15 November 2013, Taj LandsEnd, Mumbai
Long term association. National Event. Followed by such event at Delhi, Ahmedabad,
Bangalore, Mumbai, next year
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Target Audience:
SME Owners, Directors, Leadership Team, Decision Makers
 SEC A category / HNI / NRI
 Manufacturers, Traders, Service Providers
 No Individuals. Only Pvt Ltd, Ltd, LLP, Partnership firms
 Turnover below 500 Cr
 Location: Mumbai Cluster
 600-800 Paid Registrations / attendees for the event
 5000 + Free Registrations (Fellowship Program)
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Engagement Opportunity with Target Audience:
Sponsorers get following touch points with target audience
 Pre event visibility and engagement
 During event engagement
 Post event engagement (1 year Fellowship Program)
 National association (Event in 4 Metros next year)
 Wider media coverage
 Wider authentication by intellectuals (Guest Speakers)
 Eco system engagement (Manufacturers, Partners, SI, etc)
 Exclusivity under the banner
 Funnel Generation (Direct business generation & follow up)
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Seminar Hall
Seminar Hall
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Seminar Hall
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Exhibition Desk
Food Court
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Agenda in brief:
Friday, 15 November, Taj Lands End, Mumbai
 11:00 to 11:30 - Registrations & welcome drink
 11:30 – 12:00 – Agenda, Intro to Guest Speakers
 12:00 – 01:00 – Inaugural Knowledge session (3 categories)
 01:00 – 02:00 – Lunch & Network + Exhibitor Desk
 02:00 – 03:00 – Two knowledge sessions (3 categories)
 03:00 – 04:00 – Network Break + Speaker & Media One-on-One
 04:00 – 05:00 – Two knowledge sessions (3 categories)
 05:00 – 06:00 - Network Break + Speaker & Media One-on-One
 06:00 – 06:30 – Spirit of Entrepreneurial Activism Campaign
 06:30 – 07:30 – Event & Vote of Thanks
 07:30 – 10:00 – Cocktails & Dinner
 07:30 – 09:30 – Speaker One-on-One (for interested)
 07:30 – 09:30 – Media One-on-One (for interested)
 07:30 – 09:30 – Informal discussions with jury
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3 Categories / Theme*:
Leadership
Technology
Finance
Attracting professional
talent in start up and family
businesses
Vodafone India and SME*
SME Finance: Trends and
Perspectives
Building a story:
Organizational Roadmap for
success
Collaboration and
Productivity: New Paradigm
Private Equity & Fundraising:
Road show opportunities
Leveraging ambition: New
Driving Force
Technology Licensing &
transfer: Global Perspective
SME Stock Exchange:
Renewed beginning
Business Incubation: New
CSR spend
Solution Architects: Tech &
company neutral: SME
Perspectives
Government schemes for
SME finances
Business Mentors: The
change makers for growth
Product Development:
Branding: Marketing
Credit Rating Services:
Emerging benchmarks
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Guest Speakers*:
Leadership
Technology
Finance
Sandeep M – USA, Mentor / Think
Tank at MGVD Ventures
Advisor at USC MEPC, USC Stevens
Centre for Innovation, DirectorKPMG
Amita Kapoor - CISCO
Lakshimi Gandhi – VP - Risk, Trade
Services at Scope International
Satish Modh - Associate Dean
(Technology Management) &
Professor in Business Strategy at
NMIMS University, Mumbai
Arjit Dutta – CIO, Africa
Rajat Bhatia – Partner QUANTUM
PHINANCE, GREEN TECH
Founder & CEO at NEURAL CAPITAL
Shyam Talawadekar - FAAAI (AOTS
Japan) Expert Faculty (on Industrial
& Japanese Management) at Kaizen
Management Systems
Sridhar C – VP Operations – Digital
Campuses – Sr Principal CA
Technologies
Bhavin Patel - Fund Raising
Professional at Debt Fund Raising
Professional
Sanjeev Sharma - Consultant India
Strategy & Strategic Alliances at
Independent Consultant
Ankur Agarwal – Technology
consultant to start ups
LS Subramanian - CEO at NISE–
Strategy Advisory Firm , Director –
CRISIL, Group Head MBT
AJ sen - Culture Transformation at
KMBL
Alok Purohit -Regional COO-MP,CG &
Gujarat at
D.B.Corp (Dainik Bhaskar
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Guest Speakers*:
Leadership
Technology
Finance
Sray Agarwal - Consulting Editor at
CYCBTH (Planman Media-IIPM Think
Tank)
Deputy Editor at Great Indian Dream
(Planman Media-IIPM Think Tank)
Senior Editor at Planman Media at
Planman Media (P) Ltd.
