Turn Green into Benefits for your
Business
September 29, 2010
Meet your moderators
John Nix
Senior Engineer
FPL
Mike Hildebrand, Director
Business & Residential Market Services
E Source
Stephanie Spalding, Senior Associate
E Source
Brendan Connelly
Manager
Target
Greg Cope, Manager
National Accounts Manager
FPL
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Meet your panelist
Tracie Bagans, Manager,
Corporate SMB Accounts
FPL
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Agenda
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Why “Go Green”
What it means to “Go Green”
Benefits of green practices
Examples of green solutions
Target case study
Developing and implementing a green policy
FPL programs and services
Certification options
Resources to help you get started
Conserving energy and reducing waste in our buildings
significantly affects environmental savings
U.S. Building Impacts
We spend as much as 90 percent of our time in buildings, including
offices, stores, restaurants, schools, hotels, places of worship and more.
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A systematic approach to sustaining planetary resources,
based on recognition that human consumption is occurring
at a rate that is beyond Earth’s capacity to support it
What is Sustainable Development?
• Development that meets the needs of the present without
compromising the ability of future generations to meet
their own needs
• A sustainable building in construction, operation or
disposal cannot:
– Consume materials unless they can be easily and harmlessly
extracted, used and returned to nature
– Consume non-renewable energy
– Destroy natural habitat, bio-diversity, or bio-mass, or
– Release waste of a type or quantity that cannot be harmlessly
broken down by natural systems
Terms like “sustainable” and “green” are commonly used;
However, their meanings are often misunderstood.
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The word “Green” can have many meanings, depending on
the circumstances
Green vs. Sustainability
• What is the difference between the terms Green and
Sustainability?
– While green is a fitting term, it does not encompass the full
meaning of sustainability
– Sustainability means maintaining complete ecological balance
indefinitely
• The difference between Green and Sustainable is the degree to
which the design maintains this ecological balance. Some
green designs have no impact of maintaining ecological
balance, such as indoor environmental quality measures
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Sustainable buildings are designed, constructed and operated
using practices that reduce and eliminate the cradle to grave
negative impacts of buildings on the environment and occupants
Areas of Sustainable Development
• What are the areas of sustainable development?
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Sustainable site planning
Safeguarding water and water efficiency
Energy efficiency and renewable
Conservation of materials and resources
Indoor environmental quality
• All of these are contained in the LEED Standard
– Leadership in Energy and Environmental Design
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Business owners have a unique opportunity to make a
significant contribution while realizing measurable benefits
Why Go Green?
• Environmental benefits
– Reduce the impact of
natural resource
consumption
• Economic benefits
– Improve the bottom line
• Health and safety benefits
– Enhance the comfort and
health of occupants
• Community benefits
– Improve quality of life
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Green initiatives provide direct benefits to all parties with an
interest in the building
Green Benefits by User Type
Building
owner
Business
owner
Reduce operating costs (utility bills, equipment, supplies)
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X
Increase building valuation
X
Decrease vacancy and improve occupant retention
X
Reduce liability (improve risk management)
X
Economic
Benefit
Productivity
Image
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Potential to increase sales (daylighting)
Potential tax credits and rebates
Employees
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Improve occupant performance
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Reduce absentee and turnover
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Reduced maintenance and staff
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Good local and global citizen
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Marketing opportunities (attract press, investors, prospects,
customers, employees)
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Regardless of whether your company is small or large,
various ways exist for businesses to “go green”
Three Ways to “Go Green”
1. New construction projects
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Build in green features from the ground up
2. Retrofit projects
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Upgrade and install more efficient equipment
3. Green initiatives
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Rally your staff to save by making behavioral changes
When developing a green policy for the first time, start with
the basics and keep it simple
Simple Steps to Green Solutions
1. Get buy-in
– Motivation spreads. Get your team excited about a cleaner and
healthier working environment.
2. Recycle
– Get creative. Consider recycling glass, plastic, newspapers,
fluorescent tubes and electronics.
