Investment Banking Merrill Lynch & Co.

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Industry Research
Players for Commercial & Investment Banks
Commercial Bank
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HSBC Group
Over 130 years history
9,500 offices in 80 countries/territories
Domestic commercial banking and financial
services
Commercial Bank - HSBC
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Personal Service:
- Multi-currency accounts
- Term deposits
- Personal credit service
- Mortgage finance
- Hire purchase and leasing
Commercial Bank - HSBC
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Business Service
- Cash management
- Financing working capital
- Importing/exporting accounts
- Retirement planning
- Premises leasing
Strategy - HSBC
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Business Scope
- Improvement
1.
2.
3.
Premier/PowerVantage/Super Ease
ATM, 24-hour Phone banking Center, over 20
Mortgage Advice Centers
Internet banking, PC banking over private
network, interactive TV, fixed telephone and
WAP-enabled mobile
Strategy - HSBC
Business Scope
- Innovation: Investment Service
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1.
2.
Provides trust, custody and fund administration services
Launches “All Weather Plus Capital Guaranteed Fund”
* Absolute returns (guaranteed return of 5%)
* Increasing income (Profit lock-in)
* Unlimited upside potential (absolute price movement )
Strategy - HSBC
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Geographical Scope
- 2000.5, renamed to HSBC’s General Representative
Office Mainland China
- 2001.12, took a minority stake of 8% in the Bank of
Shanghai
- 2002.10, acquired a 10% stake in Ping An Insurance
Company of China Limited
- Gained permission to be custodians for fund under
the QFII scheme
Strategy - HSBC
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Geographical Scope
- Comes together with DTZ Debenham Tie Leung
(Shanghai) to allow foreign investors, both living inside
and outside China, to buy properties and manage their
mortgage financing in the foreign currency
Investment Banking
Merrill Lynch & Co.
Background
The Early Years
1907
 Charles E. Merrill arrived in New York and met
Edmund C. Lynch, and a great partnership began.
1914
 On 6 January, Charles E Merrill & Co. opens its doors.
Merrill persuades Lynch to join him and, on 19 May,
they open their office at 7 Wall Street.
Background
1915
 Charles E. Merrill & Co. changes its name to
Merrill, Lynch & Co.
The Present
2000
 Merrill Lynch and HSBC form a joint venture to
create the first global, online investment and
banking service aimed at the growing number of
self-directed affluent investors outside the United
States.
2002
 HSBC and Merrill Lynch agree in principle that the
joint venture is to be integrated into the HSBC
Group.
 Merrill Lynch creates an equity wholesaling
business in Europe, which provides broker-dealer
clients fast and reliable trading in 15,000 European,
U.S. and U.K. equities.
The Present
2002
 Merrill Lynch's browser-based MLX portal provides
a single electronic window through which investors
can access any product, any time in the trading cycle,
anywhere in the world.
Strategy
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Enlarge the market ( investors outside US)
Provide variety of services
Satisfy the needs of different kinds of investors
Cooperate with other corporations ( Joint
Venture with HSBC)
Customers Types
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Individual Investors
Small/Midsize Business
Corporations and Institutional Investors
Individual Investor (inside US)
Services Offered
 Banking and Lending
 Business Needs
 Estate Planning
 Investment Strategies
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Nonprofit Organization
Retirement
Tax- Efficient
Investment
Small/Midsize Business
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Objective : SIMPLY YOUR BUSINESS
THROUGH ONE ACCOUNT(WCMA)
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Cash Management
Business Financing
Retirement and Benefits
Selling the Business
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Working Capital Management
Account (WCMA)
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Sweeps incoming cash into your choice of
money market account where it can earn
interest or dividends until needed.
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Pays down loan balances to minimize
interest costs.
Corporations and Institutional
Investors
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Offer equity, debt, and investment banking services to
corporations, financial institutions, agencies and
governments around the world.
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Offer clients total access to Merrill Lynch's resources in
order to deliver totally integrated and, often, pioneering
solutions to our clients.
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Raise capital for its clients through securities
underwriting, private placements, loan syndication, and
other financing techniques.
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Provide investors with access to world markets
through global underwriting, trading, and
distribution of stocks, bonds and other financial
instruments, including government securities,
convertibles, derivatives, and foreign currencies.
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Offer merger and acquisition solutions to
corporations and governments around the world.
We also leverage our industry-leading
technology and expertise to supply clearance,
settlement and securities financing services to its
clients worldwide.
Q&A
~The End~
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