NEEDS ANALYSIS
Enterprise Europe Network – Key Account Manager
GENERAL INFORMATION
Company name:
CIF:
Address:
Phone number:
E-mail:
Web:
Establishment date:
Number of employees:
Main business area/s of the
company:
Projects already
funded/Patents:
Other projects ongoing:
PROJECT INFORMATION
Project Acronym/Title:
Project start date:
Cut-off date of the SME
Instrument call of the granted
project:
1.- General overview of the project. Explain briefly how it fits into your business plan.
2.- Who are the key team members active in the SME Instrument project?. Indicate full name,
academy profile, position in the company and role in the project.
3.- Who will be the main contact person for KAM/Coach interaction?
4.- ¿How did you find out about the SME Instrument? Did you have any support? If so, can you share
the agreement with the consultant/proposal writer?
5.- ¿Could you provide background documents on the project (proposal, evaluation)?
6.- ¿What are your plans for the next Phase (which cut-off date will you apply to)?
7.- ¿Where are you getting the 30% match funding? What additional sources of public/private
funding will support the project?
8.- ¿Is the company looking for any other grants? Has the company identified any other funding
programs that fit with its interests?
COMPANY ANALYSIS
9.- ¿Which stage is the company in at the moment and which stage does it want to reach after the
project? (See “Life-Cycle Model” pdf).
Company´s current stage at the Desired stage after successful
time of project initiation
conclusion of the project
Seed stage
Project-to-project
stage
Upscaling stage
Expansion stage
Renewal stage
Consolidation stage
10.- Select all coaching needs for your company (See “Business Inovation Tree” pdf)
Critical areas of the
SME´s
business
innovation system
Topics
Offering: Products and Services,
Platform, Solutions
Process: Redesign, Organization &
resources, Supply chain
Business innovation Distribution: New distribution
vectors
channels, Networking, Extension
of a brand
Customer: New customers
(segment), Experience (new
interface), Value capture
Intern
Competitors
Customers
Suppliers
Sources of
Universities and high schools
innovation ideas
Support organizations
Conference and exhibitions
Newspapers and web
Others
Strategy
Qualification
Organization
Development of innovation
Internal resources
Markets
Finances
Intellectual Propety (IP)
Others
Schools and research centers
Other companies
Partnerships and
Customers (Pilots)
cooperations
Support organizations
Others
Tick if
relevant to
company
Low
coaching
priority
High
coaching
priority