JASON R. STOLARCZYK
1739 39th Ave. ■ San Francisco, CA 94122 ■ (650) 475-6875 ■ jasonstolarczyk@gmail.com
Award-winning communications leader with 16+ years experience in integrated PR, social media, executive platforms,
writing/reporting, program management, events and partner/customer campaigns. Strong background in the development
and nurturing of high-functioning teams aligned and focused on the execution of targeted corporate visibility programs.
A REAS
OF
E XPERTISE
Integrated Public Relations ▪ Media Relations ▪ Internal Communications ▪ Issues Management ▪ Digital Influence
Executive Communications ▪ Events and Production ▪ Team Leadership ▪ Global Strategy ▪ Corporate Spokesperson
P ROFESSIONAL E XPERIENCE
VMware Inc., Palo Alto, Calif.
2011 - Present
Senior Manager, Global Communications
 Member of core leadership team. Results to-date include doubling communications team; advocating for and
hiring a new U.S. agency-of-record (AOR); and leveraging strategic communications activity over a period of
three years to effectively position a 15-year-old, $5.3 billion dollar enterprise for its next phase of growth.
 Developed and spear-headed global, $2+ million corporate PR campaign initiative tied to CEO’s annual priorities,
with the goal of re-positioning VMware’s corporate narrative across editorial and social channels.
 Defined a new ‘software-defined data center’ category and ignited industry-wide conversation among thought
leaders. Wrote main go-to-market anthems and galvanized VMware’s global marketing efforts against them;
growing global share-of-voice to over 85 percent, despite main competitors outspending VMware 10-to-1.
 Designed and executed a game-changing ‘Customer Heroes’ integrated marketing program. Handpicked and
managed cross-discipline internal v-team. Personally recruited and secured participation of C-level executives at
NYSE Euronext, Southwest Airlines, Revlon, Ducati, FedEx, SAP, MLB Network, Citibank, Tesla and AT&T.
Results to-date include the production and utilization of highly credible, co-branded marketing assets across
VMware advertising, digital marketing, PR, AR, executive keynotes, etc.
 Highly valued liaison to VMware’s C-Suite; reputation for utilizing creativity, strategic acuity and technical
proficiency to garner tangible, ongoing results. Regularly sought-after for counsel on behalf of VMworld annual
conferences, panel discussions, media interviews, product/service launches, business divestitures, corporate
investments, quarterly earnings, crisis communications and message alignment with majority shareholder EMC.
Ogilvy Public Relations, San Francisco, Calif.
2010 - 2011
Senior Vice President, Technology Practice
 Senior manager of U.S. Western Region Technology Practice, responsible for $1.5+ million in annual retained
business, $500,000 in new accounts and recruitment, management and retention of 10 full-time staff.
 Key member of the agency’s new business task force, converting more than 90 percent of Request for Proposal (RFP)
submissions into full-time client-project engagement and yearly retainers.
 Lead strategist on agency’s international consumer and business technology portfolio, including day-to-day support to
five of Intel’s fastest growing business units.
IBM Corporation, Armonk, N.Y.
2007 - 2010
External Communications Manager, System x, Systems & Technology Group
 Led global external communications team for IBM’s Systems & Technology Group’s (STG) System x servers division,
which grew 37 percent over four quarters, becoming the largest revenue-generating business for STG in 2010.
 Responsible for the integration of System x content and strategy across social media, marketing, sales enablement and
education channels as a part of IBM’s multi-year, multi-billion dollar corporate Smarter Planet “Green-IT” initiative.
 Provided strategic communications counsel to System x executives and executive teams across IBM, as well as the
thousands of System x resellers, partners, distributors and customers including LucasFilms, Microsoft, the NFL, Avnet,
NASA, VMware, BLADE (now an IBM company) and Intel.
Continued…
JASON R. STOLARCZYK
Page Two
Media Relations Manager, Microelectronics, Systems & Technology Group
 Led strategic pitching and relationship-building efforts for newly formed Microelectronics team, generating
perception-shifting coverage across major business, IT, trade and online media.
 Built a strong cadence of industry and chip stories executed throughout the year, including IBM’s announcement of the
BladeCenter QS22, featuring support from more than 25 partners and customers.
 Directed first-ever “40 in 40” campaign, anchored by an internal/external communications program around 40 unique
customer applications in 40 weeks, and best-practice template for subsequent group customer/partner PR efforts.
Microsoft Corporation, Redmond, Wash.
2004 - 2007
Marketing Communications Manager, Worldwide Licensing & Pricing Division
 Recruited to lead corporate communications, issues management and analyst relations for revenue-focused division,
with a critical focus on the development of positioning strategy that led to top stories and credibility for Microsoft.
 Advanced Microsoft’s position with top-tier analysts by developing and executing net-new outreach strategy, ongoing
relationship management and communication campaigns.
 Managed $1.25 million global budget, PR agency, team of vendors and cadence of quarterly business reviews.
Marketing Manager, Mobile & Embedded Devices Division
 Directed global communications team for Windows Embedded products; served as Microsoft liaison to more than
4,000 device makers and software partners worldwide.
 Led strategy planning and execution of seven international launches, accounting for more than 10,000 articles/posts,
including 100-percent brand mention and more than 90-percent core message pull-through; increased unaided global
awareness of Windows Embedded brand 13+ percent.
 Quoted broadly in international trade, business and online press as lead Microsoft spokesperson.
Edelman, Seattle, Wash.
2000 - 2004
Account Supervisor, Consumer Marketing and National Media Services Divisions
 Managed new business, account teams and client programs for Fortune 100 and start-up clients, increasing billings by
200 percent through noted work with: Microsoft, Starbucks, adidas, Expedia, Cranium, Samsung, Seattle Central
Library and Paul G. Allen Charitable Foundations.
 Produced award-winning PR events including Major League Baseball’s All-Star Week; premiere of Experience Music
Project; opening of Seattle’s Central Library; and debut of the Science Fiction Museum & Hall of Fame.
 Directed award-winning national programs including MSN’s Cyber Safe Cities; EAA’s Countdown to Kittyhawk;
Starbucks/T-Mobile ‘Hot Spot’ Roll-Out; and Hanover Fair’s CeBIT America.
Pi Kappa Phi Fraternity, Charlotte, N.C.
1997 - 1999
Director of Communications, National Headquarters
 Directed staff for internal/external communications within 95-year-old fraternal organization, including development
and execution of national marketing strategy and corresponding department budget.
E DUCATION & S KILLS
University of Missouri, Columbia, Mo.
Bachelor of Journalism, Minor in History, Honors
A WARDS & D ISTINCTIONS
Telly Award, Silver, ‘Customer Testimonials, Corporate Image'
Telly Award, Silver, 'People's Choice, Customer Hero Program'
Telly Award, Bronze, ‘Customer Testimonials, Editing’
Telly Award, Bronze, ‘Customer Testimonials, Public Relations’
Aurora Award, Gold, ‘World Wide Customer Testimonial Video Campaign’
Microsoft, Outstanding Achievement for Event Management
PRSA, Young Professional of the Year Award
PRSA, Best Direct Mailer (Microsoft) and Best Special Event (Major League Baseball)
Dec. 1997