BUSINESS OVERVIEW
• Streaming live music from large to small venues across Canada
• Using a high definition technology most commonly used for
business conferencing called “Teleprescence”
BUSINESS OVERVIEW
• We obtain live music feed from large promoters who hold the
rights to each show
Saskatoon
Vancouver
Live feed from
Rogers Centre
Odeon Events
Centre
The Distrikt
Regina
Marketing Strategy
NETWORKING
1. Small venues
•
Renting out the Odeon and the Distrikt
2. Large Promoters
•
•
•
•
Rent out and market the show for bands for the
entire tour
Have rights to the live show
Charge us for the audio & visual feeds
$500 per small venue show
TARGET MARKET
Local Music Fans from Saskatoon & Regina
• Brand new experience
• Still get the interaction of music goers
• Comparable to the cost of going to a movie
– roughly $20
• Goal: 150 fans in attendance per show
MARKETING
• Use similar strategy to how promoters market live
bands
Financials
COST/SHOW
Renting the
Eventplex
$350
Security
$390
Lights and Sound
$450
Sound Technician
$200
Marketing
Cost for Live
Feed/show
$400
IT Staff
$240
Total Cost
$500
$2,530
PROFIT/SHOW
2012
Number of
Customers/show
2013
2014
2015
2016
150
150
150
150
150
Ticket Price
$20.00
$ 20.50
$21.01
$21.54
$22.08
Revenue/show
$3,000
$3,075
$3,152
$3,231
$3,311
Cost Per Show
$2,530
$2,577
$2,646
$2,706
$2,782
$470
$498
$506
$525
$529
Profit per show
EXPANSION
Number of Small
Venues
2012
2013
2014
2015
2016
2
2
3
4
5
2012
2013
2014
2015
2016
Capital Budget
Equipment
Working Capital
Total Equity
Investments
$162,957
-
$58,200
$58,200
$58,200
$15,065
-
-
-
-
$178,022
PROJECTED PROFIT
• Based on 8 shows per month at each small venue
2012
Gross Profit
Operating Expenses
Net Income
2013
2014
2015
2016
$184,320
$188,928
$315,692
$448,676
$588,112
$171,985
$195,534
$241,427
$308,862
$376,431
$12,335
$(6,606)
$74,265
$139,813
$211,681
IRR & FEASIBILITY
• IRR (non-leveraged)= 59.1%
• Marketing strategy combined with technology and
new experience
• Profitable business venture