3. Pay attention to the data
– Schedule an FPL Business Energy Evaluation
Call 1-877-748-4BEE, or
Contact your FPL account manager, if you have one.
4. Experiment with cleaning
– Block cleaning or shifting services to daytime hours can result
in significant savings.
5. Stop wasteful usage
– Use motion sensors, watt stoppers and plug-load controls to
eliminate unnecessary power use.
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Understanding the key ingredients is key to the success of
your plans
Ingredients for a Successful Green Building
1. Commitment
2. Goals
3. Team Involvement
4. Effective Execution
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Regardless of your company size or type, green initiatives
can help you save
Small and Medium
Sized Business
Enterprise
Government /
Institution
Focus:
Focus:
Focus:
Low-cost, no-cost initiatives
based on business type and size
Employee action campaigns
combined with energy-efficient
investments
Employee action campaigns
combined with subsidized
energy-efficient investments
Aspen Middle School
Ivy Ventures
Polaris Property
Management
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Whether your company is large or small, a good way to start
saving is to evaluate your existing practices and identify
opportunities for improvement
Sample Best Practices
• Gulf Coast Community Foundation of Venice
– Created a green team to identify and implement best practices
– Scheduled and implemented recommendations made during an
FPL Business Energy Evaluation
Installed more energy-efficient light bulbs
Tinted windows
Raised thermostat from 72 to 74 degrees
– Put ENERGY STAR appliances in kitchen
Switched water cooler to refrigerator with water dispenser
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Changes in the office environment add up to big savings for
your business
Sample Best Practices
• Polaris Property Management
– Uses office equipment efficiently
Replaced a desktop fax with an all-in-one machine
Puts computers in sleep mode when not in use
– Uses Smart Cars, ultra-low emission vehicles
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Recycling is another way that small and medium-sized
businesses can save money while protecting the
environment
Sample Best Practices
• Ivy Ventures
– Reuses paper that is blank on one side and prints on two sides
– 30 percent of paper used is recycled paper
– Takes newspapers and magazines to community centers for
kids’ art projects
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The following case studies demonstrate how other varying
types of businesses, project sizes and project types all
produced significant energy savings
Case Studies – Energy-efficiency Focused
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Retail Store
Office Building Corporate Headquarters
Pharmaceutical Facility
Middle School
Small retail spaces can easily go green
Background: Sprint Retail Store
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Location: Overland Park, KS
Building Owner: Sprint
Property Manager: Sprint
ENERGY STAR Rating: 2009 (92 out of
100), 2008 (92)
Total Floor Space: 5,570 sq ft
Year Constructed: 2006
Contract Type: Multiple Contractors
Financing Type: Internal Capital
Project Type: Retrofit
Keeping things simple is a great first step
Details: Sprint Retail Store
• Water-efficient plumbing fixtures low-flow toilets and faucets
– Significant factor in earning ENERGY
STAR rating of 92 out of 100
• High-efficiency rooftop HVAC
incorporating premium efficiency motors
and sustainable HFC-410A (Refrigerant
410A)
– HVAC units also equipped with 100 percent
economizers (not very effective in high
humidity climates such as Florida)
• Lighting systems incorporate high-lumen
output per watt T8 fluorescent lamping
and lighting controls
• Occupancy sensors turn lights off when
not in use
20 Source: EPA/Energy Star
Office space achieves three-year payback on $138,000
Background: Armstrong World Industries
Corporate Headquarters
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Location: Lancaster, PA
Original Construction: 1998
ENERGY STAR Rated: 2006
LEED Platinum Certified: 2007
126,000 sq ft office building
$138,000 investment
Three-year energy-saving payback
Project Type: Retrofit
Employee comfort and safety is also key
Details: Armstrong World Industries
Corporate Headquarters
• Daylighting reaches more than 50
percent of the occupied spaces
• Occupancy sensors reduce
unnecessary lighting
• Double-paned, argon-fill, low-e
glazed exterior windows
• Building automation system
• 2,000,000 kWh of wind power
purchases/year
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Source: USGBC – LEED
Big savings from a big pharmaceutical company
Background: Roche Pharmaceutical
• Location: Palo Alto, CA
• Project Type: Retrofit
• Campus: 17 buildings, over 1M sq
ft, primarily housing laboratories
for R&D
• 40 percent electricity savings and
41 percent natural gas savings over
six years
• Total load cut from about 10 MW
(megawatts) to 8 MW in three years
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Source: E Source Best Practice Report
Get employees involved to bolster cost savings
Details: Roche Pharmaceutical
• Employee action
– 5 -10 percent reduction in campus energy
use by turning off lights, computers, and
other equipment, and by scheduling
experiments for off-peak hours
• Lighting
– 27,000 lamps and associated ballasts
retrofitted. Three- and four-tube T12
fluorescent fixtures converted to operate
two T8 lamps with reflectors
– Incandescent bulbs were replaced with
compact fluorescent lamps and LED exit
signs
– Occupancy sensors in over 700 offices
and labs ensure that lights are off in
unoccupied rooms
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Source: E Source Best Practice Report
Find something that works and replicate it, replicate it….
