Mintoo.doc - Ethos Watch Boutiques

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MINTOO THAKUR

305-A | 3 rd floor, Flat no. 4

Krishnapuri Gali No.-1

Mandawali Fazalpur | Delhi – 110092

9818490829/9990308619 | mintoo2012@gmail.com

CAREER OBJECTIVE

 I want to relish working in Leading Company with dedication and determination, as that would fulfill my professional taste as well.

 To excel in the field of Marketing and head a team, taking it through ever increasing heights of competitive performance to reach new pinnacles.

 To be an indispensable asset for the progressive organization.

 To understand and pursue organization goals.

Highly result-oriented with willing to learn more with experience.

PROFESSIONAL EXPERIENCE

GITANJALI GROUP | GITANJALI LIFESTYLE | Delhi | Oct’2011 to Feb’2015

A chain of multi-brand lifestyle stores that retail a vast range of leading diamond and gold jewellery brands like

Nakshatra, Gilli, Asmi, D’ Damas, Sangini and others as well as lifestyle Accessories & Watch.

ASSISTANT MANAGER – MARKETING

Job profile-

 Responsible for all branding and promotional activities across the region.

 To be responsible for increasing target consumer awareness of the brand in a competitive market.

 Managing all ATL/BTL activities & communication.

 Identify suitable OOH options to increase awareness and visibility of the Brand through Hoarding, Flag

Poles & Signage, Metro Branding, Cab Advertising, Mall Activations & Branding, RWA activation etc.

 Planning and Execution of all Product/ATL campaigns to ground level as per the target segment.

 Develop and promote the company brand image by introducing innovation retail promotion programs, point of purchase material, store level activations to drive in walk-ins etc.

 Handling BTL marketing (At zonal/state level) to meet specific market requirement.

 To be part of designing related activities like (brochures, leaflets, flyers, tent card, advertising art-works etc).

 Budget Management - planning & Managing Promotional Budgets.

 Overseeing the design & implementation of marketing activities, Sales promotion, BTL campaigns, Visual

Merchandising, Product display & demonstration.

 Handling store ambiance & customer services, monitoring customer complaints and feedback.

 Coordinating with event management agencies, manage vendors network i.e. fabricators, printers for timely delivery of brand collateral, POP material, display stands & in shop/ outdoor brandings.

 Marketing research and competition analysis.

 New Product launch, organizing brand/product based contests, Consumer contacts, tie up/cross promotions, Market research, special targeted mailers & other direct communications.

 Organized Events, Exhibitions, and Trade Shows.

 Responsible for new store & scheme launch activities (pre launch to Post launch).

 Media purchase and release coordination.

 Preparing MIS reports.

PROFESSIONAL EXPERIENCE

TITAN INDUSTRIES LIMITED | Delhi | July’2006 to Sep’2011

The Manufacture of India’s leading watch brand and India’s only national Jewellery brand. It is the Joint Venture between India’s most respected business organization – the Tata Group and Tamil Nadu Industrial Development

Corporation (TIDCO).

MARKETING EXECUTIVE

Job profile-

 Formulate, direct and coordinate marketing activities and policies to promote brand, product and services of the company.

 Planning and execution of all BTL activities.

 Visual Merchandising & Proper Display of Merchandise along with identifying shelf-space in prime outlets and put proposals for them.

 Co-ordination of events advertising and promotional programmers.

 Vendor Management – printing of collaterals, outdoor activities like canopy set ups, flag sign poles, leaflet insertions, tent card, general branding etc.

 Build & retain relationship with potential buyers and to promote brand.

 Directing brand management, PR, media relation, corporate positioning, product launches, advertisement and marketing collateral.

 Supervision of the marketing programs organized by the company from time to time.

 Learn the competitor’s strategy and initiate new marketing strategies to counter it.

 Budget management. To deliver all marketing activity within the agreed budget.

PROFESSIONAL QUALIFICATION

 Diploma in computer application | Bhartiya Vidhya Bhawan.

 B.Com (P) | Delhi University.

 MBA | SCDL, PUNE.

COMPUTER PROFICIENCY

Proficiency in MS- Office Covering:-

 MS-Word, Excel, Power point, Internet etc.

Father’s Name

Date of Birth

Sex

PERSONAL DETAILS

: Sh. Durga Nand Thakur

: 12.12.1984

: Male

Marital Status

Languages Familiar With

: Single

: Hindi and English

Hobbies : Playing Cricket and Listening Music

Salary Expected

DATE -

PLACE – DELHI

: Negotiable

MINTOO THAKUR

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