EMBRACING AGILE AT
NIELSEN
PURDUE UNIVERSITY
CS 307 – SOFTWARE ENGINEERING
FALL 2015
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
TABLE OF CONTENTS
Nielsen Overview
Agile at Nielsen
Career Opportunities
2
NIELSEN OVERVIEW
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
We are the world’s leading provider of
global marketing information,
consumer insights, business media
products, and services.
Our Mission
Copyright ©2013 The Nielsen Company. Confidential and proprietary.
To provide clients with the
most complete understanding
of consumers and markets worldwide.
4
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
WHAT WE MEASURE
global
servicing model
world-class
96
countries
in traditionalanalytics
and modern trade
comparable
100+
countries
metrics across
all media
in traditional and modern trade
world-class
analytics
leading
innovation
leading
innovation
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Copyright ©2012 The Nielsen Company. Confidential and proprietary.
UNDERSTANDING THE CONSUMER
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Copyright ©2012 The Nielsen Company. Confidential and proprietary.
DEEP AND FAR-REACHING DATA IS THE FOUNDATION
US Snapshot
BUYER
STORE VISITS EACH MONTH
6.7 BILLION
STORE TRANSACTIONS
EACH MONTH
TV
1.7 MILLION
250K
PANEL
HOUSEHOLDS
ONLINE
34 MILLION
RETAIL ITEMS
MOBILE
SURVEYS FROM
U.S. TV
VIEWERS
500,000+
MEANINGFUL PARTNERSHIPS
24X7 MONITORING OF
9,000 STATIONS AT 900 U.S. SITES
1.7 BILLION
VIEWING RECORDS
EACH MONTH
1.6
TRILLION
IMPRESSIONS PER YR
MOBILE USERS
7 MILLION
WEB EVENTS DAILY
FROM MOBILE
DEVICES
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AGILE AT NIELSEN
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
WHAT IS AGILE?
Agile is a group of software development methods based on iterative
development, where requirements and solutions evolve through
collaboration between self-organizing, cross-functional teams. -WIKIPEDIA
Agile provides us with many benefits…
INCREASES SPEED
TO MARKET
BUILDS CUSTOMER
COLLABORATION
ALIGNMENT & FOCUS
ON CLIENT IMPACT
RESPONSIVE
TO CLIENT NEEDS
COLLABORATION
IS KEY
VALUE CREATING
PROGRAMS
CONTINOUS
IMPROVEMENT
OWN OUR
DIGITAL FUTURE
…that are aligned to our goals.
11
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
AGILE BLUEPRINT
Research
Assess
Implement
In-House Expertise
Best Practices
Methods & Practices
Certifications
Baselines
Prospect Roadmaps
Discussions
Readiness
You have to be moving to steer the ship
Prepared for: [Client Name]
Source: XXXXXX
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Copyright ©2012 The Nielsen Company. Confidential and proprietary.
E2E SDLC PROCESS
Vision
Roadmap
Release Plan
Sprint
Potentially Shippable
Product Iterated
High-Level
Documentation Created
Here
Detailed Documentation
Completed Here
13
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
KEY CHALLENGES
Subhead goes here
1 Breaking Down User Stories
2 Distributed Team Collaboration
3 Emergent Architecture Design
4 Change Management Process
Agile makes things aparent
Prepared for: [Client Name]
Source: XXXXXX
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NIELSEN CAREER OPPORTUNITIES
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
PROGRAMS AT NIELSEN
Nielsen’s strategy for attracting recent college graduates and
developing them into high potential talent
• Intensive 4 week onboard training & integrated training between rotations
• Flexible career tracks balancing technical skills with leadership experience
• Mentoring, Expert, and Leadership interactions
• Intern program consists of a shortened summer rotation within track
EMERGING LEADERS
EMERGING TECHNOLOGISTS
TECHNOLOGY
ENGINEERING
OPERATIONS
DATA SCIENCE
Project,
Program,
People
Management
TECHNOLOGY
Developers,
Architects,
Engineers,
Data Scientists
DATA SCIENCE
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Copyright ©2012 The Nielsen Company. Confidential and proprietary.
QUALIFICATIONS
LEADER
SQL
TECHNOLOGIST
• Leadership experience in
extracurricular or previous
employments
• Technical experience in
extracurricular, hobbies, or
previous employments
• Passion and desire for
leadership opportunities and
development
• Passion and desire for
learning and applying new
technologies
• Interest in Software
Development Life Cycle
(SDLC)
• Initiative and creativity to
deliver new solutions
EDUCATION
•
Minimum overall GPA of 3.0 (required)
•
Major in Computer Science, Software Engineering
•
Anticipated graduation between Spring 2016 & Spring 2017
EXPERIENCE
•
Fewer than 2 years work experience
•
Permanent US work authorization (required)
•
Prior intern, co-op, or research experience in software
development preferred
C++
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NIELSEN @ PURDUE
TECH TALK
NETWORKING
HOW NIELSEN MEASURES MUSIC
PURDUE CS NETWORKING MIXER
JACOPO ARPESANI
SVP Resonance & Reaction
Technology
Wednesday, September 2 @ 6:00pm
LWSN B155
Sunday, September 13 @ 7:00pm
Copyright ©2012 The Nielsen Company. Confidential and proprietary.
CAREER FAIRS
COMPUTING CAREER FAIR
PURDUE CS CAREER FAIR
INDUSTRIAL ROUNDTABLE
Thursday, September 10
9:00am-3:00pm
Monday, September 14
5:00pm-9:00pm
Tuesday, September 15
9:30am-4:30pm
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Q&A