Job Description
Job Title
Charity Shop Area Manager
Location
St Elizabeth’s (Perry Green). Significant local travel is required for
which the postholder shall need use of a private vehicle for work
purposes.
Responsible to
Head of Fundraising
Hours of Work
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37.5 hours per week , working 5 days out of 7
Main purpose of job
To develop and recruit exceptional shop managers, enabling them to build strong volunteer
teams to meet income targets and create thriving, profitable retail businesses, supporting
and endorsing St Elizabeth’s principles, values and brand, and raising as much money and
awareness as possible for St Elizabeth’s work, whilst also ensuring that our non-negotiable
safeguards are in place.
All staff have a responsibility for safeguarding and promoting the welfare of children,
vulnerable adults and young people.
The post holder will be expected to carry out their duties within the ethos of the Daughters of
the Cross of Liege and the spirit of St Elizabeth’s Mission Statement.
Main Duties and Responsibilities
Value and support shop managers and volunteers in the running of profitable shops
 Build strong relationships based on trust, mutual respect and understanding with
shop managers, and support them in enabling volunteer teams to run the shops
effectively, maintaining good communication.
 Empower shop managers to deliver and maintain exceptional retail standards,
including visual merchandising, customer service, stock generation and
management, shop cleanliness and appearance, range selection and effective
pricing. Ensuring adequate stock levels held and redistributed between shops to
maximise sales potential across the area.
 Inspire shop managers through demonstrating ambition and creating a desire and
drive to generate more contribution through the shops to support St Elizabeth’s work.
 Line manage shop managers, with responsibility for all aspects of line management
including:
o Recruitment, selection, retention and exit.
o Performance management and personal development (including regular 1:1s,
period performance review meetings and annual appraisal) supported by the
competency framework.
o *Coaching and provision of technical advice where appropriate.
 Ensure shops and backrooms are clean, safe and presentable, as well as well
maintained and attractive places to shop. This will include pleasant working
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environments, enabling shop managers to make our shops a great place to
volunteer.
Ensure each shop has a dedicated space with information to promote awareness of
our work in all client services to customers, (and promote them); of our job vacancies
and to publicise opportunities for volunteering/fundraising – all to be refreshed weekly
and kept up to date.
Develop and implement a retail strategy for strong, stable income growth, including
closing existing/opening new shops as agreed
Develop Shop Managers to fulfil their potential and our purpose - to raise as much
money and awareness as possible for St Elizabeth’s
• Support shop managers in developing and leading a diverse team of volunteers to
become a high performing team through individual coaching and Shop and Regional
meetings and to take action to address any concerns including identifying poor
performing shops and implementing corrective action.
• Monitor and analyse financial performance and budgets in order to make informed
commercial decisions and support shop managers with this.
• Develop effective reporting systems to record, analyse and support efficient financial
performance.
• Facilitate shop managers to evaluate shops against target benchmarks, identifying
strengths and weakness and creating shop development plans based on the findings.
Give clear, objective and consistent feedback on performance against
accountabilities.
• Support and encourage shop managers to share learning between shops to optimise
retail practices such as pricing, merchandising and display.
• Hold managers accountable in meeting income targets and managing expenditure.
• Promote awareness of work of St Elizabeth’s to customers and wider public through
dedicated displays and leaflets, job and volunteering opportunities
• Maximise gift aid, in compliance with any relevant /HMRC regulations
•
Maximise Profitability of the Shop Chain as a Whole and Promote awareness of the
Centre
 Be accountable to implement stock rotation and ragging policies to maximise total
income and profit across the shop chain
 Maximise gift aid in compliance with relevant legislation
 Address underperformance of shops against target in a timely manner through
corrective action. Implement agreed strategic actions on opening and closing shops
 Ensure that effective reporting systems are in place to manage financial and
operational performance by shop
Manage risk across all retail activities
On a day to day basis support Shop Managers to prioritise the mainstreaming of safeguards
into all ways of working and thereby ensure the following:
 Ensure all shops are run in accordance with the organisation’s policies and
procedures in relation to finance, property, product and stock management.
 Manage and minimise risks to meet all safeguards in relation to financial procedures,
health & safety and safeguarding, including conducting annual risk assessments.
 Take all reasonable steps to secure property from theft and damage, carrying out
investigations when required.
Be prepared to intervene if there any concerns and facilitate volunteer teams to manage risk
in the absence of a shop manager.
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Meet or exceed agreed KPIs
 Be accountable for meeting or exceeding income targets in line with agreed financial
and non-financial KPIs.
The outlined above does not represent a full list of tasks that the post holder will be expected
to perform. Also it is recognised that the duties of all posts are subject to change from time
to time. Alterations to duties and responsibilities and performance of similar tasks within the
scope of and at the same level will be expected.
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