BEACHBODY
Bart Tyszkowski
Jessica Fischer
Name #3
Name #4
BEACHBODY
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HOME FITNESS PROGRAMS
SUPPLEMENTS
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GREECE
• Southern Europe
• Contains many mountain
ranges and a string of islands
• Largest island of twenty is
Crete
• Capital of Greece is Athens
• Slightly smaller than Alabama
BACKGROUND
Native language of the country is Greek which is
spoken by 99% of the population
 The country’s religion is almost completely Greek
Orthodox
 The Greek government is a Parliamentary
Republic

BACKGROUND CONTINUED
Member of European Union
 Euro in circulation since 2002
 March 2012 Greece’s economy collapsed

ECONOMY
Greece ironed out a debt restructuring deal
totaling over $77 billion Euros
 Process only seen as a bandage
 Greece has a strong labor force of almost 5
million people
 However, due to the downturn they have a high
rate of unemployment measured around 17%
 The public debt of Greece is the 4th worst in the
world of 165% of GDP. The United States is only
68% as a comparison

OBESITY EPIDEMIC
Greece as a country is tried for 15th with 70% of
their population as overweight with a BMI over
25
 Least physical activity in the European Union
 Greek diets are filled with oils and meats which
are stacking on the pounds
 http://www.oecd.org/health/49716427.pdf

WHY LAUNCH IN GREECE?
Cheap weight loss program compared to
alternatives (health clubs, personal trainers,
expensive meal plans)
 Obesity Epidemic – help the people regain control
of their body
 European Union – Free Trade
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