Investment Analysis of By Ray Szutu Mar 26, 2009 What do they do? The Classic Shoe Business • • • • Founded in 1966 Designs, develops and markets shoes Sells wholesale to footwear retailers Sales: 42% domestic (U.S.), 58% international Investment Thesis • Cheap relative to long term earning power • Great balance sheet • Well managed, simple company K-Swiss Shoes Figures in US$ • • • • $65 retail price $26 wholesale price $15 production cost (China) $7.80 SG&A cost ~ 15% operating margin, historically Unit Price Avg wholesale price $29.00 $28.00 $27.00 $26.00 $25.00 $24.00 $23.00 2008 2007 2006 2005 2004 2003 2002 2001 2000 Volume 19.00 17.00 Pairs sold (mil's) 15.00 13.00 11.00 9.00 7.00 5.00 2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 Margins 55.0% 45.0% 35.0% 25.0% 15.0% 5.0% -5.0% 2008 2007 2006 2005 2004 Operating Margin 2003 2002 Gross Margin 2001 2000 1999 Selling, General & Admin Costs • > $10M spent on data implementation since 2007 • Increased stock option expense • Non-recurring • International expansion Earning Power Figures in US$, averages since 1997: • Net income = $33.4M • Free cash flow = $34M • Bal Sheet earnings = $41.7M Ugly near-term outlook Free Cash Flow 100.0 80.0 Free Cash Flow 60.0 40.0 20.0 2008 (20.0) 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997 Capital Structure • • • • Almost no debt ($9M) $207M in cash $312M market cap ($8.95/sh) $52M in lease and purchase obligations **Very conservatively financed Liquidation Value Figures in mil’s $ Cash 2008 Recvry Adj. 207.4 1.00 207.4 A/R 35.0 0.90 31.5 Inventory 74.4 0.70 52.1 PP&E 25.7 0.33 8.5 Total Assets Liabilities Liquidation Value 395.1 70.3 299.4 1.00 70.3 229.1 Management • CEO: Steven Nichols (since 1987) • CFO: George Powlick (since 1988) • • • • • Invested alongside shareholders Experienced Long-term orientated Good capital allocation Re-priced stock options Competition • Nike, Adidas, Skechers • Gross margins and ROE just as high • Less development costs Valuation Typical metrics: • P/E = 15.2 x • P/B = 0.96x • Div yield = 2.5% These are not applicable Valuation • EV / FCF = 3.35x • Private market valuation – “What a reasonable buyer would pay for the business in the private market in a cash financed, arms-length transaction” • Give away price = $5.50 Private Market Valuation Target Buyer Umbro Nike Stride Rite Payless Shoes Reebok Date EV (mil's US$) EV / FCF 10/23/2007 584 10.50 5/23/2007 815 11.11 Adidas 8/3/2005 3,527 14.29 Maxwell Shoe Co Jones Apparel 7/7/2004 274 11.98 Converse Nike 7/10/2003 335 11.11 Saucony Stride Rite 7/1/2005 140 7.78 Private Market Valuation • Min @ 7.8x: $604M • Max @ 14.3x: $869M • Avg @ 11.1x: $740M Current market cap: $312M The market… “… is a voting machine in the short-term, and a weighing machine in the long-term”