Details: Roche Pharmaceutical
• Cooling systems
– Replaced three large chillers with centrifugal chillers that are 60
percent more efficient
• Ventilation system
– Variable-frequency drives (VFDs) were installed on ventilation
supply and exhaust fan motors to increase system efficiency
– Can adjust fan speeds according to time of day and day of
week, and adjust building ventilation based on outside
temperature, time of day, duct static pressure, and building
carbon dioxide levels. Annual energy savings: $500,000
• Fume vent hoods
– Used in laboratories to exhaust air for health and safety
reasons. Represented approximately15 percent of Roche PA’s
pre-retrofit energy costs
– Lowered the sashes on 51 fume hoods; Cost: $105,000; annual
energy savings: $80,000
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Source: E Source Best Practice Report
Build physically and mentally to be green from the start
Background: Aspen Middle School
• Location: Aspen, CO
• Project Type: New Construction
– Replacing older building
• Owner: Aspen School District
• Architect: Hutton Ford Architects,
P.C.
• Engineer: Beaudin Ganze Consulting
Engineers, Inc.
• First school in Colorado certified
LEED Gold
• 111,500 sq ft
• Operating at half the utility cost of the
previous smaller building
• Total project cost: $25,600,000
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Source: BGCE Engineers
In addition to being energy efficient, Aspen Middle School is
aesthetically appealing
Aspen Middle School
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Source: BGCE Engineers
Take advantage of nature and new technologies
Details: Aspen Middle School
• Transpired Solar Collector to pre-heat
outside air
• High-efficiency lighting systems with
daylighting and occupancy sensor controls
• Solar shading and ventilation design to
eliminate need for mechanical cooling
• Direct/indirect evaporative cooling
• Variable air volume (VAV) air handling units
utilizing heat pipe heat recovery sections
• High-efficiency condensing boilers for
hydronic heating
• Direct Digital Control (DDC) building
management system
• Waterless urinals, and other reduced water
flow fixtures
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Source: BGCE Engineers
Target is dedicated to sustainability and aligns initiatives
to five key areas
Environmental Sustainability Issue Priorities and
Point-of-view Statements
CARBON
We are committed to
reducing the global
carbon footprint of
our organization.
We are increasing
energy efficiency,
piloting new
technologies,
transitioning to
renewable energy
sources, and
offsetting our
impacts.
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WASTE
We believe that an
efficient enterprise is
one in which waste
streams are
eliminated or
captured and
repurposed.
We are taking steps
to become a zero
waste company by
improving operations,
and are reducing
waste for our guests
by streamlining our
products and
packaging.
WATER
We believe that clean
water is a nonrenewable resource
in certain regions,
and that we have a
responsibility to be a
steward of water
resources.
We are taking steps
to reduce our water
footprint and are
developing
partnerships to
address the waterrelated impacts of
our supply chain.
