ORGACOM: Organizational
and Business Communication
De La Salle – College of St. Benilde
School of Management & Information
Technology – Human Resource Management
Program (SMIT-HRMP)
Raymond C. Ciriaco
Course Description
• This course is
designed to provide
students critical
communication skills
in writing, speaking &
listening that are
crucial for success in
the 21st century
workplace
Course Objectives:
At the end of the course, the student is
expected to develop:
1. PROFESSIONAL COMPETENCE
2. DEEPLY ROOTED FAITH
3. SOCIAL RESPONSIBILITY
4. INDEPENDENT MIND
5. CREATIVITY
Professional Competence
1.
2.
3.
Link effective written and oral communication with the
ability to find and keep a challenging and personally
satisfying work in today’s advanced business world
Complete communication exercises that emphasize
timely concepts in business communication, including
collaborating communication, research and the
communication challenge presented by external &
internal diversity.
Select, develop, design different audio-visual
communication instruments/media to be used in
presenting special projects for application of effective
communication in an organizational setting
Deeply Rooted in Faith
4. Anticipate and analyze ethical dilemmas
from communication situations that you
will be facing
5. Point out and adhere to high ethical
standards in this age of wavering
business behavior
Socially Responsible
6. Discuss and Apply the principles in
meeting the challenges of
communication in the global market
place
•
Responsibly meeting needs of all
stakeholders (business partners, customers,
clients, governments, environment)
Independent Mind
7. Apply concepts to real events, thus sharpening
your business communication problem-solving
skills
8. Identify and Transfer how standard approaches
to routine assignments can help business
professionals work efficiently at the same time
for themselves
9. Practice real world decision-making in the
simulation and case studies
Creative
10. Compose original organizational
messages, memos, e-mail, short
proposals, reports and oral presentation
plans
11. Apply humor, wit and boldness in
composing business documents
Course Outline
A. The Context for
Communicating in
the 21st century
B. Creating Goodwill
C. Achieving clarity in
writing letters,
memos and e-mail
messages
D. Polishing your
writing
E. Interpersonal
Communication
F. Research, Reports
and Visuals
Course Requirements
1. Oral: participation, presentation,
meetings, negotiations, simulation,
games, role-playing, case studies
2. Written: Memo and Business letter
writing
3. Business oral presentations (Group or
Individual)
4. Quizzes and exams
5. Attendance
Grading System
Quizzes
Project
Mid Term Exam
Final Exam
Reporting
Class Standing
25%
25%
10%
10%
20%
10%
Total
100%
DLS-CSB HRMP Program
Second Term 2007-2008
Ciriaco, Raymond ORGACOM
Section Day Time
Room Count
AOH Sat 1300-1600
B304
40
AOD TH 1800-1930
B409
40
AOE
TH 1945-2115
B408
22
Class Interactions
• I am your co-learner, we share the
responsibility for learning
• As co-learners we seek to understand first
before attempting to influence
• As co-learners we encourage involvement,
listen to each other, share openly, value
differences and together create better
understanding – meaningful solutions and
marvelous results
Class Flow
• Introductions (who you are, why you are here)
• Name, Year, Course
• Share your understanding of “learner-centered”
– Based on experience
• Share your “End-in-Mind”
– Why you chose this course/path
– What you intend to pursue
– Start business, Get employed, Pursue your
Dreams (Do you know how to: start and run a
business? Market and manage career? What
your dreams are and how to pursue them?)
The High Return on Knowledge Work
“…the top software developers are more
productive than average software developers
not by a factor of
10X or 100X or even 1000X, but by 10,000X.”
Nathan Myhrvold
Former CTO, Microsoft,
Cofounder, Intellectual Ventures
PERSONALITY
CHARACTER
Four Levels of Leadership
Personal –
Trustworthiness
Finding Your Voice
The Tangible Output: A Contribution Statement
Contribution
Statement
What About Your Voice?
Need. What’s the real need you see where you
lead?
Talent. What talent can you uniquely bring to
that need?
Passion. What are you passionate about?
Conscience. What does your conscience tell
you is the right thing to do now?
Contribution Statement
A contribution statement describes the
significant contribution you want to make in
your current / future role at work.
Contribution Statement Example
Benjamin Zander, Conductor, Boston
Philharmonic Orchestra
To share the most powerful language ever
devised by human beings…that stirs one’s
soul, rearranges one’s molecules, turns one’s
being inside out. It gives you a new insight on
life, a new place to stand, a new range of
experiences.
What you want to know when
you’re the CEO.
Know the Building Blocks
• The 5 Basic elements of business
Knowledge
Understanding
KNOWLEDGE IS VITAL. BUT KNOWLEDGE IS NOTHING WITHOUT UNDERSTANDING
Business Acumen Elements
Cash
Customers
Nucleus
Of
Business
Growth
Margin
Velocity
7
Interdependenc
e
5
6
Public
Victory
4
Independence
3
1
Private
Victory
2
Dependence
FP-MC-b