes.com/2010/01/22/us/politics/22scotus.
html
• Slide 5
– Why is this advocacy?
– In your opinion is this progress or a detriment to
democracy?
– What is this supreme court case??
Advocacy
Slide 6
• List three possible negative impacts of
advocacy?
• Write a scenario of a negative impact of
advocacy.
Nonprofits in Bowling Green
Slide 7
• Select a nonprofit to research
• What is their website?
• What is their mission?
• What are their goals?
• Who is the population they serve?
Slide 8
• Describe one activity our class could undertake
with this nonprofit.
Rubric
Slide #
Content
Points
Earned
1
Wordle
10
2
4 Examples
8
3
Why Corporations get involved in advocacy
5
4
Description of need or unneed
5
5
Corporate backing of Political Figures
Why is this advocacy? Opinion, Named Case
7
6
Negative Advocacy
5
7
Nonprofit Research
10
8
Nonprofit Activity
5
Total
55
Points
Available