HEALTHY
MATERIALS
SUSTAINABLE
RAW MATERIALS
We are committed to
creating welldesigned and
reasonably priced
products for our
Guests, and we
believe that healthy
materials are one
component of good
design.
We are committed to
reducing our
dependence on
non-renewable
materials.
We are taking steps
to utilize healthier
materials in our
stores and products
as they become
available.
We seek to use
sustainable materials
that originate from
renewable,
sustainably
managed, or
recyclable sources.
Our sustainability journey to date positions us well as we
continue to move toward increased transparency, and more
clearly defined priorities
Timeline
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Upgraded lighting helps preserve the environment and save
money
Efficiency Project Example: 2 Lamp Retrofit
• Pre-retrofit
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3 or 4 lamp fixture
Acuity T8 fluorescent
30 or 32 W per lamp
3-lamp fixture total wattage: 97
4-lamp fixture total wattage: 112
Universal (Triad) ballasts
High frequency electronic
• Post-retrofit
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2 lamp fixture
Acuity T8 fluorescent
28 W per lamp
2-lamp fixture total wattage: 65
GE Ballasts (UltraMax)
Electronic high-efficiency
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The 2-lamp retrofit was a successful sustainable project
with support from FPL
2-Lamp Retrofit Results
• Store lighting levels do not compromise guest shopping
experience or brand standards
• Per store savings are typically over 200,000 kWh for 125,000+ sq.
ft. facilities
• FPL incentive programs help offset heavy up-front capital costs
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Once your company has exhausted all of the no-cost, low –
cost options, it’s time to identify opportunities for
equipment upgrades
Upgrade Considerations
When developing your upgrade plan and sequencing approach,
focus on sizing, operation, and controls
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Plant
Upgrades
Fan & Motor
Systems
Load Reduction
Lighting
– Start with steps that have low capital
requirements and allow synergy
between systems
ROI
Tune Up
• Visit www.energystar.gov to access
ENERGY STAR’s free online tools
to benchmark energy consumption
• Consider a sequenced approach to
your upgrades
TIME
More energy-efficient equipment reduces energy costs, has
fast payback and often qualifies for lease/purchase
financing
Energy-efficient Upgrades
• HVAC equipment
– A higher SEER means more electric savings
May qualify for FPL incentives and tax credits
– Preventive maintenance keeps your system at top operating
performance and at highest energy savings
• Filtration system
– Air filtration ranges from low-end fiberglass to medium
efficiency to 99 percent plus efficiency
– Monthly filter replacement with a medium to high-efficiency
filter keeps the coil clean and running efficiently
• Insulation
– An inexpensive way to increase building efficiency
– Reflective roofing upgrades
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Germicidal ultraviolet lights and equipment to modify
outside air control are good ways to cost effectively
improve air quality and control
• Thermostat
Energy-efficient Upgrades
– As minimal as switching a single thermostat to a building
energy management system
– Design controls for each individual space maximize savings
– Install locked enclosures
• Germicidal ultraviolet lights
– Help prevent growth of germs, bacteria, viruses, mold and other
microorganisms inside your air handling unit
– Improve indoor air quality and aid in the efficiency of your
system
• Modified outside air control
– Demand Controlled Ventilation (DCV)
Modify the amount of outside air based on space occupancy
and CO2 concentration
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Energy recovery and conservation units recycle air to
generate savings
Energy-efficient Upgrades
• Energy Recovery Ventilation
– Transfers energy between the streams of exhaust air and
outside air
– Pre-treats the outside air, saving energy costs and system
capacity
• Heat Recovery Unit
– Uses waste heat from your air conditioning system to heat your
domestic water
– Improves air conditioning efficiency by 13 percent according to
test reports
– Can be used regardless of equipment size
• Heat pump
– Install on your existing water heater
– Cools your indoor space while heating your domestic hot water
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The cost of heating and using water isn’t typically top
priority in a business setting, but the costs can be
significant
Energy-efficient Upgrades
• Solar hot water heating
– Use solar panel to pre-heat or heat domestic water
– Can be used on electric or gas water heating systems
• Recycled laundry wastewater
– Reuse up to 80 percent of laundry water
• Rain water collection
– Collect and store rain water to use in landscape sprinkler systems
• Plumbing systems
– 1.28 gallon toilets are new on the market (1.6 gallon required)
20 percent more efficient than the standard
– Urinals are now .5 gallons per flush or waterless
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Upgrading lamps and ballasts can make a big difference in
your electric bill
• Lighting
Energy-efficient Upgrades
– Replace old fixtures with new high-efficiency fluorescent
fixtures, individual compact florescent light bulbs or light
emitting diodes (LEDs)
– Install occupancy sensors in rooms not used often (restrooms,
offices, storage rooms, conference rooms, etc.)