Dean Academics at IIPM
Jayarami Reddy – USA, Advisor at
See Beneath
Strategic Technology Management
at Cisco
Rajesh Dubey – SMERA (Credit
rating)
Rashmi Deshpande – Director
Crafting Capabilities, Omni Comm,
France
Shashank Randev – AVP – VC Circle
Manoj Kumar Gandhi – CFO – Aditya
Birla Money
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Jury:*
Panel of 7 Jury Members:
1. Title Sponsorer representative**
2. CISCO
3. TCS
4. Aditya Birla Money / Kotak Mahindra Bank / Tata Capital
5. Deoliotte – Leadership Practice
6. PCD – Tata Motors
7. Air Asia
* Tentative
** Possibility
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Free Registration (Fellowship):
1. Registering for 1 year Fellowship or Business Exchange program is free
2. Fellowship members gets opportunity to exchange business opportunities
3. Sponsorers and members get many engagement opportunities via series
of engagement initiatives spread across next year
4. Fellowship members would not be present for the award event
5. They can however nominate themselves or others for the award
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Paid Registration:
1. Attending the award event is chargeable
2. Payment can be done online, offline, Phone banking/IVR
3. Fees include participation in Knowledge session, and food & cocktails
4. Paid members also can nominate themselves or others for the award
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Nominations:
1. Online process
2. Can nominate self or others
3. Privacy protected. Just 5 questions asked: Name, Email, Contact, Address,
Reasons for Nominating
4. Email and mobile no authenticated via verification process
5. Separate team / Process Partner – (CA-CS-Verification firm), searches the data
publicly available on financials & quantitative criteria's
6. Separate team / Process Partner – applies qualitative criteria, does check on
social profile and conducts telephonic interviews to arrive at 20 shortlists in each
category, which is presented to 7 member Jury panel for final award decision
7. Winners are felicitated with trophy, certificate, gift and get various opportunities to
engage with Fellowship members for next year, apart from publicity
8. One of the winner is invited to be Jury member for next award
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Panel Discussion:
Entrepreneurial activism – creating India’s silicon valley and eco system.
Strategies and way forward.
Informal discussion over cocktails and dinner with the Jury Members and
participants
Each Jury will get a space and there would be thus 7 broad cluster arrangement
for 7 jury for effective discussion / moderation, however informal, over cocktails
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Spirit of Entrepreneurial Activism Campaign:
1. Team will be formed, drawn from experts who will drive this campaign
2. Composition of the team will be rotated every 3 months for ideas and
representations
3. Campuses across the country will be visited and explored for industry-institute
tech / ideas / business incubation
4. Under campus activations, there will be seminars on entrepreneurships,
projects, exchange of ideas and experience with students
5. There will be media coverage and Zara Advisory will shortlist good ideas and
assist in relevant tie ups with reputed angel investors through our partner VC
Circle.
6. Inviting sponsorer who may sponsor campus connect initiative separately
under its CSR or Marketing spend. This will be minimal amount per institution
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Recap of event:
1. Professional, corporate, business and non political event.
2. Event completely online and transparently conducted
3. Excellent partners, speakers, Jury on board
4. Experienced professionals and partners associated
5. Excellent methodology, offering giving value for money
6. All India event
7. Continual long term engagement
8. Excellent end to end valued opportunities for association
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Sachin Nikumbh
CEO
Zara Consultancy Services Private Limited
Email: sn@zaraadvisory.com
Ph: 8080 7070 44
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