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FPL programs align with LEED certification criteria
Leadership in Energy & Environmental Design (LEED®)
• What is LEED?
– A leading-edge system for designing, constructing,
operating and certifying the world’s greenest buildings
– Developed and administered through the U.S. Green
Building Council (USGBC)
The nation’s foremost coalition of leaders from
across the building industry working to promote
buildings that are environmentally responsible,
profitable and healthy
– Created to:
Facilitate positive results for the environment,
occupant health and financial return
Define “green” by providing a standard for
measurement
Prevent false or exaggerated claims
Promote whole-building, integrated design
processes
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The LEED system has become a respected standard
Benefits of the LEED Certification System
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Serves as a design guideline
Recognizes leaders
Stimulates green competition
Establishes market value with a recognized national
“brand”
• Raises consumer awareness
• Transforms the marketplace
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LEED is a points-based system that uses a whole-building
approach to encourage and guide a collaborative, integrated
design and construction process
LEED Certification
• Five credit categories
• Minimum design prerequisites
• Accumulate points in each
category
• Four levels of LEED certification:
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Certified Level
Silver Level
Gold Level
Platinum Level
40 - 49 points
50 - 59 points
60 - 79 points
80+ points
LEED Credit Categories
Sustainable Sites
28%
Regional Priority
Innovation
in
3%
Water Efficiency
15%
Operations
6%
Materials &
Resources
10%
Energy &
Atmosphere
38%
For more information about LEED certification,
visit the United States Green Building Council at www.usgbc.org
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FPL DSM programs help earn LEED points
Qualifying FPL Programs
• Energy and Atmosphere (E&A)
– LEED points earned for energy-saving measures incorporated
into building design
– Lighting
– All HVAC programs
• Indoor Environmental Air Quality (IAQ)
– LEED points earned for maintaining minimum ASHRAE 90.1 air
quality performance standards
– Demand Control Ventilation (DCV)
• Innovation and Design Process (I&D)
– LEED points earned for off-peak generation programs such as
Thermal Energy Storage (TES)
• Sustainable Sites
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– LEED points earned for Building Envelope
Solar film / screens
Reflective roof coatings / membranes
The U.S. Environmental Protection Agency uses a
comparative rating system to award ENERGY STAR labels to
top performers
ENERGY STAR
• Buildings and manufacturing plants can earn the
ENERGY STAR label, just like your refrigerator
– EPA research indicates that buildings labeled ENERGY STAR
consume about 40 percent less energy than typical buildings
• An ENERGY STAR qualified facility:
– Uses less energy
– Less expensive to operate
– Causes fewer greenhouse gas emissions
• ENERGY STAR ratings must score in the top 25 percent
based on the EPA’s National Energy Performance Rating
System
– To determine performance, the EPA compares energy use
among other, similar types of facilities on a scale of 1 to 100
To access the ENERGY STAR portfolio manager to calculate a
score for your building or get more information, visit
www.energystar.gov
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FPL will provide you with the tools needed to get
started with your green plans
Next Steps
• Regardless of your company size or type,
green initiatives can boost your bottom line
• Start with the basics and keep it simple
• Call FPL today to schedule a Business
Energy Evaluation
– Call 1-877-748-4BEE or
– Talk to your FPL account manager, if you have one
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